30/11/2025
To understand what a living, breathing entrepreneurial culture looks like, you have to go out into the field.
As part of Cohort 2 of the Mifras Fellows Program, heads of education departments from Rishon LeZion, Rosh HaAyin, Givat Shmuel and Segev Shalom, together with their teams, went on a shared journey to explore entrepreneurial culture through diverse, real world examples.
đ Stop 1: The Ecological Greenhouse, Ein Shemer
We began at the Ecological Greenhouse in Ein Shemer. Very quickly you can feel how entrepreneurship there is not a project, but a culture.
Before the tour, Noam, the director of the Greenhouse, provided background and shared many initiatives underway on site.
We asked: How do you get people to initiate? How do you motivate them?
Noam replied: Thatâs a big question. Letâs go outside and hear from the team.
We met different staff members who shared their work. Among them:
A service-year volunteer who noticed an unused storage room and decided to turn it into a space for music jam nights.
An educator working with teens who, during one of her sessions, exposed them to environmental challenges â the students came up with solutions that were more creative than her own.
At the end of the visit, we came back to the question: How do you encourage entrepreneurship here?
We quoted the staff and reformulated what we saw and heard:
âThis is a place where youâre allowed to dream â and where those dreams can be fulfilled.â
âWe donât ask if it will happen, we always ask how to make it happen.â
âWe can bring any idea we want. Noam will challenge us with questions, but thatâs to sharpen the process.â
It was a powerful example of how to create spaces of managed autonomy: people can bring their ideas, and leaders see their role as encouraging them to act â within a responsible, well guided process.
âťď¸ Stop 2: Shinua Hevrati (Social Transport)
From the world of education we moved into the world of community and society.
Tomer, the CEO and a true social entrepreneur, shared his personal story: how he started noticing unmanaged surplus everywhere, and how that led to a vision of turning waste into a resource.
On the tour we were exposed to:
The massive amount of surplus furniture and equipment that gets thrown away
A culture that encourages fast replacement instead of repair
The huge potential in rescuing these items and redirecting them to communities and nonprofits
Tomerâs story highlighted a key point: many of the most important solutions grow from the ground up.
Our responsibility as educational leaders is to create a culture that listens to what is happening on the ground and encourages people to take initiative.
The idea of âunmanaged resourcesâ is something we can apply in many systems: looking again at what is wasted â time, spaces, budgets, talents â and asking how to build new, sustainable processes around them.
đ¤ Learning together, acting locally
Between Ein Shemer and Shinua Hevrati, new connections formed among the different education departments. Ideas surfaced, deep conversations opened up, and a shared space of mutual inspiration emerged.
This is one of the great strengths of the Mifras Fellows Program:
the ability to learn from one another, to expand our perspective together, and then act within each leaderâs local context â where the group process supports the organizational and personal change.
Warm thanks to Noam and the team at the Ecological Greenhouse in Ein Shemer,
to Tomer from Shinua Hevrati and Michal Sadeh for creating this meaningful link,
and to all the education department teams for their curiosity, openness, and courage to move forward.