FoundHer Fire

FoundHer Fire If you're spending your time whispering FFS under your breath a lot, this is your place. There'll likely be swearing. It will be unfiltered.

It is based on lived-in experience (hello 50) and qualified expertise in business, personal and mindset coaching. Sarah is a mindset changemaker, a business, mindset, personal development coach, human skills & leadership trainer & facilitator and an ADHD workplace champion. As an award-winning workplace culture consultant, a L&D trainer and facilitator, Sarah is a business change maker working wit

h businesses to develop and deliver people first strategies building the mindset, behaviours and human skills of the people in the business to supercharge productivity, profit margins; and crucially the mental well-being of individuals. As a business changemaker, she works with business to define their people strategies, devising strategies across the whole talent ecology system developing award-winning workplace culture and leadership strategies that are practical, real and achieve results. She guards fiercely against tokenism and believes passionately in helping all individuals lead themselves forward to manage their own success strategies. Sarah brings a coaching-led leadership style to organisations helping them coach changing mindset, behaviours and habits. She also provides 1:1 coaching to individuals at differing stages of their careers and life stage from senior leadership teams to midlife women negotiating a blinking difficult life stage. As a regular on the conference circuit and contributor to publications including being featured in Forbes, Sarah is passionate (and vocal) about helping to equip the workforce of tomorrow with the employability skills they need to harness success and helping all individuals bridge the skills gap regardless of gender, background or belief system. She provides a healthy dose of sanity and realism in managing the world of work helping many organisations bridge the gap between the new world of working and the old school. She’s spearheaded, developed and run many ‘Women in Leadership’ programmes determined to help women lead themselves forward in business and break the bias. Sarah also runs ‘Ministry of Midlife’ an online platform designed to help women in midlife bridge the barriers and build a performance mindset for personal and professional development. Get in touch with Sarah: [email protected]

What people say about Sarah:
“Sarah has coached me through some tough decisions as well as helping me to find the balance between working full time and having toddler twins. I’ve always been so impressed with Sarah’s strategic but creative skills, across pretty much everything relating to marketing communications.”
— Mammy Maquire, Head of Social Media, Man Met University

"I knew that Sarah and the PPL sessions would be valuable but I didn’t realise quite how valuable. Oh my goodness she finds a way to get the root of anything that is holding you back from being your very best authentic self. So many techniques grounded in solid thinking, so many tips on how to keep moving forward towards those business goals; but also making sure we don’t lose sight of the every day and celebrating what we do bloody well already. I’ve loved these last few weeks and its value will stay with me for the rest of my working life and beyond. I’ve taken this time to invest in me and it’s been worth its weight in gold. Sarah is not only a great trainer, she’s a great person to be around."
- Clare Briscall, Owner, Clare Briscall Planning

"Sarah’s mentoring forced me to take just a short amount of time out for myself, to reflect during a very busy work period, and I am a healthier, happier person as a result. Sarah has a practical and very realistic attitude about what can be achieved and sets sensible small goals that do make a difference. She’s also easy to chat to, and we laughed a lot. I thoroughly recommend her training.”
— Fiona Steggles, Journalist, Lecturer, Media Trainer

Today. Be more Dolly. Job done.
26/08/2026

Today.
Be more Dolly.
Job done.

24/08/2026

You make them think you got lucky.
When it was a whole lot of work.
When it didn’t happen over night.
When you rocked in a corner.
Got up, and cracked on, on purpose.
When you didn’t give up.
When it wasn’t easy.

That. Until you recognise it wasn’t luck, it was your fire, your potential, your grit, your graft, you cracking on; no-one else will.

It’s time to own your brilliance.
Let’s crack on.

Join FoundHer Fire by 3 September and you get an additional tool. For free. If you’ve been circling FoundHer Fire. Readi...
20/08/2026

Join FoundHer Fire by 3 September and you get an additional tool. For free.

If you’ve been circling FoundHer Fire. Reading the emails.Watching what we’re doing.

Thinking, “That sounds like my kind of room” and then carrying on with the seventeen other things demanding your attention…

This one is your sign to drop me a DM.

I’ve added something rather blinking good to FoundHer Fire.

Every woman who is a FoundHer Fire member by 3 September will receive a full Co-Valence behavioural profile, worth £90, at no additional cost.

