Women In Business Academy -WIBA

Women In Business Academy -WIBA WIBA is a one-stop platform and growing community of like-minded female student entrepreneurs in NG

Welcome to September! It's the 9th month of the year, and what a journey it has been so far!This is your reminder to pau...
03/09/2026

Welcome to September!

It's the 9th month of the year, and what a journey it has been so far!

This is your reminder to pause and reflect on how far you’ve come, reset your goals, and prepare to move forward with renewed energy and purpose.

Take the next step
Move with intention
Grow with confidence.
Make September count ✨

What’s one goal you’re determined to achieve this month? Tell us in the comments 👇🏾

The opportunities that can transform your business don’t always announce themselves loudly.Sometimes, you simply need to...
27/08/2026

The opportunities that can transform your business don’t always announce themselves loudly.

Sometimes, you simply need to be prepared to recognise them and take action.

Don’t wait for the “perfect” time.
Explore. Apply. Connect. Position your business for what’s next.

Apply. Don't procrastinate.

Visit www.wibaacademy.com for business growth tips and strategies.

25/08/2026

Ask the Expert Series - August Edition with the Product & Growth Marketing Expert - Oluwayemi Olukanni

She answers the question on why your business is struggling to attract customers.
Why should a customer chose you over another brand/vendor/service provider?

What other business questions would you like answered? Comment below.

Meet our Expert:
Oluwayemi Olukanni is a media marketing, communications and operations expert with over a decade of experience building campaigns, learning products and creator-brand activations across Africa. She’s consistently steering her career with a clear trajectory toward leading high-impact media, education and creator ecosystems at continental scale

18/08/2026

One bank account shouldn’t have to do the job of five.
‎
‎When your bills, savings, business money, emergency fund, and spending money are all sitting together, it’s easy to look at your balance and think, “I can afford this.”
‎Until payday comes and you’re wondering where everything went.
‎
‎The solution isn’t always to earn more. Sometimes,
‎
‎it’s simply to give your money a clear plan.
‎
‎Separate your money.
‎Assign it a purpose.
‎Spend what’s actually available.
‎
‎Because mixed money feels like spare money.
‎Planned money is harder to waste.
‎
‎Save this for your next payday and follow us for simple money tips that actually make sense.
‎
‎

13/08/2026

That might be why you’re making sales but not seeing enough money at the end of the month.

Your product price should account for more than just production cost. Think about:

• Shipping/logistics
• Marketing & data costs
• Packaging
•workmanship / personal fee
• Other costs involved in getting the product to your customer

Because ₦13,000 + “a little extra” is not necessarily your actual cost.

Know your numbers before you set your price. Your business deserves to be profitable, not just busy.

Save this for the next time you’re pricing a product. 📌

11/08/2026

‎A business can be making sales and still have unhealthy money flow.
‎
‎So instead of only asking, “How much did we make?”Start asking:
‎
‎• What came in?• What went out?• What actually stayed?
‎
‎The goal isn’t just to make money.
‎
‎It’s to build a business that knows how to keep it.
‎
‎Save this if you’ve been busy selling but still not seeing the money.

07/08/2026

You didn't make ₦500,000 just because customers paid you ₦500,000,

Before that money becomes profit, your business still has to pay for:
• Production
• Marketing
• Packaging
• Delivery
• And other operating costs.

Revenue is the money that came in.
Profit is what's left after the bills are paid.

If you don't know the difference, you could think your business is growing while it's actually losing money.

‎‎Welcome to August! 🎉‎‎We're officially in the 8th month of the year and what a journey it's been. ‎Time to reflect on ...
04/08/2026

‎
‎Welcome to August! 🎉
‎
‎We're officially in the 8th month of the year and what a journey it's been.
‎Time to reflect on how far you've come, reset your goals, and get ready to hit the ground running.
‎
‎New month,
‎New wins,
‎New opportunities.
‎Let's make August count! 💪🏾✨
‎
‎What's one goal you're chasing this month? Drop it in the comments 👇🏾
‎

‎

If these metrics are not giving accurate report.This is how you know.Tracking the right metrics helps you:Know your numb...
30/07/2026

If these metrics are not giving accurate report.
This is how you know.

Tracking the right metrics helps you:
Know your numbers,
Make smarter decisions and,
Grow with confidence.

What business metric do you track the most?

The best sales deals don't sound like sales pitches.They focus on: ✨ Solving problems instead of pushing products. ✨ Sho...
28/07/2026

The best sales deals don't sound like sales pitches.

They focus on:
✨ Solving problems instead of pushing products.
✨ Showing outcomes instead of listing features.
✨ Communicating value instead of competing on price.

When people clearly understand how your solution improves their situation, the decision becomes much easier.

Which shift will you start making today?

💬 Share your answer in the comments.
📌 Save this post so you can revisit these frameworks before your next client conversation.

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