05/10/2026
Ah this one catches SO many people out!
When we talk about food, there are two things we need to think about
1️⃣ Quality
and
2️⃣ Quantity
They’re related
But they’re absolutely NOT the same thing 👇
Calorie QUANTITY = how many calories our food contains ⚖️
Calorie QUALITY = how nutritious those calories are 💚
High-quality foods - aka “healthy” foods - typically include things like
🍎 Fruit
🥕 Veggies
🥑 Healthy fats
🍗 Lean proteins
🌾 Whole grains
Lower-quality foods - aka less nutritious / heavily processed foods - typically include things like:
🍪 Baked goods
🍦 Ice cream
🍭 Sweets
🍫 Milk chocolate
🍔 Junk food
Now here’s where people get caught out 😬
Whilst high-quality foods ARE generally LOWER in calories - fruit, veggies etc
They aren’t always
Take an avocado 🥑
Healthy
Nutritious
Still pretty calorific
Equally
Whilst lower-quality foods ARE generally HIGHER in calories - baked foods, junk food etc
They aren’t always
Diet Coke says hello 🥤😂
Very low calorie
Not exactly a nutritional powerhouse
Don’t assume that healthy food is lower in calories - it isn’t always
Don’t assume that junk food is higher in calories - it isn’t always
-
You can eat 100% healthy food and still not lose weight if calories are too high
And you can lose weight while eating rubbish if calories are low enough - although, let’s be honest, you’ll likely feel like crap 😂
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Anyway, the key point here is this 👇
If we want to lose weight, we need to care about the QUANTITY of calories we consume ⚖️
If we want to be healthy and feel good, we need to care about the QUALITY of calories we consume 💚
And if we want to lose weight AND be healthy, we need to care about both 🙌
Simples 🤓
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If you want more help making fat loss feel simpler, my new FREE eBook Fat Loss That Lasts breaks down the fundamentals without the fads, extremes or all-or-nothing nonsense 📖
Link in bio 👆
