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📚 Another exciting step towards publication with Relu Giani Gauca debut book!His draft has now gone to our design depart...
09/10/2026

📚 Another exciting step towards publication with Relu Giani Gauca debut book!

His draft has now gone to our design department, where the words will begin to take shape on the page. From cover design to interior layout, this stage brings the book’s personality to life as Relu gets to choose the font and layout of each chapter thus making the book's content and presentation truly his. We’re looking forward to sharing a sneak peek as it takes shape! ✨

With LJ Jones – We just made it onto LJ's weekly engagement list by being one of their top engagers 🎉
06/10/2026

With LJ Jones – We just made it onto LJ's weekly engagement list by being one of their top engagers 🎉

Monday, and the studio's gone back to basics. A new week, clean page, kettle doing its first shift before the post has e...
05/10/2026

Monday, and the studio's gone back to basics. A new week, clean page, kettle doing its first shift before the post has even hit the mat (oh yes, we love our tea breaks here).

A client came in this morning who said, "I've told this story at every dinner table in Cork for twenty years. I think it's time it stopped being a party piece and started being a book." That's how most of them begin, you know. Not with a grand plan. With a story they've worn smooth from the telling, suddenly realising it deserves to be written down before the details start to blur at the edges.

So the dictaphone's out. The good pen's filled (thanks to Anne for that!). And we've spent three hours listening to a version of the story that's never quite been told the same way twice...which is the whole point. The book finds its shape in the differences. In what gets remembered louder. In what gets skipped.

If October's arrived and finally made you serious about the thing you've been meaning to write...don't overthink the start. Come in and tell it the way you'd tell it over a cup of tea. We'll do the rest.

A lovely consideration for a Monday afternoon.
05/10/2026

A lovely consideration for a Monday afternoon.

When you take the time to draw on your listening-imagination, you will begin to hear this gentle voice at the heart of your life. It is deeper and surer than all the other voices of disappointment, unease, self-criticism and bleakness. All holiness is about learning to hear the voice of your own soul. It is always there and the more deeply you learn to listen, the greater surprises and discoveries that will unfold. To enter into the gentleness of your own soul changes the tone and quality of your life. Your life is no longer consumed by hunger for the next event, experience or achievement. You learn to come down from the treadmill and walk on the earth. You gain a new respect for yourself and others and you learn to see how wonderfully precious this one life is. You begin to see through the enchanting veils of illusion that you had taken for reality. You no longer squander yourself on things and situations that deplete your essence. You know now that your true source is not outside you. Your soul is your true source and a new energy and passion awakens in you.

JOHN O'DONOHUE

Excerpt from Beauty: The Invisible Embrace (US) / Divine Beauty (Europe)
Ordering info: https://johnodonohue.com/store

Another gorgeous poem from Books by Kevin McManus
05/10/2026

Another gorgeous poem from Books by Kevin McManus

A Poem for October

Now, this looks interesting for sure! Way to go Chad!
05/10/2026

Now, this looks interesting for sure! Way to go Chad!

Review of 'The 33 Powerful Laws of the Mind (forthcoming, 2026)'. Most of us like to think we are actively directing our...
05/10/2026

Review of 'The 33 Powerful Laws of the Mind (forthcoming, 2026)'.

Most of us like to think we are actively directing our lives, yet much of daily behaviour runs on patterns we did not consciously choose: familiar assumptions, emotional reactions, habits, memories, fears, and beliefs about who we are. The result is a strange kind of contradiction. We may understand what we want, yet keep doing what moves us in the opposite direction. Relu Giani Gauca debut book, 'The 33 Powerful Laws of the Mind' begins with a simple proposition: the mind can become either an ally or an obstacle, and the difference begins with awareness. Relu's book is not a promise that positive thinking can control the universe, it is an invitation to examine the patterns shaping our choices, then practise responding to life more deliberately. And who doesn't welcome a nice invitation.

