Bellafricana

Bellafricana Bellafricana is a platform that connects creative businesses to their local and global consumers. Follow us on Twitter: IG: bell_africana

Bellafricana is a tech-enabled community that provides a platform for Nigerian and African Creative entrepreneurs in Fashion & Beauty, Arts & Crafts, Home & Living and Food produce to gain visibility, increase sales and to provide the right business support and structure that gives them the capacity to grow their business. We noticed a rise in the number of Creative African owned businesses that have great quality, yet are struggling to grow their business with little or no help from the government and larger institutions. This was the sole purpose of creating Bellafricana. We have been supporting Nigerian and African creative entrepreneurs with gaining global visibility and business structures for 5 years and we have successfully impacted over 20,000 African Creative businesses. We are on a mission to create an Africa-Wide ecosystem and footprint for businesses interested in going global. We provide Creative entrepreneurs with business structure and support, increased sales as global visibility through the following services, products we offer:

1. Our Online directory which serves as a yellow page for creative entrepreneurs helps them gain global visibility by bridging the gap between them and the global market.

2. Our Master Classes, Trainings, and extensive network of mentors and experts provide the right Business support and structure that gives African Creative businesses the capacity to grow their businesses.

3. Bellafricana’s annual African Creative Exhibition and Awards (ACE Awards) which recognizes the best creative African minds in the fields of arts and craft, fashion, manufacturing, beauty and food produce. To become a member, visit www.bellafricana.com, call Seun on +234909 367 0222 or email: [email protected], [email protected]

Going international is more than putting your products in another country.It means being ready to meet a new customer, o...
16/09/2026

Going international is more than putting your products in another country.

It means being ready to meet a new customer, operate in a new market, communicate your value clearly and learn from what happens once you get there.

So, how do you know if your brand is ready? 🤔

We have put together 6 signs to look out for, from having a clear product and workable pricing to understanding your customer and having the room to test, learn and adapt.

And when you are ready to experience an international market firsthand, TALES House TALES House London offers African brands an opportunity to build a physical presence in one of the world’s major retail cities.

Explore residency opportunities at taleshouselondon.co.uk.
28 Cavendish Square, London W1G 0DB📍

This could be you.If you visit TALES House London 😍 The joy of discovering a space where you can come across so...
14/09/2026

This could be you.
If you visit TALES House London 😍



The joy of discovering a space where you can come across some of your favourite African brands.

The opportunity to find amazing pieces and experience them up close. The texture, the details, the beauty!

Discover African scents, speak to the founders and hear what makes them special.✨

Get a taste of Africa through food, drinks and snacks. Where else would you find the whole experience in one place? 💃🏽

Your loved ones are not left out! Come with your best girl, your family, or bring the little ones along too.❤️

Form connections with the amazing people defining what African creativity looks like through what they create.

This is you when you’re done exploring TALES House! Happy, hands full, and with a story behind every purchase.

TALES House London is here to stay!
Looking for things to do in London? Look no further.

Visit us at 28 Cavendish Square, London W1G 0DB.
Come in, stay a while. ✨

14/09/2026

For the love of natural plant dyes ❤️

Natural dyes have been used to colour fabrics for generations, long before the emergence of synthetic dyes.

From the plants they come from to the processes used to extract their colour, and the people who have carried these practices forward, natural dyeing is an art in itself.

Across the world, and very much in Africa, dyes such as indigo have long been part of textile traditions. It is an art that deserves recognition for its beauty and continued preservation.

And we love seeing these colours brought into fashion and everyday materials, carrying an old practice into new forms. ✨

🎥:

African brands are continuously evolving, creating quality pieces and bold designs rooted in heritage.Here are some Afri...
11/09/2026

African brands are continuously evolving, creating quality pieces and bold designs rooted in heritage.

Here are some African bag brands that should be on your radar, from everyday pieces to statement designs.

Save this for your next shopping search and tell us:

Which one would you add to your collection?

Want to experience more African brands in person? Visit TALES House London to discover and shop African fashion, beauty, lifestyle and creative brands.

Follow BELLAFRICANA FAMILY to discover the creativity and people behind African brands.

We’re constantly told that one of the best ways for African brands to sell is through storytelling.Tell people where the...
09/09/2026

We’re constantly told that one of the best ways for African brands to sell is through storytelling.

Tell people where the idea came from.
Explain the cultural significance.
Introduce the craft.
Tell the story of the people behind it.

