19/02/2020
Have you noticed your Facebook engagement has been on a downward spiral lately? There’s no need to panic.
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Although the recent changes to the Facebook algorithm have many marketers sweating, the update isn’t as scary as it seems.
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The short of it? Facebook is asking brands to rethink how they earn likes, comments and shares on their posts.
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The takeaway here is that what might have worked brilliantly for brands in the past might not fly today. And that’s exactly why brands need an explicit Facebook engagement strategy if they still want that sweet, sweet organic reach.
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You don’t need to abandon your current page or start over from scratch, either. Instead, you just need to consider ways to set your posts up for greater engagement.
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In this post, I have listed 5 strategies to increase your Facebook engagement.
18/02/2020
These days, it’s a given that anyone involved in digital marketing understands the importance of social media, from a content and engagement perspective.📢
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Unfortunately, a significant number of companies still believe that simply having a strong social media presence, posting content on a consistent basis and engaging with fans is going to have a positive impact on the overall ROI of a brand on its own.👎
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A marketing funnel is essentially the path that your customers travel through that journey from when they first become aware of your brand, product or service to when they actually make a purchase or refer a friend😊
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The specific stages of a marketing funnel vary depending on who you ask or what your goals are. But just as a point of reference, one of the most popular marketing funnel frameworks is the AIDA model, which stands for “Awareness, Interest, Desire, and Action.” At the most basic level, your goal is to move the audience through each of those stages. ⏭
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Here are the basic tips for successful social media funnel.💯
20/12/2019
How would you be spending your weekend?.
Tell us below.
09/12/2019
New week, New Goals, New strength.
You got this, so just do you.
05/12/2019
Today we're throwing it back to one of our trainings from last month.
@ Lagos, Nigeria
04/12/2019
Tell us which of the social media channels do you prefer for your business, and why?.
Tell us in the comment section below.
26/11/2019
If you still underestimate the relevance of Digital Marketing to your business or brand, then it's safe to say that you're still living under a rock.
It's not too late to join the movement and take your brand global.
Good morning.
26/11/2019
It's up to you to make the right choice.
So which will it be? A or B?
Let us know below ⬇️⬇️
26/11/2019
The world is advancing and the trends are changing, it's either you keep up with the trends or you get left behind.
26/11/2019
Today, we're sharing the different components of Digital marketing with you all.
Some people specialize majorly in one aspect, others specialize in a combination of 2 or more, and there are some others that specialize in everything.
Which component of Digital marketing is your favourite?
Tell us below. @ Lagos, Nigeria