You’ll receive your complete personal profile plus 12 months’ access to the Co-Valence app, which means this doesn’t become another interesting assessment that gets downloaded, admired and subsequently disappears into the depths of your laptop.

You can actually return to it and use it. Co-Valence helps you understand more about how you think, communicate, process information and work with other people.

Which, as you can probably imagine, fits beautifully with the Human Scaffolding work we’re already doing inside FoundHer Fire.

The more you understand about your own operating system, the more choice you have about how you work with it rather than spending half your life wondering why something that looks perfectly straightforward on paper is draining the living beejesus out of you.

And we’re not simply sending you the profile and wishing you luck.

On 7 September, James, one of the Co-Valence co-founders, is coming into FoundHer Fire to work through the profiles with us.

We’ll explore what your results mean for how you work, lead, manage your load, communicate and build relationships.

Whether you run your own business, lead inside an organisation, work across teams or are somewhere in the glorious mess of deciding what comes next, it gives you another practical lens through which to understand yourself.

And then, more importantly, do something useful with what you notice.

Join us. And turn your inner wisdom in to practical application for how you crack on in life, load and business.

19/08/2026

Sometimes the thing draining you is the faff around the thing.

The email itself takes five minutes.

Finding the attachment, remembering which WhatsApp conversation the information was in, locating the charger and opening FINALfinalV3.2 takes another 25 and half your remaining will to live.

None of it is particularly difficult.

But when you’re already carrying a mahoosive load, all that tiny, irritating friction adds up.

This is one of the things I explore through my Human Scaffolding System, the operating system behind how we navigate life, leadership, business and load.

One of its six layers is Environment.

And your environment is far more than where you live or work. It’s everything around you that either makes what you want to do easier, or creates friction every blinking step of the way.

We’re very quick to make an internal diagnosis when something feels harder than it should.

I need to be more organised.
I need more focus.
I need to get my act together.

Maybe.

Or perhaps something around you is making an ordinary thing unnecessarily effortful.

So today’s tiny experiment is this:

Notice one piece of unnecessary friction and make it 1% easier.

Move it. Save it. Leave it ready. Change the meeting. Shut the door. Put the charger where you actually use the blinking charger.

Then see what happens.

This is the kind of practical work we do inside FoundHer Fire, strengthening your scaffolding around the life, leadership, business and load you’re actually carrying.

If you’re a woman with experience who wants a room where you can work on all of that together, come and have a nosy at FoundHer Fire. Link in bio.

And if you want the longer version of this video, including why your environment can change your behaviour and how I use Human Scaffolding to work with it, you’ll find the full film on my YouTube channel, Sarah Knight.

Sometimes you don’t need to try harder.

You need to make the trying less hard.

Let’s Crack on, on purpose. Together.

You’ve been told the goal is to “give zero f**ks.”But that was never the point.The real work is far more powerful than t...
17/08/2026

You’ve been told the goal is to “give zero f**ks.”

But that was never the point.

The real work is far more powerful than that.

It’s learning that your fcks are finite and finally becoming intentional about where they go.

Because you do care.

Deeply.

About your work. Your people. Your life. Your joy. The things that actually matter.

You’re just done scattering that care in a hundred directions that drain you, dilute you, or don’t deserve you.

This is the shift.

From over-giving… to discerning.

From automatic yes… to conscious choice.

From emotional exhaustion… to Grown Woman Intelligence.

GWI is what happens when you stop abandoning yourself in the name of being “good,” “helpful,” or “available.”

And start asking the question that changes everything:

Is this where I want my energy to go?

If that question is starting to echo in you too - you’re not behind.

You’re just getting started.

And this is exactly the work we do inside FoundHer Fire.

To help you reclaim your time, your energy, your focus… and your fcks to give.

So you can spend them on purpose.

If you’re ready for that level of clarity, power and self-trust, come join us inside FHF. Doors are open. Let’s crack on, on purpose.

Kinda chic to give zero f&cks to all the s**t you’ve got to do and just sit down and have a brew.
15/08/2026

Kinda chic to give zero f&cks to all the s**t you’ve got to do and just sit down and have a brew.

There’s no deadline on your potential.BUT possibility needs your participation.At some point, you have to stop measuring...
13/08/2026

There’s no deadline on your potential.

BUT possibility needs your participation.

At some point, you have to stop measuring your life against somebody else’s standard bearers of success and decide what yours are.

What do you want now?

What are you still ambitious for?

