adobo Festival of Ideas

: 🚨 Open access webinar alert! 🚨 adobo magazine together with Havas Media Ortega is launching is an open access eight-part webinar series called Millennial Codes Unlocked: Lockdown Edition (Webinar), that will help marketers and creatives understand just what motivates this generation, and how they are coping while in lockdown.

Streaming details at adobomagazine.com/featured/digital-understanding-the-millennial-mindset-in-the-time-of-covid-19-adobo-magazine-and-havas-ortega-group-launches-open-access-webinar-unlocking-millennial-codes

SIgn up on our event page here: Millennial Codes Unlocked: Lockdown Edition (Webinar)

✍🏼Register here for updates: https://forms.gle/326gsnf7cffwVp218

Digital: Understanding the Millennial Mindset in the Time of COVID-19; adobo magazine and Havas Ortega Group Launches Open Access Webinar Unlocking "Millennial Codes" - adobo Magazine Online MANILA, PHILIPPINES – COVID-19 changed the world almost overnight. Suddenly, the world is smaller, and movement almost screeched to a halt. The millennials are indoors, but not bound. They are taking the situation rather positively. They know how to live large in a much smaller space. It is almost...

: Last December 5, 2019, GCash's President & CEO Anthony Thomas took the stage at the adobo Festival of Ideas to talk about how their app is redefining financial services in the country, not just turning Fintech more accessible to people but inclusive as well.

Thomas also touched on how they have gone beyond Fintech, and also offer more ways to make life easier (and more fun) for every Filipino.

The full story at:
adobomagazine.com/events/adobo-foi-2019-transforming-a-mobile-wallet-into-a-lifestyle-tool-the-evolution-of-gcash-with-its-ceo-president-anthony-thomas-copy/

adobo FOI 2019: Transforming a Mobile Wallet into a Lifestyle Tool — The Evolution of GCash with Its CEO & President, Anthony Thomas Copy - adobo Magazine Online MANILA, PHILIPPINES — At the adobo Festival of Ideas on December 5, 2019 at Newport City, Resorts World Manila, we saw Globe’s mission to connect the world materialize through its 3-part session. It was then that GCash CEO & President Anthony Thomas showcased the full portfolio of the “mobile ...

: Jollibee Foods Corporation's success as a global brand keeps on soaring to new heights, and JFC Chief Marketing Officer Dondi Gomez shares it was made possible through the collective effort of their employees and partners.

Dondi dissected how they were able to achieve the feat at last year's adobo Festival of Ideas.

Check out his full session at:

adobo FOI 2019: Dondi Gomez on “Working Together to Spread the Joy of Eating to Everyone” - adobo Magazine Online MANILA, PHILIPPINES – With over 5,900 stores as one of the largest Asian restaurant companies in the world, today’s generation may easily view Jollibee Foods Corporation (JFC) Group of Companies like any successful conglomerate — such a giant must’ve always been a giant. It’s easy to forge...

: How do you know if a technical innovation is worth investing into? The folks at Globe Telecom's Kickstart Ventures have figured out a way to assess a startup's possible growth and shared it with the audiences at the adobo Festival of Ideas.

Why and how to invest in the future here:
adobomagazine.com/events/adobo-foi-2019-the-importance-of-investing-in-the-future-of-technology-with-kickstart-ventures-inc-s-minette-navarrete/

adobo FOI 2019: The Importance of Investing in the Future of Technology with Kickstart Ventures Inc.’s Minette Navarrete - adobo Magazine Online MANILA, PHILIPPINES — The Connectivity Economy thrives on unique ideas and innovative strategies, all of which are in the core of what Globe Telecom’s wholly-owned subsidiary Kickstart Ventures, Inc. has been trying to achieve since 2012. At the adobo Festival of Ideas 2019, its Co-Founder and P...

: The success of Globe Telecom as one of the biggest telecom companies in the Philippines is thanks in part to a dedicated team of visionaries who saw an opportunity outside the realm of SMS services as the world ushered in the digital age.

