Yellowrattle Collective Ltd

Yellowrattle Collective Ltd Author, consultant and coach - developing leaders for the AI era

05/10/2026

Thank you to my local book shop yellowlightedbookshop for supporting me!

My book is an examination of what my military experience and psychoanalytic training reveal about what leaders must protect as technology accelerates: the human capacity to feel, think, and choose in the moments that most demand it- due out 7th October 2026

This moment was the one that kept me going for the last year writing the book. I imagined having lunch, with the book in...
01/10/2026

This moment was the one that kept me going for the last year writing the book.

I imagined having lunch, with the book in my hand, with my development editor Martin.

Martin’s thoughtful questions, sharp editorial eye and a real kindness and humour made the review sessions something I really looked forward to.

Writing the book wasn’t easy and I questioned myself a lot in the process. Having Martin take my work seriously, point out the good, not just the areas for improvement, makes an enormous difference.

My book is an examination of what my military experience and psychoanalytic training reveal about what leaders must protect as technology accelerates: the human capacity to feel, think, and choose in the moments that most demand it- due out next week!

📖 🔗 https://www.mindyourself.ai/
📖 Rethink Press

My first copies of the book have arrived!I am delighted to be able to meet people this week and take copies with me - it...
23/09/2026

My first copies of the book have arrived!

I am delighted to be able to meet people this week and take copies with me - it’s been so nourishing to spark conversations around the content in the book and see how engaged people are on the topic.

I’m writing weekly until the book launch on 7th October this week’s blog is on who I believe the book is for - could it be you? (Link in bio)
https://yellowrattlecollective.com/blog/who-is-the-book-for

📸 - emmajacksonphotographer
📖- rethinkpress

My book is an examination of what my military experience and psychoanalytic training reveal about what leaders must protect as technology accelerates: the human capacity to feel, think, and choose in the moments that most demand it- due out 7 October 2026

16/09/2026

My book “Mind Your Self - how leaders can integrate AI without disintegrating humans” takes one more step towards publishing day on 7th October. I’ve got the very first copy! Excited for the next couple of weeks

📖
🎥
🔗 link to book in bio

It’s been a long time since I looked at a website and hit the refresh button every 2 minutes….But this evening my book w...
03/09/2026

It’s been a long time since I looked at a website and hit the refresh button every 2 minutes….

But this evening my book went live for pre-order. There it was! A year and 3 weeks after my initial pitch to rethinkpress it’s now available to order.

If you can find it outside the UK, I’d love to know!

UK Independent bookshop (paperback): link in bio

Amazon (Kindle & Paperback): link in bio

If you’d like to know more about the origin of the book, I’m writing a blog each Tuesday leading up to the publication date - find out more here: link in bio

I'm so excited to reveal that my book is now heading off to be printed.A journey that began with percolating thoughts in...
23/08/2026

I'm so excited to reveal that my book is now heading off to be printed.

A journey that began with percolating thoughts in 2024 during my training as a Jungian psychoanalyst and was then catalysed when I conducted my MBA research.

In the book, I argue that leaders must reclaim inner strength and shared imagination to steward AI in ways that deepen, rather than dull, our human potential for creativity, emotional depth and meaningful connection. I draw on my frontline military experience and psychoanalytic depth, showing leaders how to integrate AI without disintegrating humans, so that as technology accelerates, people can still feel, think and choose when it matters most.

Mind Your Self will help you:

- Understand how we arrived at this AI-inflected moment, psychologically and organisationally, rather than treating it as a purely technical shift

- Recognise the subtle ‘symptoms’ of AI-era strain in your workplace, from avoidance and collapse into certainty to attacks on thinking and relationship

- Respond to those symptoms with practical ways of leading: adjusting structures, conversations and routines to restore connection and purpose

- Work with your own mind and body under pressure, so you can stay present, curious and grounded when complexity and discomfort rise

With sincere thanks to Rethink Press for the development and publishing support, Heropreneurs for sponsoring me through my University of Warwick - Warwick Business School MBA where I was able to test my ideas and to Ambition PR for working with me to promote the book

The book will be available 7th October (pre-order coming soon).

Stay in touch via my newsletter, where I share more about the book's origins, upcoming webinars, how to work with me, and events. https://yellowrattlecollective.com/blog/why-i-wrote-mind-your-self

14/05/2026

🍷 A good meal with 9others - Cotswolds

They say that business problems are best solved over a good meal, and we couldn’t agree more. We are thrilled to be hosting Katie Muldoon and the 9others community at The W**e Barn this March for an evening of connection, conversation, and collaboration.

As Roland Rudd once said: “There’s no better way to take a relationship to the next level than a good meal in the right setting.”

The concept is simple: 10 people (you plus 9 others) sharing a meal and brainstorming the challenges that are keeping you awake at night. Whether you are looking for a fresh perspective or want to help others find a way forward, this is the perfect environment to forge lasting business relationships.

The Details:
📅 Thursday 21st May 2026
⏰ 18:30 - 21:30
📍 Vinotopia, The W**e Barn, Nailsworth, GL6 0BS
📍 What3words: crackled.glorious.juggles

What’s included:
✨ A delicious sharing meal
🍷 Half a bottle of w**e per person
🤝 Access to the 9others Slack community post-event

Success requires the aid of others - come and find your solutions here at the Barn.