What would you have a crack at if you stopped wondering whether you were too old, too late, too established, too inexperienced or too far down a different road?

Drive can rise to meet you at any life stage. So can ambition.

It might look different now. Good.

You have more experience, more evidence, more perspective and a much clearer understanding of what you are prepared to give your energy to.

There is huge power in realising that the next move is yours.

You can back yourself.

You can choose.

You can take the first step.

You can give yourself permission to crack on.

One day or day one?

Possibility needs your participation.

And you are most definitely not done yet. Let’s crack on, on purpose.

And if you have no idea how, step inside FoundHer Fire. Doors are open for new members now.

How many times have you tried to solve the thing that feels hardest, only to realise there are another five things tangl...
09/08/2026

How many times have you tried to solve the thing that feels hardest, only to realise there are another five things tangled up in it?

You think you need to sort your confidence out.

But you’re knackered.

Your environment is draining you.

You’ve become the person everybody relies on.

You’re saying yes when every part of you wants to say no.

You’re questioning what you want next while simultaneously having bu**er all space to think about it.

And somewhere amongst all of that, you decide the problem must be you.

This is one of the patterns I’ve seen again and again over more than two decades of working with people through leadership, change, growth, burnout, redundancy, reinvention and business ownership.

We keep trying to solve humans in separate boxes when humans don’t live in separate boxes.

We live in the collision.

Work collides with life. Ambition collides with energy. Responsibility collides with resources. Who you’ve always been collides with who you might be becoming.

Which is why I’ve developed the Human Scaffolding System.

Six connected layers that help us look at the whole human:

Environment.
Resources.
Behaviour.
Guiding Principles.
Identity.
Purpose.

And then there’s load.

The load you’re carrying changes everything.

You can be ambitious, experienced, capable and bloody good at what you do, while carrying so much that your ability to think clearly, make decisions and choose where your energy goes becomes harder.

That doesn’t automatically mean you need fixing.

It might mean we need to look at the scaffolding.

Where is the wobble?

What is taking too much load?

Where are you compensating by working harder, taking more on or trying to hold everything together?

What needs strengthening?

What might you finally be able to put down?

This is the system sitting underneath my coaching, leadership work, Practice Labs and FoundHer Fire.

And I’m going to be sharing much more about it, because the more I work with it, the more I think the question we need to ask people is changing.

Instead of asking, “How do we help you cope with more?”

Perhaps we start with:

What are you carrying, and does your current scaffolding support it?

“Laughter.”Out of all the words my FoundHer Fire members could have chosen, that was one of the first.Laughter isn’t wha...
06/08/2026

“Laughter.”

Out of all the words my FoundHer Fire members could have chosen, that was one of the first.

Laughter isn’t what most people expect from a room full of experienced, brilliant women carrying businesses, leading teams, running households, navigating ageing parents, supporting grown up children and trying to work out what they want next. Women with ambition, drive, women determined to create impact amidst the chaos and collision of life.

People expect serious. What they don’t expect is joy. Joy has a habit of returning when you choose the right environment. Your environment is key to how you crack on, on purpose. It’s your foundational layer of my human scaffolding system.

Every word in this carousel came from the women inside FoundHer Fire. None of those things exist in isolation.

They happen because FoundHer Fire was never designed to be another membership, another course or another networking group. It’s your human scaffolding system; your operating system as to how you crack on, on purpose. How often do you know why you want to do something, you know what you need to do but how is the bit that hiccups.

FoundHer Fire is your “how”, a place where coaching, behavioural science, practical tools, peer wisdom, accountability and real conversations come together to support the whole human, not only the professional version of you.

Life doesn’t separate work from wellbeing, leadership from home, ambition from reality. So neither do we.

When your thinking becomes clearer, your decisions become easier. When you have the right people around you, your confidence grows.

When you’re supported properly, you stop surviving and start creating the next chapter on purpose. If you’ve been looking for a room that feels different, this could be it.

Join FoundHer Fire during August and you’ll receive a one to one coaching session with me, designed to help you build your own human scaffolding system and set yourself up for the rest of the year with clarity, confidence and direction.

If you’re curious, send me a DM and let’s have a conversation about your application.

Let’s find your fire, and make sure you keep it. Crack on, on purpose.

Community. Tribe. Be

Living on the midlife edge right here.
03/08/2026

Living on the midlife edge right here.

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