Indexed in Scopus (Q3), UGC-CARE Group II and ABDC (C), IJM publishes quality research in marketing and allied disciplines. Indian Journal of Marketing is a double blind refereed monthly journal on Marketing, Advertising and Sales Management, which is being published since 1966. Its objective is to disseminate knowledge which ensures good practice of professional marketing. By encouraging research and thinking, it attempts to contribute to a better perception of marketing theories, its framework, resources, structures, systems, processes and performance of organizations. Its focal point is on research and reflections relevant to academicians and practicing managers. It follows the Double Blind Refereeing Process for reviewing the research papers. Being a continuous medium of marketing education, it enjoys the readership of academicians, students and marketing managers from top B-schools, universities and colleges in India and abroad.
