The MHEC Academy

The date was the 13th of June 2021.

Almost exactly 5 years to the day…

I stood in front of a room of people, in a Village Hotel in the outskirts of Newcastle. I was about to make an unhinged announcement that would change the face of our business.

It was our 5th delivery of our Award in Mental Health & Exercise Coaching course.

The class stared at me in silence, waiting for me to open to mouth…

“PINTS!?” I shouted.

The room cheered in response 🥳 👏🏻 🎉

It was lunchtime and England were playing Croatia in the euros, and rather than follow the traditions of typical, stuffy classroom courses…

We opted for a more fun approach 😏…

We moved the classroom outside. We did a workout in the car park. We had a good few rounds of drinks, watching the football and chatting about our MHEC coaches future business plans of helping people through exercise.

Jeff, a local PT, took a sip of his Stella, looked around the room and smiled, and said…

“This is the best course I’ve ever been on 🤩!”

After that day - the business exploded.

People travelled from all over the country to be taught by the fitness qualification provider who believed in connection, making memories, and putting the fun back into fitness.

5 years on…
England are meeting Croatia again in the World Cup tonight…
The world has moved on…
But MHEC hasn’t 😎

We were then, and are now, the most fun fitness education provider in the country ❤️

The Fitness Industry Had a Problem

So the Award in Mental Health & Exercise Coaching was created…

Reason 1️⃣

Fitness qualifications teach us how to train bodies. But what about the mind?

Many coaches know how to write a programme...

Yet struggle when a client lacks confidence, motivation, self-belief, or is battling anxiety.

The Award in MHEC was created to bridge the gap between physical coaching and mental wellbeing.

Reason 2️⃣

Clients don't quit because they lack information.

They quit because life gets in the way.
Stress.
Overwhelm.
Poor mental health.
Low confidence.
Gym anxiety.

The Award was created to help coaches understand the real barriers preventing clients from succeeding - and how to support them through exercise.

Reason 3️⃣

The world needs coaches who can do more than count reps.

MHEC is Designed for:

✓ Personal Trainers
✓ Fitness Instructors
✓ Gym owners
✓ People who want a career change and to support people through exercise

The Award helps professionals create safer, more supportive coaching environments where people can improve both physically and mentally.

The takeaway?

The future of fitness isn't just about transforming bodies.

It's about improving lives.

The Award in Mental Health & Exercise Coaching equips professionals with the tools to support mental wellbeing through exercise and become the coach people need now more than ever.

Comment "MHEC" if you'd like to learn more 🧠💪🏼

6 years ago…

Seed 🌱 to Societal Change ❤️

Message us ‘MHEC’ now to join our army of Mental Health & Exercise Coaches 🧠💪🏼

Message us ‘MHEC’ now to learn alongside the best trainers in the fitness industry 🧠💪🏼

Can 30-mins of exercise really prevent anxiety?

This completely unbelievable study discovered the answer…

Researchers investigating the anti-panic effects of exercise had participants complete 30 minutes of aerobic exercise.

They were then given a drug called CCK-4 - which is known to trigger intense anxiety, a racing heart, and breathlessness...

What happened next surprised everyone…

The calming effects of exercise were so powerful that they were comparable to findings seen with benzodiazepine medications.

In fact, the researchers suggested that exercise had made participants almost ‘immune’ to panic attacks.

Think about that for a moment...

Exercise was able to counteract anxiety that had literally been injected into the bloodstream!

It's yet another powerful reminder that exercise doesn't just help manage anxiety...

It can prevent it in the first place 🧠💪🏼

I'm not sure if you've heard but we’re running a free webinar for Personal Trainers tonight who want to learn how to create a mental-health-focussed fitness programme for their clients.

I'll be sharing every single step we took to create ours. Alongside everything it includes. What frameworks to use. What education to provide.

Ours has taken 6 years to build and I'm literally sharing everything tonight at 6pm.

I've just created the webinar and it's that good I just went out and ran my fastest and furthest run ever cause I was on such a big high from finally getting to share my secrets.

Genuinely the content is that good it's scary.

The event is called 'Inside the Succesful Trainer's Toolkit'.

Link to join tonight in the comments below 💻 💪🏼

What would you do in this situation?

MHEC Coach Toni .shore.wellness received this message from one of her awesome programme members Kelly this week.

Who said:

“I can’t tell you how much my life has changed”

And…

“I’ve never been this happy ever”

Results like Kelly’s?

Just another day in the office for our MHEC coaches 😉

MHEC - it’s like Personal Training - but better 💪🏼

A conversation we hear from fitness coaches all the time goes something like this…

“I know my clients need more than a programme and PT sessions… but I don’t always know how to give it to them.”

And honestly, that’s usually followed by the stuff most PT's never say out loud 😅😂

The fear of being put on the spot when a client opens up about emotional eating, body image, motivation, stress, or burnout.

The awkward feeling of repeating the same advice every single week and wondering if it’s even landing anymore.

The pressure of trying to sound confident when deep down you’re thinking:

“Am I actually saying the right thing here?”

That’s exactly why we’ve created this free webinar:

Inside the Successful Trainer’s Toolkit: Better Client Results, Better Income, Bigger Impact

It’s a 60-minute session showing coaches how to stop relying purely on willpower, check-ins, and constant chasing.

And instead build a coaching experience that actually helps clients become more self-aware, self-motivated, and consistent.

If you’ve ever felt like you want to offer more as a coach - but don’t know how to package it, explain it, or build it - this webinar is for you.

Message us ‘MHEC’ now to secure your space 💪🏼

MHEC Limited 2025 Wrapped 🤩 🎁

Here’s what our team has got upto and what we have achieved this year…