MAC - The Marketing Club of IIM Trichy

MAC - The Marketing Club of IIM Trichy The Marketing Club of Indian Institute of Management Tiruchirappalli (IIM Trichy)

The Marketing Club, a student-run organization operating out of the IIM Trichy campus puts all its efforts in helping the student know what it takes to be a better marketer. It strives to reduce the gap between industry and academia and create a knowledge-sharing network that will serve as a backbone to students pursuing a career in marketing and hence make them industry-fit. The Marketing Club lo

oks to achieve this by organizing guest lectures by industry experts, seminars and workshops, competitions, quizzes and serving as a point of contact for all marketing events. The aim of the marketing club is to foster a better study environment by following an experiential learning methodology that involves a lot of interaction and fun.

07/01/2021

Volkswagen has been very creative and way ahead of its competitors in the automobile industry in terms of advertising their products. Starting from their iconic print media advertisements to video ads, the company has raised the bar for brand advertising.
This ad is an example of Volkswagen's innovative and out of the box advertising by the implementation of the experiential marketing concept.

AdTheory: Deep into the realms of Advertising
What's trending? What next? Schooling in Marketing, Branding and Advertising, MAC AdTheory brings to you the most classic and fun advertisements that have remained eternal within the ever-changing marketing industry.

We welcome you to suggest your favourite extraordinary ads to us and we will feature them here!


Congratulations to the winners of BRAND-RUPT- A one of its kind inter B-school competition for marketing geniuses that w...
29/12/2020

Congratulations to the winners of BRAND-RUPT- A one of its kind inter B-school competition for marketing geniuses that was conducted from 25th Nov to 6th Dec!

Results are as follows:
First Place: Indraneel Dutt
1st Runner Up: disRUPT
2nd Runner Up: Wind Chasers

After a preliminary quiz round, shortlisted teams had to submit a product proposal. They were judged on the basis of clarity, rationale, creativity, and originality.
Thank you to all our participants for overwhelming response and performance that exceeded our expectations!

BRAND-RUPT 2020 Registrations open on Dare2Compete: https://dare2compete.com/o/brand-rupt-indian-institute-of-management...
18/11/2020

BRAND-RUPT 2020

Registrations open on Dare2Compete: https://dare2compete.com/o/brand-rupt-indian-institute-of-management-iim-tiruchirappalli-trichy-136322

“Tell the truth, but make the truth fascinating. You know you can’t bore people into buying you the product, you can only interest them into buying it” – David Ogilvy

Well, we must follow what the creative marketing genius says and with that in mind, we bring to you BRAND-RUPT. A one of its kind inter B-school competition which is sure to make you think out, about and all around the box!
How do you win this? It’s simple. Come register in teams of 3, and clear our Round 1 preliminary quiz on topics you love the most- brands, taglines and marketing concepts.
Shortlisted teams for Round 2 will work on some of the best out-of-the-world storylines to sell products of their choice and that’s it, you’re almost there already! Teams will be judged on the basis of clarity, rationale, creativity and originality.

Register before 24th November to be eligible for Round 1.

For competition related queries, contact:

Yazhini Samyuktha Ramanikaran | [email protected] | 8939427265

Nishanth Kanna S | [email protected] | 9176323160

Niharika Pipariya | [email protected] | 9620890424

As a part of our annual intra-college events at Indian Institute of Management Tiruchirappalli, we conducted Tag It's la...
16/11/2020

As a part of our annual intra-college events at Indian Institute of Management Tiruchirappalli, we conducted Tag It's latest edition from 29th October to 8th November with the Theme: Brand in the New Normal.
Participants had to give us their most creative take on brand marketing during COVID. But there was a catch. Only TAGLINES to be submitted. The key was to be crisp, clear and most importantly, creative!

We would like to thank all of our participants for the wonderful entries and for making this a successful event.

