Henry Ford Academy

Henry Ford Academy

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Henry Ford Academy is the national centre of training and excellence for the Ford Dealer Network

18/06/2026

☕ Sustainability starts with small changes!



We're excited to introduce reusable ceramic mugs in our restaurant as part of Ford’s commitment to reducing waste and promoting more sustainable habits.

By reducing our use of plastic cups, we're taking another positive step towards a greener workplace. The mugs are available for use during breaks and lunch and should remain in the restaurant after use.

Don't forget, we also encourage everyone attending the HFA at any of our facilities to bring their own reusable hot and cold drink cups. Together, we can make a difference. 🌱

17/06/2026

We are incredibly proud to share that last month, four of our talented technicians achieved Senior Technician status! This significant milestone marks not just an advancement in their careers but also a testament to their hard work, dedication, and expertise.

Join us in congratulating them! 🎊
We'd love to hear your career success stories below 👇

05/06/2026

🎉 We’re back with another episode of Behind the Academy! This time, we’re shining the spotlight on our fantastic Commercial Training Consultant, Jason Clue! 🎬✨

Filming was a total joy! If you've trained with Jason, you know his fun and lighthearted spirit makes every session memorable! 🤣💖

We can’t wait for you to check it out! Be sure to let us know how Jason has impacted your journey back at the dealership. We’d love to hear your experiences! 💬❤️

Photos from Henry Ford Academy's post 03/06/2026

🌸 Last week, our team at HFA planted flower beds around the special bench dedicated to our dearly missed friend and colleague, Roger Colman, who passed away last summer.

Thanks to generous donations, we bought a variety of plants to bring colour throughout the season. A shoutout to for their guidance and contribution!

We still have funds for more plants and bulbs in the coming months. Big thanks to our dedicated gardeners: Rob Moore, Jason Philpott, Stephanie Williams, and Kate Hudson with moral support from Nigel Humphries.

If you're visiting HFA, stop by Roger's bench, it's a lovely spot for quiet reflection. 💚🌿

Photos from Henry Ford Academy's post 18/05/2026

📢 Exciting times in the automotive world! From February 13th to 27th, 2026, our coaching team had the privilege of visiting 7 pilot Ford dealer sites across 5 cities (Pretoria, Johannesburg, Durban, Port Elizabeth, Cape Town) to boost wholesale parts sales. 💪

Through data analysis, role play, and direct customer feedback, we transformed the traditionally reactive and passive mindset of dealer staff into a proactive and engaged data driven sales approach. 📈

A standout moment was our live Customer panel, where industry insights directly shaped our strategies. The results? Early indications show a positive uplift in sales across all sites with renewed energy in sales campaigns.

Grateful for the collaboration with the Ford SA team! 👏

Photos from Henry Ford Academy's post 29/04/2026

Throwback to an unforgettable experience! 🎉 It’s hard to believe it’s been over 10 years since we participated in the Ford Unlearn event at Silverstone!

We had exclusive access to the stunning Silverstone Wing, witnessed the incredible performing jaw-dropping stunts (including doing doughnuts around the one and only Mark Kingswood), and witnessed dealers behind the wheel of the Mustang GT for an adrenaline-fueled driving experience. 🏁🔥

From thrilling laps around the track with professional drivers, off-roading with the Ford Ranger, to unforgettable memories with the team, this event was truly one for the books! Check out these awesome photos from that day! 📸✨

Photos from Henry Ford Academy's post 17/04/2026

Huge congratulations to Elliott, who this week completed his final course and has officially achieved Qualified Technician status! 👏🎉

This is a fantastic achievement, and we can’t wait to see Elliot put all of his learning into practice.

If you’re looking to take the next step in your own technical training, head to the 'My Mandated Learning’ tile on FordLearn to get started.

14/04/2026

Exciting news! Our latest episode of Behind the Academy features the incredible Mark Kingswood! 🎬
After decades in the game, Mark shares some of his most memorable career highlights. 🏎️

Whether you’ve known him for years or are just getting acquainted, this is an episode you won’t want to miss! Watch it now! ▶️

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Location

Telephone

Address


Henry Ford Academy Royal Oak Industrial Estate Royal Oak Way South
Daventry
NN118NT

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm