28/01/2023
Management
A cafeteria has a coffee station where customers serve themselves. These arrive according to a Poisson distribution at the rate of three per minute. These take an average of 15 seconds to serve.
1. How many customers do you expect to see on average at the coffee station.
2. How long is it expected to take to get a coffee.
3. What percent of the time is the coffee station unoccupied.
4. What is the probability that there are three or more people at the station.
5.If the cafeteria installs an automatic coffee dispenser that takes a constant 15 seconds to serve, how do the answers 1 and 2 change?
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27/01/2023
Management
Scenario Amazon Go supermarkets in the UK. (Data from 2016) The cashier-less supermarkets use technology to allow customers to pick up items and walk out with them, instead, charging their Amazon account so they don’t have to stand in a checkout queue. According to The Sunday Times, the retailer is looking for “a significant number” of sites sized between 4,000 square feet and 5,000 square feet across the UK. Amazon initially launched the concept back in 2016, allowing Amazon staff to trial the new technology. Since then, it has opened five stores in the US across Seattle and Chicago. Customers download an Amazon Go app before entering the store. They have to use the app to enter the store, which registers their Amazon account, and then they can put their phone away and start shopping. Amazon’s “Just Walk Out Technology” uses computer vision, sensor fusion, and deep learning to detect when products are taken off a shelf, or later returned. The technology keeps track of all the items in a virtual cart so there is no scanning involved. Once customers are done shopping, they can leave the store and Amazon will charge your account. Amazon now has five Amazon Go locations across the US. There is a difference between having the no checkout stores strictly for Amazon customers and allowing the general public in to try them out. In 2017, the Wall Street Journal reported that the technology faced problems when there were more than 20 people in the store, something Amazon has been working to correct and, as a result, has delayed the expected rollout of further locations. At the moment, it’s unlikely that Amazon Go will arrive to compete with your local Tesco or Sainsbury’s. The stores stock ready-to-eat items for breakfast, lunch, and dinner, with some grocery essential ranges too, however, stock varies depending on which store you are in. But, when it does arrive in the UK, it will no doubt be celebrated by busy Londoners. The idea of being able to pick up some lunch and walk out of the door without queueing is a dreamy one, we admit. Source: www.standard.co.uk/tech/amazon-go-uk-locations-scouting.
TASK
Instructions: Your local small business association has read about Amazon Go and is concerned about the potential competition. They wish to offer strategic marketing advice to local businesses, have asked you to prepare a presentation in which you should analyze and evaluate key marketing concepts as well as the marketing planning process by using Amazon Go as an example.
Prepare a presentation with speaker notes and a briefing report in which you should include:
• An introduction, evaluating the purpose of strategic marketing
• A diagram of the marketing planning process.
A critical review of at least three marketing concepts/models/theories and how they relate to the marketing planning process.
• A critical discussion of the significance of branding using Amazon as an example.
• Illustrate the concepts of ‘brand pyramid’, ‘brand positioning’, and ‘brand management, and how and why these concepts should be integrated into marketing planning.
Delivery and Submission: • 1x Presentation file with speaker (500 words) • 1x Briefing Report (1000 words)
Coincidentally, a representative of Amazon attended your business association presentation and was impressed. The Amazon manager responsible for the introduction of Amazon Go to the UK has asked you to prepare a strategic marketing plan addressing the following:
• A section in which you perform a PESTLE analysis and review Porter’s 5 forces relevant to your organization.
• A section with a SWOT analysis and a stakeholder analysis of your organization
• A section in which you should develop SMART strategic objectives for the organization
• A section concerning the market segment- This section should
o Discuss how market segments could be used for the organization
o Select one or more market segment(s), justifying your decision.
• Propose and justify a brand positioning for the targeted market segment
• A section concerning the marketing mix- This section should:
o analyze the significance of the marketing mix for the organization
o contain a pricing, promotional, and distribution strategy for one of its product ranges or categories.
