02/10/2026
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๐๐๐๐๐๐ | The Road Less Marketed: From Marketing to Mentoring
โI chose Marketing because I believe in the purpose and impact behind every strategy. I believe in dreaming big like a CEO, life is not perfect like we dream of, but let our dream big rather than our doubt!โ
For Ms. Jenrilyn Q. De Torres, MBA, CMMS, these words reflect the mindset that has guided her throughout her professional journey. Her career shows how a background in Marketing can lead to opportunities in different fields, including one that may not immediately come to mind: education. From her experience at Batangas State University to her current role as an educator and program head, her story presents Marketing as a field that can extend well beyond its traditional career paths.
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Her career in education began at BatStateU TNEU Lipa, where she worked as a staff member for Extension Services and OVCRDES. During this time, she discovered her passion for translating concepts into engaging learning experiences.
Her experience eventually led her to STI College Lipa, where she became part of the Senior High School Business Management department. She served there for almost one and a half years before taking on her current position at STI Academic Center Lipa.
Today, Ms. De Torres serves as a College Instructor and Program Head of the Business Management Department. Her current work involves both teaching and program leadership, allowing her to bring together her knowledge of business with her experience in education.
Her career path may seem different from what many people traditionally associate with Marketing, but it reflects one of the program's greatest strengths: versatility.
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A classroom, after all, is another kind of marketplace. Not one where goods are exchanged, but where ideas compete for attention, questions open conversations, and knowledge becomes the most valuable thing being passed from one person to another.
The audience may be different, the purpose may be different, but the question remains familiar: How do you make people listen, understand, and engage?
Understanding people is an important part of Marketing. So is knowing how to communicate ideas, develop strategies, create engagement, and respond to the needs of an audience. These skills can be useful in a classroom just as much as they are in a business setting.
Ms. De Torres experienced this connection through her own career. Her work at BatStateU TNEU Lipa allowed her to explore her interest in creating engaging learning experiences, eventually leading her further into the field of education.
Today, she applies these experiences as an instructor and program head in Business Management. Her position allows her to work with students, develop their learning experiences, and take part in the direction of an academic department.
Her story shows that the knowledge gained from Marketing can remain useful even when a graduate enters a different profession. The ability to understand people, communicate effectively, think strategically, and create meaningful engagement can become valuable in education, management, entrepreneurship, communication, and other fields.
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One of the defining characteristics of Marketing is its connection to different areas of business and society. It requires creativity, communication, analysis, strategic thinking, and an understanding of people. Because of this, Marketing graduates are not limited to a single type of work.
Ms. De Torres' career provides a clear example. Her professional experience has moved through university services, senior high school education, college instruction, and program leadership. Each role has given her a different opportunity to use her knowledge and develop new skills.
This is what makes the Marketing program valuable for students who may still be exploring their future careers. Not everyone will have the same destination after graduation, and that is perfectly possible within the field. Some may pursue careers in business and sales, while others may find opportunities in management, education, entrepreneurship, communications, or other industries.
The program provides a foundation that can adapt to these different directions.
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For Ms. De Torres, pursuing a career also means being willing to dream beyond what is immediately familiar.
โI believe in dreaming big like a CEO,โ she shares. She recognizes that life does not always turn out exactly as we imagine, but she chooses to focus on the importance of continuing to dream despite uncertainty.
This perspective is especially relevant to students who are still figuring out where their own degree will take them. A Marketing student may begin college with one career in mind and discover another interest along the way. Experiences such as internships, organizations, academic projects, and professional opportunities can open directions that were not originally considered.
Ms. De Torres' story is an example of that possibility. Her Marketing background became part of a career in education, where she now teaches and leads a Business Management program.
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The journey of Ms. Jenrilyn Q. De Torres gives students a broader perspective on what a Marketing degree can become.
Her career demonstrates that the program does not have to lead to only one profession. The skills developed through Marketing can be carried into different environments, allowing graduates to explore opportunities that match their interests, strengths, and goals.
From university services to the classroom and now to program leadership, Ms. De Torres continues to build a career where business and education come together.
For current Marketing students, her story is a reminder that choosing the program does not mean having to know exactly where you will end up. What matters is having the willingness to learn, adapt, and recognize opportunities when they come.
Marketing may begin with understanding the market, but its lessons can take you much further.
Sometimes, a degree does not tell you where to go. It gives you the confidence to discover how far you can go.
