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Design is Design is

With the Design is... Campaign, ARCH wishes to sensitize all towards DESIGN -- and there is no better way than equal opportunity and participation for all. Design is... a Design Appreciation campaign spreading across the following:

* Innovation
* A way of Life
* Social Responsibility
* Lifestyle

12/06/2012

Milton Glaser
" To design is to communicate clearly by whatever means you can control or master."

World of Creativity has no end........ what a great creation by Nikita Pawan...
21/03/2012

World of Creativity has no end........ what a great creation by Nikita Pawan...

Students,s Imagination
09/03/2012

Students,s Imagination

02/03/2012

'plant for the planet: factory'

with the tagline 'every leaf traps CO2', a new print ad campaign
for 'plant for the planet' (http://www.plant-for-the-planet.org/)
makes use of elaborately cut tree leaves to highlight
environmental problems, encouraging viewers to pledge to
plant trees as a step forward.

illustrator: lorenzo durán, nadine hoenow
advertising agency: leagas delaney | hamburg
(http://www.leagasdelaney.com/)
executive creative director: hermann waterkamp
creative director: michael götz, florian schimmer
art directors: felix boeck, robert westphal

--
see more of lorenzo durán's leaf art in this designboom original 2011 article: http://www.designboom.com/weblog/cat/10/view/15722/lorenzo-duran-leaf-art.html

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