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Weโ€™re excited to have the 9th batch of MABA Bridging Program students on board! ๐Ÿค—โœจ
02/05/2026

Weโ€™re excited to have the 9th batch of MABA Bridging Program students on board! ๐Ÿค—โœจ

A study advocating for a more human-centered approach to performance evaluation in business process outsourcing (BPO) se...
21/04/2026

A study advocating for a more human-centered approach to performance evaluation in business process outsourcing (BPO) settings earned a recognition at a recent academic conference in Manila.

Aki Rainier L. Tsukada, a licensed professional teacher, and currently a Master in Applied Business Analytics (MABA) student at the University of Asia and the Pacific (UA&P), was awarded Best Presenter during the 7th Northern Philippines Business Research Conference (NPBRC 2026), held on April 16โ€“17 at the Polytechnic University of the Philippines. The conference carried the theme โ€œReimagining Business Futures: Innovation, Sustainability, and Digital Transformation.โ€

Tsukadaโ€™s research, titled โ€œBeyond Metrics: A Human-Centered Approach to Data-Driven Decision Making in a BPO Setting,โ€ examines the limitations of traditional key performance indicator (KPI) systems widely used in service industries. According to the study, rigid and standardized metrics often fail to reflect the complexities of real-world operations, potentially leading to misaligned evaluations, decreased employee engagement, and less effective decision-making.

The study proposes an alternative framework that blends quantitative data with qualitative insights, allowing for a more adaptive and context-sensitive approach to performance measurement. By incorporating human-centered analytics, the research aims to improve fairness and relevance in evaluating employee performance, particularly in dynamic service environments like BPOs.

The study contributes to ongoing academic and industry discussions by bridging conventional KPI models with emerging analytical approaches that prioritize contextual awareness. Its findings also highlight the importance of aligning performance systems with operational realities to support more responsive and informed management strategies.

Beyond its academic merit, the study underscores the growing relevance of analytics innovation in business administration, particularly in shaping next-generation performance management frameworks that move beyond traditional metrics.


We conducted the MABA Term 3; SY 2025-2026 ๐’๐ญ๐ฎ๐๐ž๐ง๐ญ ๐๐ซ๐ข๐ž๐Ÿ๐ข๐ง๐  ๐š๐ง๐ ๐‚๐š๐ฉ๐ฌ๐ญ๐จ๐ง๐ž ๐Ž๐ซ๐ข๐ž๐ง๐ญ๐š๐ญ๐ข๐จ๐ง today, with Mr. Ace Bonita, sharing...
18/04/2026

We conducted the MABA Term 3; SY 2025-2026 ๐’๐ญ๐ฎ๐๐ž๐ง๐ญ ๐๐ซ๐ข๐ž๐Ÿ๐ข๐ง๐  ๐š๐ง๐ ๐‚๐š๐ฉ๐ฌ๐ญ๐จ๐ง๐ž ๐Ž๐ซ๐ข๐ž๐ง๐ญ๐š๐ญ๐ข๐จ๐ง today, with Mr. Ace Bonita, sharing the stories behind the Scoping Canvas, a framework that guides the conceptualization, planning, and implementation of analytics projects.

Heads up, future Dragons! ๐Ÿ‰The application deadline for the ๐— ๐—ฎ๐˜€๐˜๐—ฒ๐—ฟ ๐—ถ๐—ป ๐—”๐—ฝ๐—ฝ๐—น๐—ถ๐—ฒ๐—ฑ ๐—•๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—”๐—ป๐—ฎ๐—น๐˜†๐˜๐—ถ๐—ฐ๐˜€ (๐— ๐—”๐—•๐—”) program has bee...
07/04/2026

Heads up, future Dragons! ๐Ÿ‰

The application deadline for the ๐— ๐—ฎ๐˜€๐˜๐—ฒ๐—ฟ ๐—ถ๐—ป ๐—”๐—ฝ๐—ฝ๐—น๐—ถ๐—ฒ๐—ฑ ๐—•๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—”๐—ป๐—ฎ๐—น๐˜†๐˜๐—ถ๐—ฐ๐˜€ (๐— ๐—”๐—•๐—”) program has been extended to ๐—”๐—ฝ๐—ฟ๐—ถ๐—น ๐Ÿญ๐Ÿฑ.

