Can we have a quick chat about back training?
Because somewhere along the way women got convinced they only needed squats, lunges and a few pink dumbbells.
Meanwhile...
A strong back is what creates that gorgeous feminine hourglass shape everyone is chasing.
It's what gives your waist more contrast.
Helps improve posture.
Opens up your chest.
Makes clothes sit better.
And let's be honest...
Nothing says "she trains" quite like a beautifully developed back.
Not because it's bulky.
Because it creates shape.
The women who turn heads in a fitted tee aren't usually doing endless cardio.
They're building muscle in all the places that create curves.
Including their lats 😮💨🔥
That's how you build that "oh damn... she trains" kinda body in your 40s & 50s.
(Not the light weights + hoping for the best kind.)
Follow — I share a dangerous amount of free gold for women 40+ 😮💨
Shannon Cockerill Fit
Apply for coaching 👇 https://t3am3zajvxs.typeform.com/to/c8TrdcvW
PERSONAL TRAINING 1-on-1 sessions
TRAINING PROGRAMMES which you can follow on your own, these can be designed to suit at home training or at gym training
MEAL PLANS and nutrition focused towards your goal, weight loss, weight gain, a comp, health and growing older
Perimenopause is a wild little plot twist because one minute you're a rational adult...
..and the next you're considering divorce over the way someone is existing near you.
The chewing.
The breathing.
The tapping.
The asking you where the thing is when the thing is EXACTLY WHERE IT ALWAYS IS.
And then 20 minutes later you're holding hands on a coffee walk wondering why you briefly became a contestant on a true crime documentary. 🫠
If you've ever been filled with a completely unreasonable amount of rage by a perfectly innocent piece of toast...
welcome, babe.
You're among friends. 😂👇
If you’re still doing 20 tiny reps with pink dumbbells hoping your arms will magically “tone”...
We need to have a chat 😘
Because arm definition doesn’t come from making your shoulders burn for 47 minutes.
It comes from giving your muscles a reason to change.
That means:
✨ lifting a weight that actually challenges you
✨ working in the 6–12 rep range
✨ getting stronger over time
Say your goal rep is 12:
Choose a weight you can just get 8 reps with
Week 1: 8 reps.
Week 2: 9 reps.
Then 10.
Then 11.
Then 12.
Then guess what?
You level up the weight and start again 😮💨🔥
That’s called progressive overload.
And it’s one of the biggest reasons some women have firm, shapely arms after 40...
..while others have been doing the same workout with the same reps and the same dumbbells for years wondering why nothing changes.
Comment SHAPED and I’ll send you my arm workout guide with 2 workouts for FREE🩷
And if you’re ready for a training and nutrition plan that tells you exactly what to do (and keeps you accountable enough to actually do it 😏), DM me READY and let’s chat x
You know what’s exhausting?
Trying to lose belly fat while surviving on:
✨ rice cakes
✨ almonds
✨ “healthy snacks”
…that contain approximately 4g of protein and a dream 😌
Meanwhile your body is over here like:
“Cool cool cool… but where’s the actual muscle-building food, Susan?”
Because if you want to look tighter, leaner, firmer and less puffy after 40…
Protein matters MORE than most women realise.
Not just for fat loss.
But for:
🔥 muscle tone
🔥 cravings
🔥 recovery
🔥 energy
🔥 hormones
🔥 keeping your metabolism actually working FOR you
And no…
you do NOT need to eat sad boiled chicken from a Tupperware container while crying in the pantry.
You just need smarter protein choices that make hitting your target easier.
The women who transform their bodies after 40?
They usually aren’t eating “perfectly.”
They’re just consistently getting enough protein 😮💨
Comment “PROTEIN” and I’ll send you my Woolworths protein list for free 👑
Lifted glutes after 40 aren’t built from random b***y burnouts, goddess 👀🍑✨
❌ Endless squats with the same weights
😐 Random “b***y activation” circuits that never progress
🔥 Progressive overload with REAL tension, intent, and structure = shape changes
Your glutes need:
✨ Enough load
✨ Enough recovery
✨ Consistency over time
✨ Exercises that actually challenge the muscle through full range
This is why my ladies 40+ don’t just train to “feel the burn”… we train to BUILD 💪💕
Stronger glutes = better shape, better posture, stronger hips, and more support through midlife 👑
Stop chasing sweaty.
Start chasing stronger. 🔥
You know what’s exhausting?
Trying harder and harder…
while your body acts like:
“Cute effort babe. Absolutely not.” 😌
So many women 40+ think fat loss means:
❌ eating less
❌ more HIIT
❌ training every damn day
❌ punishing themselves into oblivion
Meanwhile their body is stressed, inflamed, exhausted…
and clinging to fat like it’s paying rent.
Your midlife body doesn’t need more chaos.
It needs better signals.
🔥 strength training
🔥 recovery
🔥 protein
🔥 walks
🔥 consistency
THAT’S what changes shape after 40.
Not suffering harder.
Drop a 🔥 and I’ll send you my guide x
If you’re a woman 40+ doing MORE cardio…
but your body still feels:
soft
puffy
tired
and stuck…
please hear this 👇🏼
Your body after 40 doesn’t usually need:
more punishment
more bootcamps
more HIIT
or lower calories.
It needs:
✔ strength training
✔ muscle
✔ recovery
✔ protein
✔ daily movement
✔ a smarter strategy
This is exactly why so many women feel frustrated in midlife.
They’re working SO hard…
but using the wrong tools for their body now.
You do NOT need to earn your results through exhaustion 😮💨
Comment CARDIO and I’ll send you my:
40+ Fat Loss Cardio Fix Guide 👑
Save this to nail your first pull up 🔥
building that “oh damn… she always looks like that” kinda body in your 40s & 50s 😮💨🔥
(not the “on a plan… off a plan… on again Monday” cycle)
because THIS is why results don’t stick…
you go all in
super strict
perfect for 2 weeks
your body’s like:
“cool… stress mode activated 🚨”
→ cortisol up
→ hunger up
→ sustainability… zero
so what happens?
you swing back the other way
hello on/off dieting 👋
eat “good” → fall off → start again Monday
repeat forever
and your body just… stays the same
NOW
the women who actually keep results after 40?
they’re not perfect
they’re just consistent
→ structured meals most days
→ training that fits their life
→ repeatable routine (not extremes)
so their body feels safe to:
drop fat
keep muscle
stay there
all or nothing → start/stop forever
consistent routine → results that actually last
follow me if you’re done starting over every Monday 😮💨🔥
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Address
1 Weka Street
New Plymouth City
4312