A separate sidewalk for people to text and walk at TEC

The campaign is about build two ways in the university sidewalks, one way is for people to text and walk and the other way is for users who do not text.

Inside of Tec there are many people who use their cell phone when they are walking in the sidewalks but many people just walk so sometimes they collide because of the people who use their cell. The campaign is about making a program or a model in which the principal idea is make divisions with two ways, one way is for people to text and walk and the other way is for users who only walk.