21/08/2026
Confidence or familiarity? Know the difference.
This video has sparked a lot of conversation, and as an etiquette coach, I think there’s a bigger lesson here than simply whether someone should or shouldn’t use a person’s first name.
It’s about cultural intelligence.
What is perfectly acceptable in one culture or professional environment may not necessarily be appropriate in another. In many Western settings, addressing a senior person by their first name can be completely normal. In many Nigerian settings, however, especially formal and corporate environments, you may be expected to begin with a title or respectful form of address.
So before you speak, read the room.
If you know the person’s title, use it. If you’re unsure, start formally- Mr., Mrs., Dr., Sir, Ma, or the appropriate title- and allow the person to invite you into familiarity.
And to the young people watching: respect doesn't make you less confident.
In fact, when familiarity is becoming increasingly common, knowing how to conduct yourself appropriately can make you stand out.
You can be confident and respectful.
You can be modern and still have manners.
You can know your worth and still honour others.
And yes, etiquette is still relevant in 2026.
Because knowing how to navigate people, cultures and spaces with respect will never go out of style.
SocialIntelligence
