Architect Marketing Institute

13/09/2026

The mastermind summit London 2026 - learning, eating and growing their businesses.

13/09/2026

Geoffrey Mouen from Orlando Fl. dressed to kill at architect at the London Mastermind Summit.

01/09/2026

Thanks to Mark Benner for running our mastermind group through how to win on Youtube. Its massively underutilized by architects yet their best clients are looking on this platform for answer to questions and design inspiration.

Are you using Youtube????

01/09/2026

GOOD QUESTION FROM A ROCKETEER

Hi Richard, I just finished going through my content for the next month and have a question; why would I send a newsletter AND emails that have the same content in both?

###X

ANSWER

The newsletter is like a podcast, the emails are like shorts of the podcast.
The newsletter is a personal letter sent to the dirty 30 person they might read over a coffee, but the emails are less personal, many might be deleted or skimmed fast.

If the content is good content, relevant and semi entertaining its worth hearing it from slightly different formats and styles and repeated at different times.

Most of my stuff is the same topics and even the same advice again and again. Sometimes the idea sticks for a reader and sometimes it doesn't. They could be busy or focused on a different problem or didn't read it.

'You're either consistent of you're non existent'.

Bottom line make the content good entertaining, relevant stuff and it becomes timeless wisdom :slightly_smiling_face:

Send a message to learn more

25/08/2026

11/08/2026

What made FLW a great architect?

PS This is my wife in front of one his designs in Chicago. Our mastermind group went for a tour of his house (not this one - down the road).