The Cake Business Club

Which one are you?

Are you the fish swimming in the pond with other cake designers trying so hard to be seen? 🐟

Or are you the swan gliding across the pond that everyone can't help but notice? 🦢

If you're a new cake maker or thinking of starting your cake business soon, I'm running a totally free masterclass on the first of July just for you.

Just comment the word CAKE in to sign up, or head to the link in my bio, and you can sign up from there.

I'll be teaching you the seven tiers of running a successful cake business and the costly mistakes to avoid when you're starting out.

Make sure you press follow before you go for more ways to help you grow your cake business.

So I knew I was winging it in the early days, but I've never actually looked back to see how bad it was...until now!

These prices are truly shocking! I can't have been making any money on these at all. I doubt I was even being paid for my time.

If your prices look like my 2013 horror story, comment PRICE and I'll send you my FREE cake pricing calculator. It'll walk you through your pricing step by step, so you don't make the same mistakes I did .

You can also grab it from my bio if you prefer ✅

This Is a problem I've seen for years and so many of you are actually fuelling the problem.

There are loads of cake support groups online, all doing the same job. Giving a space for cake makers to ask permission for how to run their cake business.

It needs to stop.

You don't need permission from a stranger on the internet to run your cake business the way you want to run it.

How do you know the stranger is running their cake business well?

How do you know that stranger is pricing their cakes properly?

How do you know the standard that that cake maker is working to?

How do you know their cake business isn't a total mess behind the scenes?

Stop asking for permission. And start running your cake business the way you want to run it. Your business. Your Rules!

I’d love to know your thoughts on this in the comments. Let's open a discussion.

👇🏻READ HERE 👇🏻
It’s June, busy cake season is upon us, and the balls are starting to be dropped.

🙈 Weeks between social media posts.
🙈 Days to reply to emails.
🙈 Quotes and sketches being piled up.
🙈 Finances not being tracked…

I see you doing all of that and more.

But did you know the summer months are where your Autumn and Winter orders are built? You’ve got to keep chipping away at the business tasks or your business will fall behind.

And when your business falls behind, it gets harder to close the gap.

So first save this post, then read on…

Here are my top tips:

✨Time block your week – know what you need to work on and when
✨ Pick three top priorities – carve out time in your week to work on those things (even 30 minutes – little and often is better than nothing!)
✨ Admin time EVERY day – get it done first thing in a morning – eat the frog!
✨ Lock your phone or distracting apps away – that thing is a time suck!
✨ Schedule your content – Monday – schedule 3 pieces, forget about it for the rest of the week

Which one are you going to do first? Let me know 👇🏻

If you’re in the membership, we time block our week and set our priorities every Monday in our live Monday Kickstart session, and I send you around 100 content ideas every single month to help save you hours of time.

Sound good? Get on the waitlist for the September doors opening from the link in my bio.

It’s easy to keep putting things off until later. You’re busy making cakes – I get it.

But sometimes, later never actually comes. And then we don’t move forwards.

What can you do today that your future self would be grateful for?

Is it making that Reel so you get found by your ideal client?

Is it writing that blog post so you boost your website SEO?

Is it sending the email to the venue you’ve really wanted to work at?

Is it reaching out to that company you’d like to do a corporate workshop with?

Or is it booking that week off cakes in your diary next year?

Tell me what you’re going to do in the comments. Because when you put something down in writing, it keeps you accountable to do it.

And I’d love to know what your future self is going to be grateful for 🥰



🎥

What advice would you give your best friend if they were starting their own cake business?

And you can't say "don't do it!" 😂😂😂

I'll start with mine in the comments 👇🏻 and you tell me yours!