Rural Marketing

01/05/2023

HDFC Bank launches Smart Saathi digital platform to boost financial inclusion in rural areas

Read more: https://ruralmarketing.in/stories/hdfc-bank-launches-smart-saathi-digital-platform-to-boost-financial-inclusion-in-rural-areas/

HDFC Bank

HDFC Bank Smart Saathi Digital Distribution Platform, Financial Inclusion, Business Correspondents, Financial Services, Rural Banking, Financial Literacy

28/04/2023

Garuda Aerospace’s Drone Yatra 2.0 covers halfway mark by traversing 192,309 km in 16 states

Read more: https://ruralmarketing.in/stories/garuda-aerospaces-drone-yatra-2-0-covers-halfway-mark-by-traversing-192309-km-in-16-states/

Garuda Aerospace Pvt Ltd

During the Drone Yatra, Garuda Warriors held demo sessions, assisting farmers in incorporating drone technology and teaching them about a brighter future

26/04/2023

YES Bank to acquire microfinance institution and open 150 branches for rural expansion

Read more: https://ruralmarketing.in/stories/yes-bank-to-acquire-microfinance-institution-and-open-150-branches-for-rural-expansion/

YES BANK

YES Bank, Rural Expansion, Microfinance Institution, Rural Markets, Acquisition, Priority Sector Lending, Rural Infrastructure Development Fund, Agriculture

25/04/2023

Farm-to-fashion startup ReshaMandi ropes in Samadrita Chakravarty as Group CFO

Read more: https://ruralmarketing.in/stories/farm-to-fashion-startup-reshamandi-ropes-in-samadrita-chakravarty-as-group-cfo/

ReshaMandi

Farm-to-fashion startup ReshaMandi, Agritech Startups, Natural Fibre Supply Chain, Financial Management, Risk Management, Appointment

25/04/2023

Agricultural drone manufacturer IoTechWorld plans to sell 3,000 drones in 2023-24

Read more: https://ruralmarketing.in/stories/agricultural-drone-manufacturer-iotechworld-plans-to-sell-3000-drones-in-2023-24/

IoTechworld Avigation Pvt Ltd

Agribot, Agricultural Drone Manufacturer IoTechWorld Avigation, Drone Technology in Agriculture, Agrochemicals, Production Linked Incentive

14/04/2023

5 ways artificial intelligence (AI) can be leveraged for rural marketing in India

Read more: https://ruralmarketing.in/stories/5-ways-artificial-intelligence-ai-can-be-leveraged-for-rural-marketing-india/

Artificial Intelligence (AI) in Rural Marketing, Targeted Approach, Targeted Advertising, Customer Behaviour, Predictive Analytics, Supply Chain Management

13/04/2023

Fasal partners with SBI to provide horticulture farmers with easy access to capital

Read more: https://ruralmarketing.in/stories/fasal-partners-with-sbi-to-provide-horticulture-farmers-with-easy-access-to-capital/

State Bank of India

Fasal, Horticulture, IoT-Driven Crop Intelligence System, Horticulture Value Chain, Kisan Credit Cards, Internet of Things, Financial Services

12/04/2023

Garuda Aerospace becomes first player to receive agricultural drone subsidy

Read more: https://ruralmarketing.in/stories/garuda-aerospace-becomes-first-player-to-receive-agricultural-drone-subsidy/

Garuda Aerospace Pvt Ltd

Drone Technology in Agriculture, Garuda Aerospace, Kisan Drones, Farm Machinery, DGCA, Agricultural Drone Subsidy, Pesticides

11/04/2023

Zero Cow Factory raises US$4 Mn seed funding round from GVFL and others

Read more: https://ruralmarketing.in/stories/zero-cow-factory-raises-us4-mn-seed-funding-round-from-gvfl-and-others/

Zero Cow Factory, Seed Funding, Gujarat Venture Finance, Precision Fermentation Technology, Animal-Free Milk Proteins, Startups, Food Industry

11/04/2023

Rural Marketing Weekly Wrap; Week #14

Heading-1:- Mahindra to launch its global tractor program under the brand name ‘OJA’ https://ruralmarketing.in/stories/mahindra-to-launch-its-global-tractor-program-under-the-brand-name-oja/

Heading-2 :- Neercare Agro organises farmer awareness and training programme https://ruralmarketing.in/stories/neercare-agro-organises-farmer-awareness-and-training-programme/

Headline-3:- Haskelberg, IG Deccan partner to bring best quality avocados to Indian market https://ruralmarketing.in/stories/haskelberg-ig-deccan-partner-to-bring-best-quality-avocados-to-indian-market/

Headline-4:- Hesa: Creating marketplace for brands and aggregators to engage with rural customers https://ruralmarketing.in/interviews/hesa-creating-marketplace-for-brands-and-aggregators-to-engage-with-rural-customers/

Headline-5:- NBHC promotes Vinod Kumar as MD & CEO to drive the next phase of growth https://ruralmarketing.in/stories/nbhc-promotes-vinod-kumar-as-md-ceo-to-drive-the-next-phase-of-growth/

Headline-6:- PepsiCo, Cropin launch crop intelligence model for potato crops https://ruralmarketing.in/stories/pepsico-cropin-launch-crop-intelligence-model-for-potato-crops/

Headline-7:- IPPB in collaboration with Airtel launch WhatsApp Banking Services for rural customers https://ruralmarketing.in/stories/ippb-in-collaboration-with-airtel-launch-whatsapp-banking-services-for-rural-customers/

10/04/2023

Neercare Agro organises farmer awareness and training programme

Read more: https://ruralmarketing.in/stories/neercare-agro-organises-farmer-awareness-and-training-programme/

NeerCare Agro

Neercare Agro Farmer Awareness & Training Programme, Sustainable Agriculture, Rural Development, Multi-Layer Farming, Natural Farming