MSU IIT MarkeTrends

Unlock the secrets behind today’s winning brands! 🚀

"𝗠𝗮𝗿𝗸𝗲𝗧𝗿𝗲𝗻𝗱𝘀 𝗮𝗻𝗱 𝗧𝗵𝗲𝗼𝗿𝗶𝗲𝘀: 𝗔 𝗣𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹 𝗟𝗲𝗰𝘁𝘂𝗿𝗲 𝗼𝗻 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲" covers expert perspectives on latest market trends and essential theories shaping today's customer experience landscape, featuring 𝗔𝘀𝘀𝘁. 𝗣𝗿𝗼𝗳. 𝗝𝘆𝗿𝗼 𝗧𝗿𝗶𝘃𝗶ñ𝗼 𝗼𝗳 𝗔𝘁𝗲𝗻𝗲𝗼 𝗱𝗲 𝗠𝗮𝗻𝗶𝗹𝗮 𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆.

Organized by the Department of Business and Innovation, MSU - IIT, in partnership with the CEBA Graduate Business Office and the Negosyo Center in MSU-IIT.

📅 October 18, 2025, 9:00 AM - 12:00 PM
💻 Zoom

𝐁𝐈𝐂 𝟐𝟎𝟐𝟓 𝐏𝐇𝐎𝐓𝐎 𝐑𝐄𝐂𝐀𝐏 ✨📸

Swipe through the highlights and relive the moments of the first-ever 𝑩𝒖𝒔𝒊𝒏𝒆𝒔𝒔 𝒂𝒏𝒅 𝑰𝒏𝒏𝒐𝒗𝒂𝒕𝒊𝒐𝒏 𝑪𝒐𝒏𝒇𝒆𝒓𝒆𝒏𝒄𝒆 (𝑩𝑰𝑪).

BIC was a huge success—thanks to our partners, 𝐏𝐞𝐨𝐩𝐥𝐞 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐀𝐬𝐬𝐨𝐜𝐢𝐚𝐭𝐢𝐨𝐧 𝐨𝐟 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬 (𝐏𝐌𝐀𝐏) 𝐈𝐥𝐢𝐠𝐚𝐧 𝐂𝐢𝐭𝐲 𝐂𝐡𝐚𝐩𝐭𝐞𝐫, 𝐌𝐒𝐔-𝐈𝐈𝐓 𝐎𝐟𝐟𝐢𝐜𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐟𝐟𝐚𝐢𝐫𝐬 (𝐎𝐁𝐀), and our esteemed plenary speaker:

✅ 𝑬𝒏𝒈𝒓. 𝑭𝒍𝒐𝒓𝒆𝒏𝒄𝒊𝒐 𝑺𝒆𝒃𝒂𝒏𝒅𝒂𝒍 of Iligan Bay Chamber of Industries (IBCI)
✅ 𝑨𝒕𝒕𝒚. 𝑨𝒏𝒏𝒂𝒃𝒆𝒍𝒍𝒆 𝑺𝒆𝒓𝒂𝒕𝒆, 𝑹𝑷𝒎 of People Management Association of the Philippines (PMAP)

We would also like to extend our warmest congratulations to all those who presented their academic works across our four parallel paper presentations:

✅ 𝑨𝒄𝒄𝒐𝒖𝒏𝒕𝒊𝒏𝒈 𝒂𝒏𝒅 𝑭𝒊𝒏𝒂𝒏𝒄𝒆
✅ 𝑩𝒖𝒔𝒊𝒏𝒆𝒔𝒔 𝒂𝒏𝒅 𝑴𝒂𝒏𝒂𝒈𝒆𝒎𝒆𝒏𝒕
✅ 𝑬𝒄𝒐𝒏𝒐𝒎𝒊𝒄𝒔 𝒂𝒏𝒅 𝑫𝒆𝒗𝒆𝒍𝒐𝒑𝒎𝒆𝒏𝒕
✅ 𝑯𝒐𝒔𝒑𝒊𝒕𝒂𝒍𝒊𝒕𝒚 𝒂𝒏𝒅 𝑻𝒐𝒖𝒓𝒊𝒔𝒎

BIC 2025 is organized by the College of Economics, Business, and Accountancy, CEBA Research and Enterprise, and CEBA Graduate Business Program. Thank you very much and congratulations everyone! 🎉

Photos by: Stephanie Co**ha

📸 𝗦𝗲𝗺𝗶𝗻𝗮𝗿 𝗥𝗲𝗰𝗮𝗽!

Thank you to everyone who joined our seminar on 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐬 𝐚𝐧𝐝 𝐅𝐞𝐞𝐥𝐢𝐧𝐠𝐬 in Marketing!

We hope you gained valuable insights and left inspired to connect with audiences on a deeper, more emotional level.

05.13.2025.

Tomorrow is finally THE DAY!

