ICT Project for Social Change_Colorism Awareness_STEM 11 Del Rosario

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Greetings, Philippines!

As a consequence of the habitual mentality that has evolved throughout the years and as a cause of the colonial effect of the Spaniards toward the glorification of lighter-toned people, the predicament of discriminating Filipinos with darker skin tones, globally known as colorism, was birthed.

Battling against colorism is the primary mantra of this project and the organization through the empowerment of beautiful dark-skinned Filipinos with a unique approach to achieving and executing this goal – modeling.

This is an open opportunity for the project to spread a message by scouting and hiring aspiring Filipino models who have been constantly dejected and rejected by companies solely because of their skin color. Our organization also aims to expand this societal subject matter by promoting our stance to diverse and numerous social media platforms where a multitude of the globe’s population is interconnected to each other, and a wide reach of audiences is touched to the extent of their hearts. Let us unite and strive for a future where Morenas run the runway!