Chandigarh School of internet and Digital Marketing

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The Modern-Day CMO: 7 Trends That Will Drive Digital Marketing Success

http://goo.gl/LxDOjh

The Modern-Day CMO: 7 Trends That Will Drive Digital Marketing Success Columnist Jim Yu takes a look at the shifting digital landscape and discusses the key trends that marketers will need to embrace if they want to stay ahead.

Why You Need a Well-Balanced Digital Marketing Strategy

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Why You Need a Well-Balanced Digital Marketing Strategy Learn why an integrated approach to digital marketing is an essential part of a well-balanced marketing program.

Digital Marketing in 2016, Trends and Lessons from the Past

The digital marketing landscape is becoming increasingly more complex and, in many ways, ephemeral. With the volatility of the digital sphere, the trends indicate several opportunities for brands looking to position themselves online.

http://goo.gl/1XYo45

Digital Marketing in 2016, Trends and Lessons from the Past

Microsoft Edge’s JavaScript engine to go open-source

Today at JSConf US Last Call in Florida, we announced that we will open-source the core components of Chakra as ChakraCore, which will include all the key components of the JavaScript engine poweri…

https://goo.gl/cZFDMS

Microsoft Edge’s JavaScript engine to go open-source Today at JSConf US Last Call in Florida, we announced that we will open-source the core components of Chakra as ChakraCore, which will include all the key components of the JavaScript engine poweri…

Digital marketing is now marketing in a digital world:

http://goo.gl/41GfqM

Digital marketing is now marketing in a digital world: Gartner Digital marketing is now mainstream, and digital commerce is a top priority for marketers, according to a survey of marketing executives by Gartner, Inc.

Facebook encourages brands to run digital campaigns on Sundays and Mondays

http://goo.gl/udLASw

Facebook encourages brands to run digital campaigns on Sundays and Mondays

YouTube Shopping Ad Formats Now Available To All AdWords Advertisers

http://goo.gl/uj5ux9

YouTube Shopping Ad Formats Now Available To All AdWords Advertisers Retailers can extend Shopping Campaigns to their own and other videos on YouTube.

What’s the ROI of Digital Marketing?

http://goo.gl/7Wp2y9

What’s the ROI of Digital Marketing? [Infographic] Image courtesy of Occam’s Razor As you see above, defining the ROI of digital marketing is a challenge. Measuring it is easy, once you have the right definition. What’s a Tweet worth? People ask…

Mazda picks Netsertive for digital marketing program

http://goo.gl/RvQT2u

Mazda picks Netsertive for digital marketing program

Adobe to bolster Marketing Cloud analytics with Digital Analytix acquisition

http://goo.gl/DX3acz

Adobe to bolster Marketing Cloud analytics with Digital Analytix acquisition Adobe has acquired the assets of ComScore’s Web analytics business, Digital Analytix, in a bid to further the analytics capabilities of its Marketing Cloud. The deal was one of two marketing analytics purchases announced in the US last week.

YouTube: Android App Supports Virtual Reality Videos, Google Announces
Users can combine their Android phones with Google's Cardboard viewer to watch both virtual-reality and 360-degree videos, the company said Friday.