Learn how 𝐞𝐦𝐨𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 shape consumer decisions. See you at CEBA room 110, from 9 to 12 PM.

and that's a wrap! 🥳
our brains? full. our hearts? fuller.
thank you for riding the waves of neuromarketing with us 🧠💬💓

swipe through our favorite seminar moments! ✨

𝑮𝒐𝒕 𝒘𝒉𝒂𝒕 𝒊𝒕 𝒕𝒂𝒌𝒆𝒔 𝒕𝒐 𝒊𝒎𝒑𝒓𝒆𝒔𝒔 𝒊𝒏𝒗𝒆𝒔𝒕𝒐𝒓𝒔, 𝒈𝒓𝒐𝒘 𝒐𝒏𝒍𝒊𝒏𝒆, 𝒂𝒏𝒅 𝒄𝒍𝒐𝒔𝒆 𝒕𝒉𝒂𝒕 𝒔𝒂𝒍𝒆?

It’s time to level up — with insights straight from the pros!

🎤 Meet our expert speakers: 𝙈𝙧. 𝙅𝙪𝙡𝙞𝙪𝙨 𝘼𝙧𝙗𝙤𝙡𝙚𝙙𝙖, 𝙈𝙨. 𝙎𝙝𝙚𝙠𝙖𝙞𝙣𝙖𝙝 𝙈𝙖𝙧𝙯𝙤, 𝙖𝙣𝙙 𝙈𝙧. 𝘾𝙤𝙣𝙨𝙩𝙖𝙣𝙩𝙞𝙣𝙤 𝘼. 𝘽𝙧𝙖𝙨𝙞𝙡𝙚𝙣𝙤 𝙅𝙧.— ready to share winning strategies on 𝒊𝒏𝒗𝒆𝒔𝒕𝒐𝒓 𝒑𝒊𝒕𝒄𝒉𝒊𝒏𝒈, 𝒔𝒐𝒄𝒊𝒂𝒍 𝒎𝒆𝒅𝒊𝒂 𝒑𝒓𝒆𝒔𝒆𝒏𝒄𝒆, 𝒂𝒏𝒅 𝒔𝒂𝒍𝒆𝒔𝒎𝒂𝒏𝒔𝒉𝒊𝒑 that actually work.

📢 Negostorya Series 6 is not your average seminar — it’s your next step toward business success.

𝑮𝒐𝒕 𝒘𝒉𝒂𝒕 𝒊𝒕 𝒕𝒂𝒌𝒆𝒔 𝒕𝒐 𝒊𝒎𝒑𝒓𝒆𝒔𝒔 𝒊𝒏𝒗𝒆𝒔𝒕𝒐𝒓𝒔, 𝒈𝒓𝒐𝒘 𝒐𝒏𝒍𝒊𝒏𝒆, 𝒂𝒏𝒅 𝒄𝒍𝒐𝒔𝒆 𝒕𝒉𝒂𝒕 𝒔𝒂𝒍𝒆?

It’s time to level up — with insights straight from the pros!

🎤 Meet our expert speakers: 𝙈𝙧. 𝙅𝙪𝙡𝙞𝙪𝙨 𝘼𝙧𝙗𝙤𝙡𝙚𝙙𝙖, 𝙈𝙨. 𝙎𝙝𝙚𝙠𝙖𝙞𝙣𝙖𝙝 𝙈𝙖𝙧𝙯𝙤, 𝙖𝙣𝙙 𝙈𝙧. 𝘾𝙤𝙣𝙨𝙩𝙖𝙣𝙩𝙞𝙣𝙤 𝘼. 𝘽𝙧𝙖𝙨𝙞𝙡𝙚𝙣𝙤 𝙅𝙧.— ready to share winning strategies on 𝒊𝒏𝒗𝒆𝒔𝒕𝒐𝒓 𝒑𝒊𝒕𝒄𝒉𝒊𝒏𝒈, 𝒔𝒐𝒄𝒊𝒂𝒍 𝒎𝒆𝒅𝒊𝒂 𝒑𝒓𝒆𝒔𝒆𝒏𝒄𝒆, 𝒂𝒏𝒅 𝒔𝒂𝒍𝒆𝒔𝒎𝒂𝒏𝒔𝒉𝒊𝒑 that actually work.

📢 Negostorya Series 6 is not your average seminar — it’s your next step toward business success.

💡 Learn how to pitch with confidence
📱 Build a brand that stands out online
💬 Sell smart and connect with customers

🗓️ Hybrid setup — attend onsite or online (Zoom link sent after registration). Don’t miss out!

👉 Register now: https://forms.gle/RiuwRu8Qhjo78gBy6

happening now! 👀✨
here at ceba 110.

here's your roadmap for tomorrow's adventure into the world of neuromarketing! 📍✨
are u ready to explore? 👀