08/05/2026
Most photographers don’t struggle with flash.
They struggle with understanding light.
A lot of photographers learn setups before they learn principles:
Where to place the light
What modifier to use
What settings to dial in
But without understanding why the light behaves the way it does, it’s easy to become dependent on formulas.
That’s usually why flash starts to feel inconsistent or overly complicated.
So I put together a free PDF guide breaking lighting down into 6 simple principles:
* hard vs soft light
* distance and fall-off
* direction and shape
* balancing flash with ambient light
* and why simple setups often work best
It’s aimed at photographers who want more control and intention in their images — especially those working in commercial, portrait, or branding photography.
Link in comments.
10/04/2026
Do you know I have a fortnightly newsletter!
And you can get your copy by using the link in the comments.
You will find Practical Advice on All Types of Photography, Technical Mastery, Visual Literacy & Creative Thinking — straight from real-world experience.
It would be great to see you there!
02/12/2025
Most of my reviews are on my Google Business Page - so here's a link so you can read them on Facebook:
https://share.google/5Uqs7MdSjY9ip4Ap1
05/11/2025
We have changed the name of the podcast but we are still going strong with weekly episodes and top industry guests. So tune in and let me know what you think in the comments and also any suggested episodes you would like to hear in the future.
https://commercial-photographer-podcast.com/
20/10/2025
Such a lovely time of the year to photograph.
Deep autumn colours and high contrast light, helped by a bit of rain!
15/09/2025
Next week, I will be speaking at an ONLINE event that is the perfect place to learn how to kick your photography business up a notch (or 3) in a super fun and practical way.
The Mastery Summit is happening on September 23-25, and every single day is jam-packed with presentations from experts on marketing, sales, social media, mindset, and so much more to help you achieve your business dreams.
It’s going to be 3 full days packed with:
✅Actionable presentations from industry experts
✅Practical training sessions on implementing strategies for art and business
✅Mindset shifts that will help you work less and make more
And did I mention that it’s free?
All you have to do is register.
https://www.profitableportraits.com/a/2147828383/KcE4MdTK
Be great to see you there
24/06/2025
Thanks to the Wales and West Photography Show and Camera Centre UK for putting on such a brilliant event over the weekend.
I felt very proud to be offered a "gig" speaking there and presenting my talk - The Idea of Ideas.
The venue, the International Convention Centre in Newport, was a fantastic location and a stone's throw from my old teaching ground at the University of Wales in Caerleon.
So that brought back many memories.
15/04/2025
I am hosting 3 x FREE Online workshops next week and iy would be great to see you there - sign up here:
Webinar Masterclass
if your looking for photography lessons in the South West of England or heafdshots and personal branding