31/05/2023
This stratergy blew me off, read through.
Two years ago, when I moved into the apartment I presently occupy, I was looking to buy a center table, so I searched through jiji, found a few I loved, and contacted the sellers.
My plan was to get one the next day, but one of the sellers I didn't even contact, did something very outstanding.
He actually reached me via my jiji DM the next morning, and wrote:
'Hi Mr Nonso, hope you slept fine last night?
I'm Mr. ###X, I deal on home accessories and furniture.
I noticed you viewed my ad on jiji, but didn't take action, maybe due to indecision or probably other factors.
However, I can give you a good discount for any of my products, plus free home delivery if you haven't bought from someone else.
You can also drop your Whatsapp contact, so I'll send you the catalogue of different designs for the center tables we have available, with their prices.
Thanks in anticipation".
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That message piqued my interest, and I immediately replied him and dropped my contact.
In a few seconds, he reached me via WhatsApp with the catalogue, and I picked one, which he delivered promptly the next day.
After which I went back to Jiji and dropped him a beautiful review.
When he came to deliver the Table, I asked him if he was making sales with that strategy, and he said YES, with heavy smiles.
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You see, I learnt something new from that seller.
He was trying out new methods/sales strategies, which was contacting those who viewed his Jiji listings, with a well-crafted personal message.
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In that small business of yours, be open to trying new sales strategies.
Sometimes, try doing the opposite of what isn't working for you, and see what works.
Don't be narrow minded.
See what others are doing in their business, read their ads, salespages, content and tweak it to suit your business type.
If you can, PAY them to learn what they know.
Don't allow your stinginess to eat the intestines of your business.
To your success!
© Nonso Onyejemezi (Nonso Armani)
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