Submission and Delivery: • 1x Marketing Plan (3000 words)
Referencing: • Each section must reflect any supporting Harvard-style citations. • A comprehensive Harvard-style reference list must be included at the end of the work.
Final Evidence to be submitted: • Business Presentation – 500 words • Briefing Report – 1000 words • Marketing Plan – 3000 words
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27/01/2023
Management
A cafeteria has a coffee station where customers serve themselves. These arrive according to a Poisson distribution at the rate of three per minute. These take an average of 15 seconds to serve.
1. How many customers do you expect to see on average at the coffee station.
2. How long is it expected to take to get a coffee.
3. What percent of the time is the coffee station unoccupied.
4. What is the probability that there are three or more people at the station.
5.If the cafeteria installs an automatic coffee dispenser that takes a constant 15 seconds to serve, how do the answers 1 and 2 change?
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26/01/2023
On the basis of the RR and etiologic fractions associated with smoking from lung cancer and coronary thrombosis, which one of the following statements is most likely to be correct?
a. Smoking seems much more likely to be causally related to coronary thrombosis than to lung cancer.
b. Smoking seems much more likely to be causally related to lung cancer than to coronary thrombosis.
c. Smoking seems to be equally causally related to both lung cancer and coronary thrombosis.
d. Smoking does not seem to be causally related to either lung cancer or coronary thrombosis.
e. No comparative statement is possible between smoking and lung cancer or coronary thrombosis
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26/01/2023
Management
The case narrated that the focus of the hotels is on “High-Quality Service”. Considering the context, how as an HRM student you will apply a five-step training process to train the middle-level managers of the hotels?
In hotels, training is recognized as the source of the competitive advantage. What steps you will recommend to the hotels to consider, for effectively linking the training function to gain the competitive advantage benefits for the organization?
Managers and others at hotels are trained on factors as ensuring eye contact, evaluating customer and employee body language signals, and flexibility in resolving problems. In your opinion, why the hotels require to provide such type of training to their employees?
For training the Top-Level Managers of the Hotels, which techniques for Managerial on the Job and Managerial Off the Job Training you will recommend to the HRM department of the hotel? Justify your recommendation.
Kindly provide fresh and detailed answers.
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26/01/2023
Management
Dr. Mike Doulas is opening a new sports clinic and is wondering how to arrange the six different departments of the clinic:
1. Waiting;
2. Reception;
3. Records and staff lounge;
4. Examination;
5. Outpatient surgery; and
6. Physical therapy.
A map of the clinic follows. The six marked areas are big enough to handle any of the departments, although Dr. Doulas wants to have Reception near the front door (for obvious reasons). Areas that share a side are approximately 15 feet apart, while those that share a corner are 25 feet apart. The distances between A and E and between B and F are 30 feet, while the distances between A and F and between B and E are approximately 40 feet.
Dr. Doulas also has estimates of the number of trips made by patients and staff between the various departments each day:
a. (**) Given that Dr. Doulas wants Reception assigned to area A, how many possible arrangements are there?
b. (**) Generate the best solution you can, given the information below. Calculate the total distance travelled for your solution.
c. (***) Now select two departments to switch (except Re-ception). By carefully choosing two, can you come up with a better solution? Justify your answer.
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26/01/2023
Management
Some people only hear what they want to hear in meetings; therefore they never change their mind even when they are exposed to new information. What concept explains this?
Group of answer choices
a Hawthorne
b Assertiveness
c Attribution
d Perception
2.
Herzberg’s motivator-hygiene theory of job satisfaction consists of both motivator needs, like the work itself, and hygiene needs, like the physical context. According to the theory which need, if met, will not be dissatisfied and if not met will be dissatisfied?
Group of answer choices
a Motivator need
b Hygiene need
c Both
d Neither
3.
