Mosaic Marketing Club

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We on behalf of Amity Business School, Amity University Gurgaon are very excited to announce a seminar on "The changing Retail landscape: Sourcing and Selling in the New Connected Market".

The seminar is divided into 3 sessions and we have managed to get some hot shot speakers who are celebrities in the world of retail. The details of the speakers are as follows:

Session I:
Ms Susmita Misra
Head – Consumer Insight & Retail Analytics, Bharti WalMart India
Topic – Modern Retail – Are We Truly Open for Business?

Session II:
Mr Mehernosh Dittia
Vice President – Talent Development, Max Healthcare
Topic – Career in Retail Healthcare Services

Session III:
Ms Sumit Chadha
Banking & Financial Expert
Managing Director & Country Head (Ex) – BlackRock India
Topic – Retail Banking

The seminar will be followed by a question and answer round of 20 min so please be ready with some good questions related to the retail world.

Though attendance is compulsory we request that all the MBA students be present as you may never know if they would like to get to know you better based on the strength of your questions.

Further details:
Venue - B Block Auditorium, AUH
Time - 10:00 AM to 12:00 Noon

So guys be ready...these 2 hours might give a new direction to your career...

So, marketers...you might have studied about the marketing mix and how it can used to better your marketing strategy. You might have also heard about branding such that it becomes the identity of any product. But, the major contribution in any successful brand is its design. How do you design a good product? Why does Apple's product seem so nice and visually pleasing? Why does a Macintosh looks more beautiful than a Windows OS? Did you ever wonder about any of these questions?

Well fear not...Mosaic will try to help you in that...and this might as well be the run up to our next venture...

Dieter Rams. How many of you have heard of him? Well he is the one who came out with “Ten Principles for a Good Design” and which are followed by Apple in designing its every product.

Back in the late 1970s, Dieter Rams was becoming increasingly concerned by the state of the world around him — “an impenetrable confusion of forms, colours and noises.” Aware that he was a significant contributor to that world, he asked himself an important question: is my design good design?

As good design cannot be measured in a finite way he set about expressing the ten most important principles for what he considered was good design. (Sometimes they are referred as the ‘Ten commandments’.) Here they are.

1)Employement growth rate of india is going thru very bad phase.This Financial year(FY 13) ,The employment growth rate is only 3.5% as compared to 5.7% in FY ' 12.so its a matter of big concern .Sectors where growth is declining are - auto sector,FMCG,,Finance,Tyres, Metals.

2) If we talk about diversity ,many women in India are heading top postions in financial services /Banks as MD,CMD,CEO,chairperson.example - ICICI,Bank of America,United bandk of India,AXIS Bank.

Some Knowhow for our budding Managers -
1) >10% youth in India are unemployed .
2) US burger chain Johnny Rocket will be starting its 2 restaurant in India and are working on long term strategy to compete with McDonalds
3)Apple India will now be focussing Tier I & II cities to increase their sales volume.Apple is targeting 1 billion $ sale in india.

A special mention to the unsung heroes of today's event apart from the participants, faculty and audience...We would sincerely like to thank: -

Miss Shubhi Khanna
Miss Priyanka Raghav
Miss Nisha Saini
Mr. Vipin Kumar
Mr. Arjun Balan
Mr. Mohit Sharma
Mr. Laxman Singh
Mr. Ketan Miglani

Thanks guys...it would not have been possible without your help...and we hope whenever Mosaic needs you, you will be there...

Mosaic Marketing Club would like to congratulate team Alpha (Yusuf Faizi, Jitender Lohia and Japneet Singh) on their stunning victory in the B & B - Marketing Quiz.

Well Done guys and may you win many more such events in future.

Note: - Pics of the quiz will be uploaded soon.

We are here and we have arrived. We are now Mosaic Marketing Club a part Amity Business School, Amity University Haryana.

We would like to thank all the student coordinators and the faculty for their immense help for the success of today's quiz. It would not have been possible without you. This is just the beginning. Until the next event then.

are you guys excited about tomorrow's quiz...we know we are...join us in B-Block auditorium from 2 PM to 4 PM...we guarantee you will have a time of your life...

Additionally this marketing club will be officially unveiled tomorrow...and guys it has been given a beautiful name...all thanks to you guys...

Amitians u rock!!!

Amity Marketing Club would like to thank all the participants as well as the coordinators for making this event a grand success...Thank you guys, the success of this club rests on you...

Let us make the final round an even bigger success...

Following students have been selected for the final round of the marketing quiz:

S. No. Team Name
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1. Three Musketeers (Deepak, Amandeep & Piyush)
2. Alpha (Jitendar, Yusuf, Japneet)
3. RBS (Abhishek, Beenika, Rishabh)
4. Markenovva (Pradeep, Shoaib, Saket)
5. Delta 3 (Harsh, Bimneet, Ankit)

Final Round will be held on Tuesday; the details of which are as follows:

Date - 01/10/2013
Time - 2:00 PM to 4:00 PM
Venue - B-Block, Auditorium

Congrats guys on your excellent performance. Still there are miles to go. Be prepared for the final round.

All The Best!!!

How marketers are coping with the current Indian slowdown...

http://economictimes.indiatimes.com/news/news-by-company/corporate-trends/seven-levers-marketers-are-pulling-to-beat-slowdown/articleshow/22640970.cms

Seven levers marketers are pulling to beat slowdown - The Economic Times From auto to FMCG, insurance to telecom, every sector is hitting the brakes, and CMOs are having to work harder and smarter to beat the blues.