🎟 Book your seat here: https://www.tickettailor.com/events/9others/2132838

This bank holiday, I finished the draft of my book.What you're looking at in the photograph is a year of thinking, final...
05/05/2026

This bank holiday, I finished the draft of my book.

What you're looking at in the photograph is a year of thinking, finally on paper.

The book sits at the intersection of two formative experiences — operational military service, including Afghanistan, and psychoanalytic training — and asks what I think is one of the defining questions for leaders right now: as technology accelerates, what must we actively protect?

My argument is that it is the human capacity to feel, think, and choose — not in comfortable circumstances, but in the moments of greatest pressure and consequence. The moments where no tool, model, or process can substitute for judgment, and where presence and conscience are the only currencies that matter.

Getting it to this point has required sustained support. The team at Rethink Press have been excellent throughout, and my development editor, Martin M, brought the kind of rigorous, honest challenge that makes a manuscript so much better.

It is now with beta readers. I'm curious.... and a little apprehensive..... about how the central argument lands with the people who generously give their time to review.

*Due out Autumn 2026.*



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Links to all events here (and in bio): https://lnkd.in/evyXtVkp

Monday 18th May . A relaxed short stroll at 1.15pm every 3rd Monday of the month to meet new people and connect in Montpellier Gardens, Cheltenham.

Thursday 21st May Our next 9others meal in Nailsworth, - we meet over a meal and help each other by sharing connections, experiences and different perspectives. You don't need to be an entrepreneur to attend. Perhaps you're contemplating your next career move or navigating a professional pivot. The question we explore: 'What challenge is keeping you awake at night?' concerns anyone rethinking their professional trajectory.

Thursday 4th June (live webinar) - In partnership with Heresy Consulting: An Introduction to Psychodynamic Thinking course (self-learning), designed for people who wish to work more thoughtfully with what lies “beneath the surface” in organisations. https://lnkd.in/ev-GWgnS

Last evening of the Easter weekend.Longer walks with Milton (🐶) in the mornings, then writing in the afternoons. He took...
06/04/2026

Last evening of the Easter weekend.

Longer walks with Milton (🐶) in the mornings, then writing in the afternoons. He took up his position on the chair beside me, albeit not looking entirely content with the arrangement....

To be fair, there was a treat on the keyboard. That may have influenced things.

Big progress this past week, though. The first version of the whole book now moves into a second round with the development editor.

Milton, for his part, remains focused on the important things.

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My book is an examination of what my military experience and psychoanalytic training reveal about what leaders must protect as technology accelerates: the human capacity to feel, think, and choose in the moments that most demand it- due out Autumn 2026

Upcoming events and courses:

Links to all events in bio

Monday 20th April . A relaxed short stroll at 1.15pm every 3rd Monday of the month to meet new people and connect in Montpellier Gardens, Cheltenham.

Thursday 21st May Our next 9others meal - we meet over a meal and help each other by sharing connections, experiences and different perspectives. You don’t need to be an entrepreneur to attend. Perhaps you’re contemplating your next career move or navigating a professional pivot. The question we explore: ‘What challenge is keeping you awake at night?’ concerns anyone rethinking their professional trajectory.

Thursday 4th June (live webinar) - In partnership with Heresy Consulting: An Introduction to Psychodynamic Thinking course (self-learning), designed for people who wish to work more thoughtfully with what lies “beneath the surface” in organisations. https://lnkd.in/ev-GWgnS

Thursday evening was a very enjoyable  Cotswold’s edition.At 9others, we meet over a meal and help each other by sharing...
21/03/2026

Thursday evening was a very enjoyable Cotswold’s edition.

At 9others, we meet over a meal and help each other by sharing connections, experiences and different perspectives. You don’t need to be an entrepreneur to attend. You can be contemplating your next career move or navigating a professional pivot. The question we explore: ‘What challenge is keeping you awake at night?’ concerns anyone rethinking their professional trajectory.

We had the pleasure of being hosted at the wonderful **e for our meal. We had the whole W**e Barn to ourselves, which gave the conversation a rare sense of ease and depth in a venue designed for private events and known for pairing w**e with food from local catering partners, along with a wonderful roaring fire.

Around the table, people were exploring career pivots, how to show up in new roles, how to market themselves or their business, and sometimes something less tidy but no less important: “Can you help me get to the bottom of the thing I can’t quite name yet?” The half-formed question is often where the most useful conversations begin in 9others-style dinners.

Thank you to everyone for offering sharpened thinking, honest reflection, and generosity to listen well and ask great questions.

Last night had all of that, and I left grateful for the people round the table and for independent local venues like Vinotopia that know how to host with real care (and recommend some fantastic w**e!).

Next one will be in May - date to follow. Link to all my courses and events in bio.

Address

Remote
Cheltenham

Opening Hours

Monday 9:15am - 7pm
Wednesday 9:15am - 7pm
Thursday 9:15am - 7pm
Friday 10am - 5pm

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