Heather Alstead Design

For a while, I stopped creating new bear designs.

When a larger company began making something similar — even asking me at shows how long I’d been doing them — it made me question whether there was any point continuing. (For the record… about 10 years longer 🤪)

So I paused. But the truth is, my bears have been there since the very beginning. They’re part of my story.

And I’ve realised they don’t need to compete — they just need to exist, and be enjoyed for what they are.

So they’re coming back 🐻🐻🐻

I’ve just launched a new wrap, and I’m updating the cards to be more environmentally friendly and in line with my current ranges.

Watch this space…

In all seriousness the world is a mess, and it’s pretty grim at the moment! Got to find the joy wherever you can 🌸 but if you do fancy buying a card, gift or wrap check out our for all the newness 😅✨💕

Father’s Day is slowly landing in all our shops 🤍

As always, this collection is inspired by our everyday life… and one of our favourite little family traditions — bakery hunting 🥐 There’s honestly nothing better than finding the best local spot for breakfast wherever we travel.

This design is a little nod to those early mornings, flaky pastries, and making memories together 🫶

Tag your fav bakeries, our local fav is forever the wonder if you’re ever in York deffo give them a visit 🍩

SmallBusinessUK

Ivy decided she wanted an Easter headband, not a bonnet! …Apparently hates a bonnet, must be a previous life thing?! 😅 turns out Easter headbands are way easier! Pretty happy with the outcome, completely copied off numerous Pinterest boards not our own idea!

If you have a feisty, snack eating maniac we have you covered this Mother’ Day, shop our full Mother’s Day range now, we have lots more from cute to silly and everything in between 💕 (less than a month until the big day)

Jumping on the bandwagon 🤣 but wow 2016 was pretty fun! 💕

Make Christmas extra magical for children with these thoughtful finishing touches ✨ lots more magic on our shop too ✨ ….to help with the magic we are running 20% off on our shop at the moment with the code: EARLYBIRDCHRISTMAS20

IT’S TIME ✨ introducing our new Christmas 2025 designs, obviously starting with the fur babes 💕 as an early gift I’m offering 20% off our website with the code EARLYBIRDCHRISTMAS20

Countdown to Christmas with Not On The High Street
Get 20% off their 100 festive bestsellers including my product with code: FESTIVE20

Newness launching very soon, somehow?! She got the campervan for having all her medicine for 10 days 🤪 yes I’m into bribery