KIIT School of Management - KSOM

KIIT School of Management - KSOM Part of KIIT DU, ranked 17th Best University in India, NIRF' 25 It was also accredited by the National Board of Accreditation (NBA) of AICTE.
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KSOM - 17th best B-School in India, TIMES B-School Ranking 2024; 11th Best Private B-School in India, Outlook ICARE Rankings 24-25; Best Business School of Odisha, TIMES Business Awards 2023. KIIT School of Management (KSOM), Bhubaneswar is one of the top B Schools of India with a ranking of 31 as per NIRF, MHRD, Government of India, 2021. The MBA program of KIIT School of Management (KSOM) is approved by All India Council of Technical Education (AICTE), Government of India. KSOM has been awarded Life Membership by the Association of Management Development Institutions in South Asia (AMDISA). It is also in the process of attaining SAQS Accreditation. Spread over an area of 35 acres, the institution houses more than 1000 students across three courses: BBA, MBA and Doctoral program in Management. This is an institution that believes in making business education highly relevant through periodic course review, regular industry interaction, hands-on exposure and has faculty with the right mix of industry and academic experience. KSOM’s MBA program is a mix of classroom learning along with role-plays, business simulation (first school to inculcate as part of pedagogy), conclaves, guest lectures, corporate mentoring, live consultancy projects, seminars, a structured summer internship program, regular workshops, club activities, student research undertaken by students and jointly working with the industry through partnership and tie-ups. KSOM - Highlights
• 31st all India as per NIRF, MHRD, Govt. of India, 2021
• Best B School of Odisha - Times Business Awards 2020
• Institution of Eminence, part of KIIT DU
• Super MBA in Business Analytics, Supply Chain Management, Healthcare Management and Construction Management
• Ranked 2nd Best in India for BBA program – Times B School Ranking (2020)
• 80% faculty from industry or with Ph.D. & over half the faculty from institutions such as IIMs, IITs, TISS, MDI, XLRI and other premier institutes
• Student to Teacher Ratio of 10:1 – one of the best in country
• Fully WiFi, 35 Acre Campus, 500 Seater Auditorium, AC Classrooms, AC Hostels & a 4 storeyed Library with 21000 books, 180 print periodical (30 International and 150 National), 10000 e-journals, training videos and much more

KSOM: Industry Engagement:

Conclaves & Convention
• 7 National Level Conclaves are held every year - Business Analytics Konclave, HR Konclave, Marketing Konclave, Finance Konclave, Supply Chain Konclave, Healthcare Konclave & Construction Konclave
• 1 International Conlference on Management Research – Paper & case presentations from academia and corporate
• Konfidant - Corporate Mentors continuously mentor students and work on their Individual Development Plan
• Ko-educate - Interactive lectures and workshops by experts from industry
• MDP & Consultancy - KIIT School of Management under the banner of Research, MDP & Consulting (RMC) offers short duration Management Development Programs. More than 70 MDPs in the last 5 years
Partnerships -KIIT School of Management has partnerships with several industry leaders like L&T Financial, Chola Group, SAP University Alliance to jointly deliver content, foster innovation, enhance student learning and develop new capabilities.

The next chapter of your management journey begins with a choice.KIITEE Management 2027 is coming soon, opening the gate...
23/09/2026

The next chapter of your management journey begins with a choice.

KIITEE Management 2027 is coming soon, opening the gateway to an MBA experience built on learning, leadership, industry exposure and endless possibilities at KIIT School of Management - KSOM.

Stay tuned. Your journey to KSOM starts here.

22/09/2026

17th National Marketing Konclave: Bridging Theory and Practice

“Students get hands-on experience as to how the real world works.”

Prof. (Dr.) Kumar Mohanty, Director, KIIT School of Management - KSOM, reflected on the 17th National Marketing Konclave and its industry-driven approach. He highlighted the engaging keynote by Shri Arun Misra, Group CEO & Executive Director, Vedanta, along with expert panel discussions featuring corporate marketing leaders and post-lunch workshops.

The Konclave created opportunities for students and faculty to connect theory with practice, gain industry insights and understand the evolving realities of the marketing profession.