And there’s good reason for that. Context can make us appreciate a product differently. It can bring visibility to traditions, artisans and creative practices that deserve to be seen.

But we’ve been wondering about something.

Should African brands have to explain their culture before their products are allowed to simply be valued for what they are?

A beautiful chair should be able to be appreciated for its design. A well-made garment for its construction. A piece of jewellery for its craftsmanship.

Yet when it comes to African products, there can sometimes be an expectation that the cultural story must come first.

And perhaps storytelling is not the problem. Perhaps it is a powerful part of what makes African creative businesses distinctive.

But where is the line between sharing context because it adds value and having to explain your culture before people recognise the value of the product itself?

We’re genuinely curious.

Do you think African brands need to tell the cultural story to sell, or should the product be able to stand on its own?

Tell us where you stand.👇🏾

We often look at a pattern and see decoration.But across Africa, a line, shape, figure or symbol could carry an idea. It...
09/09/2026

We often look at a pattern and see decoration.

But across Africa, a line, shape, figure or symbol could carry an idea. It could communicate a proverb, preserve a story, signal status, express a value or hold knowledge that was understood by those who knew how to read it.

Nsibidi, for example, developed as a graphic communication system in the Cross River region, with symbols representing things, actions and abstract ideas.

Adinkra turned Akan proverbs and values into visual forms. Uli transformed flowing lines and organic forms into an artistic language, while Lusona used dots and continuous lines to carry stories and knowledge through geometric drawings. Across Cameroon’s Grassfields, visual motifs in royal art and objects could communicate power, status and social order.

These traditions remind us that African visual culture has never been only about making something beautiful.
It has also been about making meaning visible.

And perhaps that changes the way we look at the patterns, textiles, artworks and objects we encounter today.
Because sometimes, what looks like a pattern is actually a story waiting to be read.

Which of these visual languages was new to you?

08/09/2026

Here’s a million-dollar question: Why you?

Not “because I care about my clients.”
Not “because I’ve been doing this for years.”

Those things are good, but they don’t answer the question.

What makes you the obvious choice?🤔
Can you answer that in one sentence?

If not, it might be time to revisit your “why.” Because when you know exactly what sets you apart, you can communicate it better, stand out in a crowded market, and turn that difference into revenue.

This million-dollar question from Sonja Stribling is everything.

Follow BELLAFRICANA FAMILY for more conversations like this.

🎥: Sonja Stribling, PhD | The Revenue Whisperer™

Yosh*ta 1967 by Anil Padia has won the 2026 LVMH Savoir-Faire Prize, marking a historic moment as the first Kenyan final...
07/09/2026

Yosh*ta 1967 by Anil Padia has won the 2026 LVMH Savoir-Faire Prize, marking a historic moment as the first Kenyan finalist to win an award from the competition.

The recognition feels particularly significant because of what Yosh*ta 1967 puts at the centre of its work: craft, artisanal knowledge and long-term collaboration with women-led craft communities in Kenya, translated into a contemporary fashion language.

For Padia, the moment is also a reminder of how much African craftsmanship still deserves to be seen. “I feel like Africa is not celebrated enough for its rich craft,” he said.
Perhaps that is what makes this recognition matter beyond one label.

African craft has always had the knowledge. Yosh*ta 1967 is showing the world what can happen when that knowledge is given room to evolve.

📸: Saskia Lawaks, odedeodede, Kellia, Yosh*ta 1967 LVMH PRIZE

04/09/2026

This inside look at what makes African fashion distinct is everything.

With Éki Kéré as a focus, the story explores how materials indigenous to Africa can be translated into something contemporary, bringing what is often overlooked into a new light.

With history and heritage as a foundation, African designers are shaping the fashion scene today, and we love to see African creativity taking on different forms.

Sometimes, innovation doesn’t mean creating something entirely new. It can mean looking back at what is already there and finding new ways to bring it forward.

Thank you to .diaspora.edit for capturing this story and perspective so beautifully.

Follow BELLAFRICANA FAMILY for more stories on African creativity, brands and the people behind them.

🎥: .diaspora.edit

Address

72b Surulere Way, Dolphin Estate
Ikoyi

Opening Hours

Monday 09:00 - 17:00
Tuesday 10:00 - 17:00
Wednesday 10:00 - 17:00
Thursday 10:00 - 17:00
Friday 10:00 - 17:00

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+2348086363970

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