Learn more about the program:
๐Ÿ”— https://www.uap.asia/about-maba

Ready to apply? Submit your application here:
๐Ÿ”— https://uap.admissions.ph/login

Meet our Alumni๐‘ช๐’‰๐’“๐’Š๐’” ๐‘ช๐’‚๐’ƒ๐’†๐’๐’๐’, ๐‘ผ๐’๐’Š๐’๐’‚๐’ƒ (๐‘ด๐‘จ๐‘ฉ๐‘จ '๐Ÿ๐Ÿ‘) ๐‘ท๐’‚๐’๐’๐’ ๐‘ท๐’๐’“๐’•๐’Š๐’๐’๐’, ๐‘ป๐‘ฝ๐‘ท ๐‘ซ๐’†๐’๐’•๐’‚๐’ ๐‘ฉ (๐‘ด๐‘จ๐‘ฉ๐‘จ '๐Ÿ๐Ÿ“)Whether you're starting your anal...
31/03/2026

Meet our Alumni

๐‘ช๐’‰๐’“๐’Š๐’” ๐‘ช๐’‚๐’ƒ๐’†๐’๐’๐’, ๐‘ผ๐’๐’Š๐’๐’‚๐’ƒ (๐‘ด๐‘จ๐‘ฉ๐‘จ '๐Ÿ๐Ÿ‘)
๐‘ท๐’‚๐’๐’๐’ ๐‘ท๐’๐’“๐’•๐’Š๐’๐’๐’, ๐‘ป๐‘ฝ๐‘ท ๐‘ซ๐’†๐’๐’•๐’‚๐’ ๐‘ฉ (๐‘ด๐‘จ๐‘ฉ๐‘จ '๐Ÿ๐Ÿ“)

Whether you're starting your analytics journey or advancing your career, the MABA program equips you to lead digital transformation and drive smarter decisions across industries.

Submit your application at https://uap.admissions.ph/

Want to learn more about the program? Visit https://www.uap.asia/about-maba

See you soon, future Dragons! ๐Ÿ‰

&P

We thank everyone who joined us today for the MABA Information Session. If you'd like to rewind and catch up what you mi...
28/03/2026

We thank everyone who joined us today for the MABA Information Session. If you'd like to rewind and catch up what you might have missed, send us an email at [email protected] so we can share the recording link.

Ready to begin your journey? Explore admissions and program details at https://www.uap.asia/about-maba

See you soon, future Dragons! ๐Ÿ‰

14/03/2026

๐—ก๐—ผ๐˜„ ๐—ฎ๐—ฐ๐—ฐ๐—ฒ๐—ฝ๐˜๐—ถ๐—ป๐—ด ๐—ฎ๐—ฝ๐—ฝ๐—น๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€: ๐— ๐—”๐—•๐—” ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒโ€“๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿณ ๐—–๐—ผ๐—ต๐—ผ๐—ฟ๐˜

The ๐— ๐—ฎ๐˜€๐˜๐—ฒ๐—ฟ ๐—ถ๐—ป ๐—”๐—ฝ๐—ฝ๐—น๐—ถ๐—ฒ๐—ฑ ๐—•๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—”๐—ป๐—ฎ๐—น๐˜†๐˜๐—ถ๐—ฐ๐˜€ (๐— ๐—”๐—•๐—”) program is now open for applications for the August 2026 intake.

๐Ÿ“ฅ๐—ฅ๐—ฒ๐—ฎ๐—ฑ๐˜† ๐˜๐—ผ ๐—ฎ๐—ฝ๐—ฝ๐—น๐˜†?
Submit your application at uap.admissions.ph

Want to learn more about the program? Join the online information session on March 28 (Saturday), 10:00 am via Google Meet.

RSVP here: tinyurl.com/MABA2026InfoSesh

For inquiries:
๐Ÿ“ง [email protected]
๐ŸŒ Learn more at uap.asia/about-maba

๐†๐ž๐ญ ๐ญ๐จ ๐ค๐ง๐จ๐ฐ ๐ฆ๐จ๐ซ๐ž ๐š๐›๐จ๐ฎ๐ญ ๐ญ๐ก๐ž ๐Œ๐š๐ฌ๐ญ๐ž๐ซ ๐ข๐ง ๐€๐ฉ๐ฉ๐ฅ๐ข๐ž๐ ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐€๐ง๐š๐ฅ๐ฒ๐ญ๐ข๐œ๐ฌ (๐Œ๐€๐๐€) ๐๐ซ๐จ๐ ๐ซ๐š๐ฆInformation Session: March 28, 2026 (Satur...
11/03/2026

