International Conference on Mahakumbh - ICM, 2025

📢 𝗠𝗮𝗵𝗮 𝗞𝘂𝗺𝗯𝗵 𝟮𝟬𝟮𝟱: 𝗗𝗿𝗶𝘃𝗶𝗻𝗴 𝗜𝗻𝗱𝗶𝗮'𝘀 𝗖𝗼𝗻𝘀𝘂𝗺𝗲𝗿 𝗘𝗰𝗼𝗻𝗼𝗺𝘆 🚩

The Maha Kumbh Mela, the world’s largest human gathering, is not just a spiritual event but a significant driver of India’s economy. According to The Economic Times (Jan 13, 2025), over 𝟰𝟬 𝗖𝗿𝗼𝗿𝗲 visitors are expected at Prayagraj, generating an estimated ₹𝟮 𝗹𝗮𝗸𝗵 𝗰𝗿𝗼𝗿𝗲 in economic activity. Major brands, including ITC, Coca-Cola, and Hindustan Unilever, are investing ₹3,600 𝒄𝒓𝒐𝒓𝒆 in marketing, leveraging the festival’s massive footfall to enhance visibility and consumer engagement.

The festival highlights how religious events contribute to India’s economy, where consumption accounts for nearly 𝟲𝟬% 𝗼𝗳 𝗚𝗗𝗣. Public and private sector investments, amounting to ₹𝟭𝟮,𝟲𝟳𝟬 𝗰𝗿𝗼𝗿𝗲, are focusing on infrastructure, sanitation, and crowd management to accommodate an average of 𝟵𝟬 𝗹𝗮𝗸𝗵 𝘃𝗶𝘀𝗶𝘁𝗼𝗿𝘀 𝗽𝗲𝗿 𝗱𝗮𝘆.

Startups, tech platforms, and FMCG companies are tapping into the vast opportunities offered by Maha Kumbh, targeting Tier 2 and 3 cities and introducing product samplings to international attendees. The Mela serves as a powerful platform for cultural diplomacy and economic growth, reinforcing India’s position as a major consumer market.

Join us at the 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗼𝗻𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗼𝗻 𝗠𝗮𝗵𝗮 𝗞𝘂𝗺𝗯𝗵 𝟮𝟬𝟮𝟱, to explore the intersections of spirituality, sustainability, and economic development.

📅 Conference Dates: 21st & 22nd February 2025
📍 Venue: United Institute of Management, Prayagraj
🔗 Register now: www.united.ac.in/icm25



Reference: The Economic Times, January 13, 2025.

https://economictimes.indiatimes.com/news/economy/policy/maha-kumbh-how-gods-drive-indias-consumer-economy/articleshow/117201989.cms?from=mdr

Maha Kumbh: How gods drive India's consumer economy Maha Kumbh Mela, starting today at Prayagraj, is the world's largest human gathering with significant economic implications. Over 40 crore people are expected, leading to an estimated Rs 2 lakh crore in spending. Major brands are investing heavily in advertising to tap into this event. This festival...

The 𝗮𝗯𝘀𝘁𝗿𝗮𝗰𝘁 𝘀𝘂𝗯𝗺𝗶𝘀𝘀𝗶𝗼𝗻 𝗱𝗲𝗮𝗱𝗹𝗶𝗻𝗲 for the 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗼𝗻𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗼𝗻 𝗠𝗮𝗵𝗮 𝗞𝘂𝗺𝗯𝗵 𝟮𝟬𝟮𝟱 has been 𝗲𝘅𝘁𝗲𝗻𝗱𝗲𝗱 𝘁𝗼 𝟮𝟱𝘁𝗵 𝗝𝗮𝗻𝘂𝗮𝗿𝘆 𝟮𝟬𝟮𝟱! ✍️

This is your chance to contribute to a global platform exploring spirituality, sustainability, and innovation. Don't miss this opportunity to share your research and ideas with academicians, researchers, and experts from around the world. 🌍

📅 Conference Dates: 21st & 22nd February 2025
📍 Venue: United Institute of Management (FUGS), Prayagraj

🔗 Submit your abstract now: [email protected]
For more details, visit: www.united.ac.in/icm25

🌍 Exciting Announcement!

Join us at the 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗼𝗻𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗼𝗻 𝗠𝗮𝗵𝗮 𝗞𝘂𝗺𝗯𝗵 𝟮𝟬𝟮𝟱 – A Global Platform for Spiritual Enlightenment, Sustainable Development, and Innovation.

𝟮𝟭𝘀𝘁 & 𝟮𝟮𝗻𝗱 𝗙𝗲𝗯𝗿𝘂𝗮𝗿𝘆 𝟮𝟬𝟮𝟱

𝗢𝗿𝗴𝗮𝗻𝗶𝘇𝗲𝗱 𝗯𝘆: United Institute of Management (FUGS), Prayagraj, India

✨ 𝗪𝗵𝗮𝘁 𝘁𝗼 𝗘𝘅𝗽𝗲𝗰𝘁:
✅ Inspiring discussions by global thought leaders
✅ Interdisciplinary Research Presentations
✅ Networking opportunities with experts
✅ Publication opportunities

🔗 𝗥𝗲𝗴𝗶𝘀𝘁𝗲𝗿 𝗻𝗼𝘄: www.united.ac.in/icm25

Let’s unite to explore spirituality, sustainability, and innovation, fostering transformative ideas to address global challenges . 🌟



Would you like to contribute? Submit your papers now! ✍️