19/08/2021
Dropshipping vs Affiliate Marketing
This might sound very similar to affiliate marketing but there are a few key difference s. For starters, the amount of money you earn will tend to be higher than affiliate marketing. When you operate as a reseller, the usual pricing method is something called ‘keystone pricing’. Keystone pricing essentially means that the amount you’re selling the product for is 2x the amount you pay the manufacturers. This is one of the most common conventions for this type of business and to all extents and purposes, dropshipping businesses are resellers.
The other big benefit of dropshipping over affiliate marketing is that you don’t have mention the existence of the dropshipping business at all. In other words, the customer never knows that it’s not you who is selling the product. You’re not sending them to another website where they can checkout and sell the product – you’re just selling them the product as though it were your own and forgetting about it. This is fantastic because it means that your business looks much more professional and because you’re no longer sending visitors away from your brand in order to make the sales!
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