๐†๐ž๐ญ ๐ญ๐จ ๐ค๐ง๐จ๐ฐ ๐ฆ๐จ๐ซ๐ž ๐š๐›๐จ๐ฎ๐ญ ๐ญ๐ก๐ž ๐Œ๐š๐ฌ๐ญ๐ž๐ซ ๐ข๐ง ๐€๐ฉ๐ฉ๐ฅ๐ข๐ž๐ ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐€๐ง๐š๐ฅ๐ฒ๐ญ๐ข๐œ๐ฌ (๐Œ๐€๐๐€) ๐๐ซ๐จ๐ ๐ซ๐š๐ฆ

Information Session: March 28, 2026 (Saturday) | 10 AM
Register now: tinyurl.com/MABA2026InfoSesh

Ready to apply? Submit your application here: https://uap.admissions.ph/login

For inquiries, send an email to [email protected] or visit https://www.uap.asia/about-maba to learn more.

06/03/2026

Unlock your future in the world of data. ๐Ÿ“Š

Join the ๐— ๐—ฎ๐˜€๐˜๐—ฒ๐—ฟ ๐—ถ๐—ป ๐—”๐—ฝ๐—ฝ๐—น๐—ถ๐—ฒ๐—ฑ ๐—•๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—”๐—ป๐—ฎ๐—น๐˜†๐˜๐—ถ๐—ฐ๐˜€ (MABA) Information Session and discover how the program can help you grow into a data-driven leader.

๐Ÿ“… ๐— ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐Ÿฎ๐Ÿด, ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ (Saturday)
โฐ ๐Ÿญ๐Ÿฌ:๐Ÿฌ๐Ÿฌ ๐—”๐— 
๐Ÿ“ via ๐—š๐—ผ๐—ผ๐—ด๐—น๐—ฒ ๐— ๐—ฒ๐—ฒ๐˜
๐Ÿ”— ๐—ฅ๐—ฆ๐—ฉ๐—ฃ: tinyurl.com/MABA2026InfoSesh

Get to know the program, meet our faculty and alumni, and find out how you can jump-start or elevate your analytics career.

Ready to transform data into strategic decisions? Learn more here: uap.asia/about-maba

We look forward to seeing you there!

๐†๐ž๐ญ ๐ญ๐จ ๐ค๐ง๐จ๐ฐ ๐ฆ๐จ๐ซ๐ž ๐š๐›๐จ๐ฎ๐ญ ๐ญ๐ก๐ž ๐Œ๐š๐ฌ๐ญ๐ž๐ซ ๐ข๐ง ๐€๐ฉ๐ฉ๐ฅ๐ข๐ž๐ ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐€๐ง๐š๐ฅ๐ฒ๐ญ๐ข๐œ๐ฌ (๐Œ๐€๐๐€) ๐๐ซ๐จ๐ ๐ซ๐š๐ฆInformation Session: March 28, 2026 (Satur...
28/02/2026

๐†๐ž๐ญ ๐ญ๐จ ๐ค๐ง๐จ๐ฐ ๐ฆ๐จ๐ซ๐ž ๐š๐›๐จ๐ฎ๐ญ ๐ญ๐ก๐ž ๐Œ๐š๐ฌ๐ญ๐ž๐ซ ๐ข๐ง ๐€๐ฉ๐ฉ๐ฅ๐ข๐ž๐ ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐€๐ง๐š๐ฅ๐ฒ๐ญ๐ข๐œ๐ฌ (๐Œ๐€๐๐€) ๐๐ซ๐จ๐ ๐ซ๐š๐ฆ

Information Session: March 28, 2026 (Saturday) | 10 AM
Register now: tinyurl.com/MABA2026InfoSesh

Ready to apply? Submit your application here: https://uap.admissions.ph/login

For inquiries, send an email to [email protected] or visit https://www.uap.asia/about-maba to learn more.

UA&P Master in Applied Business Analytics (MABA) Program Director and School of Management Vice Dean, Dr. Ruel Maningas ...
26/02/2026

UA&P Master in Applied Business Analytics (MABA) Program Director and School of Management Vice Dean, Dr. Ruel Maningas visited the Woosong University- SolBridge International School of Business in Daejeon, South Korea on February 23, 2026.

Dr. Maningas had an exploratory talk with Ms. Rezia Uzman, Woosong University Regional Director for International Affairs, about the joint offering of the MABA Program under the CHED Transnational Education (TNE). The meeting was immediately followed by brief tour of the SolBridge campus and giving of UA&P tokens to Ms. Uzman.

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Pearl Drive, Ortigas Center
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Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm

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