Alex Jewell Performance

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Alex Jewell Performance Equipping you with the mental toolkit to make winning a certainty. Monthly packages available prices start from £95 per month

Whether you’re an athlete, a professional, or simply looking to improve your mindset, I help you break through mental barriers, build confidence, and stay focused on what matters most.

The session you're avoiding!Need or Want!The needed one is often the uncomfy one that shows slower progress and far less...
13/10/2026

The session you're avoiding!
Need or Want!
The needed one is often the uncomfy one that shows slower progress and far less feel good factor especially at the start - however it is building foundations for progress and development which is always needed to move forward and grow.
The wanted one is often the comfy one that allows you to achieve it and have an instant feel good factor but often sees you not really moving on and progressing. So next time you are torn between need and want consider what the end goal is and which is going to help you more.

Sporting transitionsJunior to Senior Club to National Fit to Injured Injured to Fit Player to retired Player to coach Th...
12/10/2026

Sporting transitions
Junior to Senior
Club to National
Fit to Injured
Injured to Fit
Player to retired
Player to coach
These are just some of the major changes athletes face through their careers, which really aren't always as straightforward as they first seem. This is where performance coaching can really step in to its own, not just the mindset of the sport, but all that surrounds it, especially if you also have to add work and or education into the mix too.
An athlete personal development coach is a strength in your team aiming to empower you the athlete & support your well being by facilitating your personal and professional developement alongside your competitive sporting career.
Maximising your potential and enabling you to work through your own solutions and ideas.

Sunday time to review and reflect
11/10/2026

Sunday time to review and reflect

Why do you review it?Reviewing used well is a powerful tool.Used badly it can be nothing more than destructive!
10/10/2026

Why do you review it?
Reviewing used well is a powerful tool.
Used badly it can be nothing more than destructive!

Too busy or just busier than before?When things get busier and you feel a bit overwhelmed are you actually at capacity o...
09/10/2026

Too busy or just busier than before?
When things get busier and you feel a bit overwhelmed are you actually at capacity or are you simply busier than before and it feels like you are at your limit?
It's really easy at that point to tell yourself you can't do it, when you need to take a minute, reassess and make a considered decision verses the instant response in that moment of chaos.
This is where coaching can step and help you clear the chaos and keep doing what you do best.

"Perspective, Clarity & Accountability, you have a way of making me look at things differently, especially when i'm overthinking or getting caught up in everything that's going on. I always come away feeling like things are a bit more manageable, I know what I need to focus on and I'm generally a bit more confident in my own decisions, it's like a monthly reset for my brain!" KB - a monthly life and business coaching package client.

Missing targets despite following procedure?Procedures and systems dictate how you hit targets and can flag up when you ...
08/10/2026

Missing targets despite following procedure?
Procedures and systems dictate how you hit targets and can flag up when you are missing them and of course you can implement improvement plans, but does any of this get to the root cause verses what you think is getting in the way of those targets being reached. How come some people seem to just do it yet they haven't had any different training in the procedures and systems to someone who just cant seem to make it happen!
What would really help you right now?
More procedure and system training or even product knowledge for instance in a sales scenario or looking at an alternative option and considering how each person approaches the task of achieving the target - what's their mindset behind their approach.
What would help you right now?

Tell me 3 words or just a few words that sum up your coaching sessions with me?“Reassured, Never Judged, Motivated”“Calm...
07/10/2026

Tell me 3 words or just a few words that sum up your coaching sessions with me?

“Reassured, Never Judged, Motivated”

“Calm, confidence, trust”

“you make sense out of my busy thoughts and plans”

You can stop those focus drifts at the crucial moments
07/10/2026

You can stop those focus drifts at the crucial moments

Ever thought yep I've got this and then it disappears like a rug being ripped out from under your feet?
Where did your focus go - to the shiny moment of the win?
Then the how you get there got pushed aside - focus till the end not always easy - this is another place performance mindset coaching can step in and keep you focused on the right thing!

Tuesdays Top TipWhen the individuals understand how they fit and contribute to the bigger picture, your team becomes str...
06/10/2026

Tuesdays Top Tip
When the individuals understand how they fit and contribute to the bigger picture, your team becomes stronger - Ensure your team members know the value they add to the big
picture the size of your team is irrelevant if they all add value!

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