The final results were as follows-
Winner: Raghunath R.
Brand: D***x 'Quarantine with Valentine' 🥇
Runner-up: Rahul Sengupta
Brand: Google Meet 'why zoom in when you can just Meet?' 🥈

Congratulations to the two of you for winning everyone's hearts and funny bones!

Education Partner: ForeVision

Marketing Week Day 7 l ResultsFinishing off in style and Congratulations to all the Winners and Runners-Up of all the ev...
06/09/2020

Marketing Week Day 7 l Results

Finishing off in style and Congratulations to all the Winners and Runners-Up of all the events. Also, a big round of applause for the "Marketeers of IIMT" who consistently performed exceptionally well in all the events. Kudos to each and everyone who participated and made this Marketing Week a huge success. Thanks a lot for your support. Keep learning and keep having fun too.

Marketing Week Day 7 l Guest SessionsHonoured to have Mr Arun Pandidurai, Digital Marketing Strategist at Google enlight...
06/09/2020

Marketing Week Day 7 l Guest Sessions

Honoured to have Mr Arun Pandidurai, Digital Marketing Strategist at Google enlightening the students on digital marketing landscape, skill-requirement gap, profiles in digital marketing and many more that paved a way for the students to to think and plan ahead of time.

We also had Mr Saagar Vijan, Cofounder, Forevison talking about FMCG and industry outlook.

Thanks alot to the students too for an interactive session and asking questions.

16m

Marketing Week Day 6 l Sell YourselfGreat to see such creative and imaginative pitches. Hope you guys also enyoed brains...
05/09/2020

Marketing Week Day 6 l Sell Yourself

Great to see such creative and imaginative pitches. Hope you guys also enyoed brainstorming on the ideas in few hours of given time. See you all for the much awaited and last day of Marketing Week. Ready for results?

Marketing Week Day 5 l On your MarkAmazing response guys. Great to see the enthusiasm and loved the way you all particip...
05/09/2020

Marketing Week Day 5 l On your Mark

Amazing response guys. Great to see the enthusiasm and loved the way you all participated and enjoyed the event. Thanks for all your wonderful feedback. Certainly a booster to the team. See you for the last competition of the Marketing Week, "Sell Yourself".

Marketing Week Day 4 l The Quizmasters Round 3Congratulations to all the top performers and hope everyone had a great le...
03/09/2020

Marketing Week Day 4 l The Quizmasters Round 3

Congratulations to all the top performers and hope everyone had a great learning exercise through the mind intriguing quiz. Keep learning and see you all for yet another fun and puzzling clue hunt event on day 5.

Marketing Week Day 3 l The Quizmasters Round 1 and 2Congratulations to the rounds winners and hope you guys enjoyed the ...
02/09/2020

Marketing Week Day 3 l The Quizmasters Round 1 and 2

Congratulations to the rounds winners and hope you guys enjoyed the fun and interactive marketing quiz. See you all for the final round 3 of The Quizmasters. Keep engaging and all the best.

Marketing Week Day 3 l The Quizmasters Round 1 and 2Congratulations to the rounds winners and hope you guys enjoyed the ...
02/09/2020

Marketing Week Day 3 l The Quizmasters Round 1 and 2

Congratulations to the rounds winners and hope you guys enjoyed the fun and interactive marketing quiz. See you all for the final round 3 of The Quizmasters. Keep engaging and all te best.

Marketing Week Day 2 l Marketing Basics Tutorial Part 2Good the see the participants engaging, asking questions and taki...
02/09/2020

Marketing Week Day 2 l Marketing Basics Tutorial Part 2

Good the see the participants engaging, asking questions and taking loads of learnings. Keep the learning curve exponential. Series of competitions awaits you. See u all in large numbers.

Address

IIM Trichy, Pudukottai Main Road Chinna Sooriyur Village
Tiruchirappalli
620024.

Telephone

+914312501121

Website

Alerts

Be the first to know and let us send you an email when MAC - The Marketing Club of IIM Trichy posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The School

Send a message to MAC - The Marketing Club of IIM Trichy:

Shortcuts

Share

Category