12/09/2024
📱✨蘋果迷們準備好了嗎？
蘋果公司終於發佈了大家引頸期盼的AI增強版 iPhone 16！
這次不僅是外觀設計的升級
Siri 也將變得更聰明、更貼心～
💡🍎 CEO 庫克在發佈會上自信滿滿地表示：“這款全新世代的 iPhone 是專為 Apple Intelligence（蘋果智能）全新打造，開啟了一個激動人心的時代！”
AI 功能下個月就開始測試
大家是不是超期待呢？😎
今天來帶大家看熱騰騰的Apple 2024新品發表會新聞
先來看看幾個單字，預熱一下吧!
✦ slumping - 下滑
✦ jumpstart - 推動，啟動
✦ revealed its hand - 揭示底牌，展示策略
✦ handset - 手機
✦ external clue - 外部線索
✦ harnessing - 利用
✦ push the boundaries - 突破界限
✦ tough competition - 激烈競爭
✦ integrated - 整合
✦ rivals - 競爭對手
✦ bake into - 融入，嵌入
✦ folding - 折疊
✦ flipping - 翻蓋
✦ pre-orders - 預訂
✦ critical - 關鍵的，至關重要的
Apple banks on AI to boost sales of new iPhone 16
蘋果押注人工智慧以推動新款 iPhone 16 的銷售。
With business slumping, Apple has been under pressure to show what it will offer buyers to jumpstart a new wave of iPhone sales.
隨著業務下滑，蘋果面臨著展示其為重新啟動 iPhone 銷售熱潮所能提供的壓力。
On Monday, the technology giant revealed its hand - the iPhone 16 which has a camera button on the outside of the handset.
週一，這家科技巨頭亮出了它的王牌——配有外部相機按鈕的 iPhone 16。
The button is an external clue to the changes Apple said it had made inside its latest smartphone, aimed at harnessing the latest in artificial intelligence (AI).
這個按鈕是蘋果所說的內部變革的一個外部線索，旨在利用最新的人工智慧（AI）技術。
Apple's chief executive Tim Cook said the upgrades would "push the boundaries of what a smartphone can do" but the firm has tough competition, as other brands have already integrated generative AI features into their handsets.
蘋果執行長蒂姆·庫克表示，這些升級將「突破智能手機的極限」，但該公司面臨激烈競爭，因為其他品牌已經在其手機中整合了生成式 AI 功能。
Apple has been slower than rivals Samsung and Google to bake generative AI features for photo editing, translation and web browsing into its devices.
蘋果在將生成式 AI 功能整合到設備中方面，比競爭對手三星和谷歌要慢，這些功能包括照片編輯、翻譯和網頁瀏覽。
Competitors are now building them into folding, flipping and even tri-folding smartphones.
Pre-orders for Huawei's new tri-fold phone, the Mate XT, reportedly hit more than three million on Monday.
如今，競爭對手正在將這些功能嵌入折疊、翻蓋，甚至三折式的智能手機中。據報導，華為新款三折手機 Mate XT 的預訂量在週一突破了三百萬。
Gartner analyst Annette Zimmermann said because Apple was rolling out AI-ready smartphones later than rivals, it was "critical" they deliver.
Gartner 分析師安妮特·齊默爾曼表示，由於蘋果推出 AI 準備就緒的智能手機比競爭對手晚，因此「至關重要」的是他們必須交出成果。
She warned that rolling the features out before they were ready could risk their reputation or prompt sales losses.
她警告說，若在功能準備就緒之前就推出，可能會損害蘋果的聲譽，甚至導致銷售損失。
VIA CNN news
#蘋果發佈會 #科技新潮流