The first act of freedom is noticing

A learned response can eventually feel like identity. A repeated thought can become a belief; a repeated behaviour can become a habit; a familiar habit can begin to sound like “this is who I am”. But familiarity is not destiny. The book’s central distinction is that patterns can be examined, challenged, and changed and that this work begins by seeing them clearly. That may sound obvious until we apply it to ordinary moments. Why do I avoid this conversation? Why does criticism feel like rejection? Why do I postpone the task I say matters? Why do I keep returning to the same kind of relationship, argument, or self-defeating story? Awareness does not require self-condemnation. It creates an interval between what happens and what we do next. In that interval, a reaction becomes information rather than an order.

Work with reality, not against it

The book’s framework is strongest when it refuses the easy version of manifestation culture. Our thoughts do not control every external event. Biology, other people, chance, and circumstances all matter. A positive outlook cannot prevent loss, illness, betrayal, or failure, and hardship is not proof of a hidden personal defect. What the mind can influence is the way we interpret and respond to those events. Two people may experience the same rejection but assign it different meanings and where one sees proof of inadequacy; another sees feedback, redirection, or a reason to improve. The event is the same, but the interpretation can shape the next emotion, decision, and action. This distinction protects responsibility from becoming blame. We cannot control everything that happens to us. We can, however, examine what we are bringing to the moment and what remains within our influence.

Every strength has a shadow

The book’s most distinctive tool is its “Law + Shadow” method. Each constructive quality has a possible distortion: discipline can become rigidity, confidence can become arrogance, acceptance can become passivity, and positivity can become denial. Growth therefore cannot mean collecting only admirable qualities. It also requires recognising the patterns that quietly undermine them. A person may call avoidance “protecting my peace.” Another may call endless analysis “self-awareness.” Someone else may call stubbornness “resilience.” The shadow can borrow the language of the virtue it distorts.

This is why the goal is integration rather than perfection. Anger may point toward an unresolved wound. Jealousy may reveal an unmet desire. Defensiveness may expose an identity we are trying to protect. Procrastination may be fear wearing the mask of delay. To see these patterns is not to excuse harmful behaviour. It is to make change more accurate.

Change the thought, then test it in action

One practical principle in the book is substitution: when an unhelpful thought appears, replace it with a more accurate and constructive interpretation. “I always fail” can become “This attempt did not work; what can I learn?” “I cannot handle this” can become “This is difficult, but I can deal with the next step”. The point is not to force optimism or deny pain. It is to choose a thought that is truthful enough to guide useful action. Cognitive approaches to psychology similarly emphasise examining unhelpful thinking and developing more balanced alternatives, while the book cautions that repetition alone does not make a thought true.

The method is straightforward:

Notice the thought. Test whether it is fact, fear, assumption, or habit.
Substitute a more accurate interpretation. Act in a way that supports it. Reinforce the new pattern through experience. A new belief becomes more credible when behaviour supplies evidence. Telling yourself “I am disciplined” is weaker than repeatedly keeping a promise, completing a task, or returning after a setback. Repeated courageous action can provide evidence from which confidence develops.

Repetition is building you...whether you intend it or not

The Law of Repetition is one of the book’s most practical ideas: what you repeat, you strengthen. This applies to skills and healthy routines, but also to avoidance, resentment, self-doubt, and procrastination. Repetition is neutral. It reinforces whatever we practise. That is why consistency matters more than dramatic beginnings. A single decision rarely changes a life by itself. The decisions that follow it matter more. Small actions become powerful through repetition: one page read, one workout completed, one difficult conversation begun, one promise kept.

But repetition must be paired with feedback. Practising the wrong technique can make the mistake more automatic. The useful cycle is not mindless repetition; it is action, observation, adjustment, and renewed practice . Mastery grows when consistency and correction work together. The same principle explains why avoidance can become an identity. One postponed task is usually insignificant. Repeated postponement can become a pattern, and repeated refusal is practice in the opposite direction.

