19/08/2026
Why Doesn’t Pringles Call Itself Potato Chips?
There’s a reason Pringles calls itself Potato Crisps, and it’s not simply a clever marketing move.
The answer lies in what makes Pringles different from the chips we usually know. Sometimes, being different isn't a weakness. It can become the very thing that makes a brand stand out.
Watch the story to find out why. Follow .academy_ for more brand stories and marketing insights.