Theory X manager style believes:
Group of answer choices
a People need to be told, shown and trained
b People seek to give meaning to their work
c People crave genuine respect
d People are naturally active and enjoy striving
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25/01/2023
Management
Suppose that the inside bottom of a box is painted with three colors: 1⁄3 of the bottom area is red, 1⁄6 is blue, and 1⁄2 is white. You toss a tiny pebble into the box without aiming and note the color on which the pebble lands. Then you toss another tiny pebble into the box without aiming and note the color on which that pebble lands. a. Are the two trials independent? b. What is the probability that both pebbles land on the color blue? c. What is the probability that the first pebble lands on the color blue and the second pebble lands on red? d. What is the probability that one of the pebbles lands on the color blue and the other pebble lands on red? (How is this part different from part c?)
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25/01/2023
Suppose there is a country in which 40% of people are below age 20,
40% are between ages 20 and 40, and 20% are between ages 40 and
60. Assume no one lives above age 60 and the fertility rate is 4. The
initial population size is 100.
Compute the proportion of young, adult, and old after 20, 40, 60,
80, and 100 years.
Calculate the population growth rate over each period of 20 years.
(c) Assume a country with the same population composition but
with a fertility rate of 2 as a consequence of family planning
policies. Do the same exercise as in (a) and (b) above. What is
the effect of family planning policies after 20, 40, 60, 80, and
100 years on i) population growth and ii) the composition of the
population?
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24/01/2023
Management
“Making Decisions with Data Analytics: Whole Goods
You opened your first grocery store in 2013 called Whole Goods, in a suburb of Melbourne, Australia. As a business student, you learned that to differentiate yourself and improve margins, you must develop in-house brands and products. Following this strategy, you increased the percentage of in-house products sold by 30 percent. However, given production costs you chose to outsource production of these in-house brands and have demanded very strict quality control measures of your suppliers. This was a good strategy. Customers have found your in-house brands to be of much better quality than those of the competition, and revenues and profits have been high.
You have been thrilled with your business success and are now planning for an explosive growth by adding five stores each year for the next five years. At the same time, you plan on increasing the percentage of in-house brands by 70 percent. This new plan demands a heavy investment in technology to manage the flow of products and information across the supply chain. You have realized that the Excel-based system you have been using for sales and records management will no longer be an option as the number of monthly transactions will exceed 10 million. You are also thinking of moving to online sales.
How will you go about incorporating the technology to support your supply chain strategy?
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24/01/2023
Management
prepare and essay of and interview of a person you interview to learn more about the qualifications, responsibilities, experiences ,skills ,rewards and challenges of someone in a personal sales position.
I need help writing the questions and answers into my essay
Company name and it’s primary products and or services: Company name is Primerica services and products are insurance, investments, Annuity products.
Name of the person you are interviewing and their position and responsibilities: Her name is Hasi Shannon and her position is captive agent and her responsibilities are helping families become financial independent.
How do they build trust in working with potential customers: By giving background of the company and providing them information they didn’t know. Demonstrate how becoming financial independent to prepare their children children future just by starting now. Providing information that most companies would not want them to know.
What strategies do they think most successful? and why : The strategies that she saw most successful is building trust within the customers. Building a connection with customers by asking them what they would like to gain and what are their concerns.
How do they measure success: By customers saftfaction and the amount of coverage my have instead of before they walk in my office or had and zoom meeting.
Do you follow up with customers after the sale why or why not : Yes I do , I want my clients or customers to feel like they are family and if they have any questions about the policy
What do they like most about the sales: That is shows that I’m making process in providing information and providing families to way to financial freedom.
What are their strengths as an sales person
do ?
What are their biggest challenges as a salesperson
Any tips for a first time salespersons
I ran out of time for the last two questions please no plagrirm
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24/01/2023
Management
When clients bring something to your attention that is of concern to them, it is a good idea to let them know you appreciate what they have to say. Sometimes they are telling us about something we or our agency has done that bothers them. Nevertheless, it is always a good idea to show appreciation. Here are some ways to start appreciative responses.
• “Thank you for bringing this up.”
• “It was good of you to tell me about this.”
• “I appreciate your thoughts about this.”
• “Thanks for telling me.”
• “It’s helpful to me to know this.”
• “Thank you for letting us know.”
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