At the adobo Festival of Ideas 2019, 917 Ventures' Issa Guevarra-Cabreira gave a rundown on what the pitch was when they first forayed into other forms of services, and how touching on lifestyle services helped not just Globe as a telecom company, but the average Filipino too.

Watch her full session at:

adobo FOI 2019: Changing the Rules of the Telco Game – Globe’s Foray to New Tech as Told by 917 Ventures’ Issa Guevarra-Cabreira - adobo Magazine Online MANILA, PHILIPPINES – As one of the biggest players in the telco space in the country, Globe Telecom’s position was secured by its intuitive approach to short message servicing (SMS). Efforts placed into providing affordable multi-network, and unlimited text and call packages enabled them to cre...

: How credible and powerful is influencer marketing? While the newfound industry is still in its infant stages, its effects has nonetheless proven that it is a worthwhile try for numerous brands.

At this year's adobo Festival of Ideas, Instagram's own Alexander De Leon, together with celebrity and influencer Isabelle Daza, breaks down how influencers have changed the consumer's journey from brand awareness to patronage.

Watch his full session at:

adobo FOI 2019: How Influencer Marketing Shook the Industry with Instagram's APAC Head of Product Marketing, Alex de Leon - adobo Magazine Online MANILA, PHILIPPINES — At the adobo Festival of Ideas 2019, a key topic discussed is one of the hottest buzzwords in the industry in recent years — Influencer Marketing. Instagram’s APAC Head of Product Marketing, Alexander De Leon, came up onstage to discuss its value, and how it changed the p...

: Still have adobo Festival of Ideas fever? Here's a look back at one of the sessions held by Lazada Philippines' own Neil Trinidad who talked about how the future of online retail is in "shoppertainment" – that is shopping with entertainment, AR, artificial intelligence and so much more.

Read about his talk and watch his full session, plus some more exclusive content here:

adoboFOI2019: AR Has Allowed a Richer Shopping Experience For Users, says Lazada Philippines’ Neil Trinidad - adobo Magazine Online MANILA, PHILIPPINES — What does the future of shopping look like? Very much intertwined with our devices, apparently. But that’s a pretty good thing considering more and more companies are breaking out and collaborating with data and technology companies to give consumers a richer and more inter...

: For the adobo Festival of Ideas 2019, Calvin Soh of One Kind House flew in from Singapore to ask the question, ‘If there’s an industrial revolution 4.0, then what is family 4.0?’

According to Soh, the exponential change is responsible for all the possibilities in the future of careers. With new technology advancements like artificial intelligence, routine and redundant jobs may soon become obsolete.

Watch his full session here:
adobomagazine.com/events/adobo-foi-2019-prepping-your-children-for-the-future-according-to-one-kind-houses-calvin-soh/

adobo FOI 2019: Prepping Your Children For the Future, According to One Kind House’s Calvin Soh - adobo Magazine Online MANILA, PHILIPPINES — Companies and workers worldwide are feeling overwhelming effects of the constant change in trends. The driving force behind these is known as exponential change — meaning change is no longer moving at a linear direction but goes in an exponential manner that disrupts all ar...

: To talk about Infrastructure and Sustainability, Arch. Royal Pineda, the Co-Founder and Lead Architect of Budji + Royal Architecture+Design, came on stage at the adobo Festival of Ideas 2019 to share the structural designs he made for the recently concluded Southeast Asian Games and the vision he has for the country’s architecture.

“Let’s not be so conscious about the look of Filipino architecture. It’s the freedom to be able to create something that works for the Filipinos and works with the resources of the Filipinos," shared Pineda.

Watch his full session at: adobomagazine.com/events/adobo-foi-2019-architect-royal-pineda-on-defining-a-nation-through-architecture-design/

adobo FOI 2019: Architect Royal Pineda on “Defining a Nation Through Architecture + Design” - adobo Magazine Online MANILA, PHILIPPINES – The recently concluded adobo Festival of Ideas which took place on December 5, 2019 at the Newport Performing Arts Theater in Resorts World Manila introduced and dissected a new organism born out of the connection and collaboration of sectors that were previously fragmented c...