Choose what you want most over what you want now

Modern life makes immediate rewards easy to access: entertainment, shopping, food, social approval, and distraction are always close at hand. The challenge is not eliminating pleasure. It is learning not to let immediate relief repeatedly overrule what matters more. Delayed gratification, as the book presents it, is not deprivation. It is conscious choice. Rest can be wise. Enjoyment can be healthy. The question is whether the present decision serves or repeatedly undermines the person we want to become.

A short pause can create space to ask what you are seeking right now...pleasure, relief, escape, validation, or genuine recovery . What will this make easier tomorrow, and what will it make harder? The environment matters too. Put the phone farther away. Turn off unnecessary notifications. Automate savings. Prepare for important work before distractions take over. Creating friction around unwanted behaviours and convenience around desired ones reduces the burden placed on willpower.

Manage the mind like a garden

The book’s final image is a useful one: the mind is a garden. It needs attention, nourishment, pruning, protection, and rest. We cannot prevent every unwanted thought from appearing. We can become more discerning about what we entertain, reinforce, and act upon. That means protecting attention from a constant diet of outrage, comparison, fear, and distraction. It means questioning catastrophic or all-or-nothing thoughts. It means making room for learning, meaningful relationships, reflection, prayer, creativity, movement, and recovery.

Mental management is not total control. A healthy mind still experiences sadness, anger, uncertainty, and doubt. Its strength lies in the ability to notice disturbance, regain perspective, and return to what matters.

The practice begins after the last page

The central message of 'The 33 Powerful Laws of the Mind' is not that we can perfect ourselves. It is that we can become more conscious of the person our choices are making us become. The book describes transformation as a progression from awareness to understanding, choice, action, repetition, character, and change. That progression is deliberately ordinary. It looks like pausing before reacting, telling the truth, apologising, beginning again, setting a boundary, finishing the task, forgiving wisely, or choosing responsibility over blame.

The mind may explain the past, but it does not have to imprison the future. We are not responsible for every thought or emotion that enters us. We become increasingly responsible for what we repeatedly entertain, reinforce, practise, and turn into action. The work, then, is not to become someone who never struggles. It is to become someone who can return: return to awareness, return to truth, return to purpose, and return to the next right choice.

So, who is this book for? Coming in at over 300 pages, I think it's for those people willing to invest in a deep dive into psychology, religion, spirituality, mind management and metaphysics. Clearly, the author has invested years of study into his book and this shows. It is not for the faint-hearted as it requires concentration and a genuine dedication to understanding why we think and operate in the world as we do. One can, of course, choose to read individual chapters out of sequence which is always a nice choice to have with a book. A very solid contribution to the literature and I learned a great deal on my reading journey with this one.

-Karen Gallen, Book Reviewer, October 2026.

Chad Norman’s poems in 'A Life Between the Brackets' are eloquent witness to a world where the doe mother cries “nothing...
04/10/2026

Chad Norman’s poems in 'A Life Between the Brackets' are eloquent witness to a world where the doe mother cries “nothing like any human could” on the death of her fawn as the hungry eagle does its laps overhead, where an immigrant Sikh meets a violent death in Truro and the lost indigenous kids of any Wildhood are only rarely found. With a swipe at academia, his poems echo to the shock of no pay cheque, with all gauges near empty, as he sweeps up what’s left by the workers of the “endless warehouse”. There are poems that honour the mothers of wartime where “Peace is / a female cardinal / eating snow / left by high-winds.” Poems of survival balance ecological and man-engendered deaths, where the survival of an ant or crow means all the world, “where the eyes of each tree are on the saw chosen”; the boy peeing on a chair in the doctor’s waiting room continues with his favourite story after the clean-up. Poems of golden amalgams of many wisdoms in our world, where despite all the losses, the bee hum returns, there’s “a happiness / in the songs /of the day’s melting ice,” cell-phone country with friends “unable to stop wagging tails” and “Swaying is practice by leaves any time of day”.
- John Ennis, PhD (award-winning poet).

*Chad's book is available in Ireland and Canada.

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Cnoc ‘a Bile
Kinnegad

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