21/09/2026

17th National Marketing Konclave: Navigating Marketing in the Age of AI

“New-age marketing is all about addressing the agent on one end and the emotionality of the organisation or the human buyer on the other.”

At the 17th National Marketing Konclave by KIIT School of Management - KSOM, Shri Arun Misra, Group CEO & Executive Director, Vedanta, shared insights into how AI is reshaping marketing. He highlighted the need for marketing professionals to understand products deeply, present product data effectively for AI-driven discovery, and engage with both intelligent agents and human buyers.

He also underscored the evolving role of marketing in an increasingly AI-enabled marketplace.

The 17th National Marketing Konclave at KIIT School of Management - KSOM featured 10 parallel industry-interactive sessi...
21/09/2026

The 17th National Marketing Konclave at KIIT School of Management - KSOM featured 10 parallel industry-interactive sessions, bringing together distinguished marketing professionals and academia for thought-provoking conversations on the rapidly evolving world of marketing.

We were privileged to host an impressive lineup of industry leaders who shared their experiences, perspectives, and real-world insights, offering students a valuable opportunity to learn directly from practitioners shaping the industry.

1. Mr. Anirban Paul Chowdhury, National Marketing Head, Skipper Pipes
Topic - The New Indian Ad Film: Storytelling for Reels, CTV, IPL, OTT, and the 6-Second Attention Window

2. Mr. Dushyant Panda, Vice President – Marketing & Business, Razorpay
Topic - Algorithmic Discovery and AI-Assisted Consumers + Selling to the Always-On Digital Consumer

3. Mr. Mohit Verma, Senior Vice President – Marketing, HighRadius
Topic - AI in Marketing: Consumer vs. Enterprise Behaviour

4. Mr. Sambit Panda, National Modern Trade Head, IFB
Topic - Sustainable Marketing in the Age of Algorithms and Verification

5. Mr. Sanjeev Gupta, Joint President – Marketing, My Home Industries Ltd.
Topic - How Do You Sell When the Consumer Already Knows? Leadership, Innovation and AI Skills for the Next-Generation Marketer

6. Mr. Saroj Mohanty, Vice President – Marketing, International Tractors Ltd.
Topic - Advertising in India’s Algorithmic Media Market

7. Mr. Subrat Satapathy, SBU Head & Sr. General Manager, Redington Ltd.
Topic - How Do You Sell When the Consumer Already Knows?

8. Mr. Sujoy Sahu, Associate Vice President, Cheil India
Topic - Advertising in India’s Algorithmic Media Market

9. Mr. Sukhpreet Singh, Chief Revenue Officer, Dish TV
Topic - The Future of Marketing: AI, Consumer Insights, Digital Innovation and Growth

The 17th National Marketing Konclave at KSOM continued with an insightful panel discussion on “How Do You Sell When the ...
19/09/2026

The 17th National Marketing Konclave at KSOM continued with an insightful panel discussion on “How Do You Sell When the Consumer Already Knows? Marketing to Search-Smart, AI-Assisted, Always-On Buyers.”

The session brought together distinguished marketing leaders who shared diverse industry perspectives.

The panelists are:

1. Mr. Sanjeev Gupta – Joint President – Marketing, My Home Group

2. Mr. Mohit Verma – Senior Vice President – Marketing, HighRadius

3. Mr. Anirban Paul Chowdhury – National Marketing Head, Skipper Pipes

4. Mr. Saroj Mohanty – Vice President – Marketing, Sonalika Tractors

The panelists examined how AI is shaping the marketing and sales landscape, focusing on evolving consumer behaviour, the growing influence of AI-driven search, and the changing role of sales professionals.

The discussion highlighted the importance of understanding customer needs, building trust and confidence, strengthening product differentiation and digital discoverability, and using AI as a decision-support tool while retaining human judgement and interaction.

The 17th National Marketing Konclave at KIIT School of Management - KSOM featured an engaging panel discussion on “How D...
19/09/2026

The 17th National Marketing Konclave at KIIT School of Management - KSOM featured an engaging panel discussion on “How Do You Sell When the Consumer Already Knows? Marketing to Search-Smart, AI-Assisted, Always-On Buyers.”

The discussion brought together distinguished industry leaders who shared valuable perspectives on evolving consumer behaviour, AI-assisted decision-making, and the changing dynamics of marketing to increasingly informed and connected consumers.

The panel featured:

1. Mr. Dushyant Panda – VP – Marketing & Business, Razorpay

2. Mr. Kumar Awanish – Group Chief Operating Officer, Cheil SWA

3. Mr. Priyadarshi Mohapatra – Founder & CEO, CureBay

4. Mr. Sambit Panda – National Modern Trade Head, IFB

5. Mr. Sukhpreet Singh – Chief Revenue Officer, Dish TV India Ltd. & VZY Smart TV Biz

The panelists explored how AI is transforming the consumer journey, with consumers increasingly relying on AI-driven search, ratings, online content, and recommendation engines.

The discussion focused on marketing's shifting role from information delivery to trust-building, validation, positioning, and simplifying consumer choice. It also highlighted the continued importance of human judgement, empathy, brand identity, and emotional connection, along with the need for marketers to keep learning and adapting to the rise of agentic AI.

The 17th National Marketing Konclave marked a significant step towards strengthening industry–academia collaboration thr...
19/09/2026

The 17th National Marketing Konclave marked a significant step towards strengthening industry–academia collaboration through the Enhanced Partnership Programme with Samsung India.

Prof. Suvasis Ghosh, Dean – Training & Placement and Industry Engagement announced a first-of-its-kind initiative at KIIT - an exclusive corporate collaboration with Samsung designed to bring premier technology directly to our campus community with unmatched value.

The initiative was facilitated with the support of Mr. Sujoy Sahu, Associate Vice President, Cheil India, whose contribution helped strengthen this industry–academia partnership.

Through a dedicated web and mobile portal, KIIT members gain access to Samsung’s complete portfolio—from mobility devices to consumer electronics—with exclusive savings of up to 40% compared to conventional retail and online platforms.

Every purchase guarantees genuine products via direct Samsung billing, convenient EMI options, doorstep delivery across 99% of Indian PIN codes, and dedicated calling support. There will be special and differentiated offers extended to corporate employees from time to time, including during festivals and special occasions.

Link - https://www.samsung.com/in/multistore/in_campus/prelogin/

19/09/2026

Voice of Students | 17th National Marketing Konclave

Hear from our alumni and students as they share their perspectives, experiences, and insights on the theme of the 17th National Marketing Konclave – “Marketing in the Age of Algorithms and Agents: Winning the Always-On Consumer.”

The video also captures voices from the winners of the Pre-Konclave Competitions — Brand Phoenix and Concept to Campaign, as they reflect on their journey, experiences, and key takeaways from the competitions.

The 17th National Marketing Konclave at KIIT School of Management - KSOM featured an engaging keynote address by Shri Ar...
19/09/2026

The 17th National Marketing Konclave at KIIT School of Management - KSOM featured an engaging keynote address by Shri Arun Misra, Group CEO & Executive Director, Vedanta, who shared valuable perspectives on the theme, “Marketing in the Age of Algorithms and Agents: Winning the Always-On Consumer.”

He spoke on the growing impact of AI on marketing, consumer behaviour, and the future of work. He highlighted the rise of AI-driven consumer decision-making and the need for marketers to adapt to changing consumer behaviour. He also emphasized the emerging role of AI in areas such as demand planning, procurement, and supply chains, and stressed that professionals who master AI will remain better equipped for the evolving workplace.

The event also featured a special shout-out to the winners of the pre-konclave competitions, “Brand Phoenix” and “Concept to Campaign,” recognising their outstanding achievements.

The session concluded with Prof. Arvind Tripathy, Dean - PG, KSOM, summarising the key highlights and proceedings of the event, followed by a Vote of Thanks, expressing gratitude to all the dignitaries, speakers, and participants for making the conclave a meaningful and enriching experience.

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KIIT Campus-7 (KRISHNA Campus)
Bhubaneswar
751024

Telephone

+917894460016

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