EuroEmotur

EuroEmotur EURO-EMOTUR project represents an opportunity to change the game in the European tourism industry.

25/03/2026

Tomorrow: join EURO-EMOTUR and Canarias Living Lab at the EU webinar on AI, VR & Neurotourism.
The European Commission invites you to:

🌍 “Tourism Reimagined: AI, VR & Neurotourism for a Resilient Future”
📅 26 March 2026 | 15:00 CET

Registration closes tomorrow at 14:00 CET. Secure your spot now.

This session will showcase:

Real‑world applications of AI, VR & neurotourism
Use cases from SMEs and destinations
Insights from EURO-EMOTUR and Canarias Living Lab
How living labs can scale innovation across Europe
Policy perspectives for a resilient tourism ecosystem
These projects are backed by ULPGC, the #1 university in Spain in the Shanghai Ranking for Hospitality & Tourism Management.

A must-attend for tourism professionals, destinations, and policymakers.

🔗 Register now: https://ec.europa.eu/eusurvey/runner/registration_tourism_reimagined?utm_source=ig&utm_medium=social&utm_content=link_in_bio

📲 More info: https://transition-pathways.europa.eu/tourism/events/webinar-ai-tourism-transforming-destinations-skills-and-strategy

How can we ensure that digital transformation truly benefits everyone in the tourism sector?At EMOTUR Lab, a EU-recogniz...
19/03/2026

How can we ensure that digital transformation truly benefits everyone in the tourism sector?

At EMOTUR Lab, a EU-recognized Technology Center, we believe in applied science. We're proud to showcase the impressive milestones achieved by our European project EUROEMOTUR:

✅ 1,000 SMEs impacted.
🌍 20 Countries involved.
🏢 3 Regional offices created.
📞 4,000 SMEs contacted & sensitized.

These numbers demonstrate real-world impact and knowledge transfer, empowering SMEs with accessible tools to understand tourist behavior beyond traditional surveys.

Curious about how AI & neuroscience are reshaping the industry's future?

Don't miss our next webinar "Tourism Reimagined: AI, VR & Neurotourism for a Resilient Future". Discover our pioneering methodology for measuring emotion in tourism environments (physical & VR) and how the Spain-Canarias Living Lab (SLL) is integrating AI into destination management.

Join experts from TIDES (ranked as a top global tourism research institute by Shanghai ranking) and backed by the UNESCO Chair.

📅 Date: March 26, 2026
📍 Register here: Link in bio

Lab

The 1.2 Million Euro Roadmap: Join the European Commission Webinar on Neuro-Tourism.European tourism is evolving. To lea...
16/03/2026

The 1.2 Million Euro Roadmap: Join the European Commission Webinar on Neuro-Tourism.

European tourism is evolving. To lead globally, we must move beyond traditional service and master emotional intelligence. This is why the EURO-EMOTUR project has been granted 1.2 million euros to bring neuroscience to the heart of the industry.

Through 3 strategic regional hubs across 20 countries, we are screening 4,000 SMEs. However, the program is highly competitive: only 100 SMEs will receive the direct support and funding to become Emotionally Intelligent Destinations.

Your first step is our official webinar. Organized by the European Commission, the session titled "Tourism Reimagined: Scaling Neuroscience for SME Competitiveness" serves as the official briefing for any SME wanting to be part of the final 100. We will explain the application process, the technology involved, and how to access the funding.

Do not leave your spot to chance.

Register for the webinar through the official EU portal:
https://ec.europa.eu/eusurvey/runner/registration_tourism_reimagined

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Still Reliving the Magic of EURO-EMOTUR’s Final Conference! 🌍The emotions, the connections, the unforgettable moments—EU...
20/02/2025

Still Reliving the Magic of EURO-EMOTUR’s Final Conference! 🌍

The emotions, the connections, the unforgettable moments—EURO-EMOTUR’s final event was nothing short of spectacular! 💫 From groundbreaking insights to heartwarming encounters, we are still reminiscing about the energy that brought us all together.

Exploring the future of tourism at  , Know-How &  Innovation took centre stage in our presentation at FITUR Know-How & S...
12/02/2025

Exploring the future of tourism at , Know-How &

Innovation took centre stage in our presentation at FITUR Know-How & SEGITTURLab, where we shared ideas on how to apply neurotourism to transform and enrich the tourist experience. 🧠

The hashtag combines the study of human behaviour with tourism strategies to design more immersive, personalised and memorable experiences.

During our talk, we discussed how understanding travellers' emotions and motivations can help us create unique moments that connect deeply with them.

From activating the senses to creating environments that generate positive emotions, this approach is revolutionising the way people enjoy and remember their travels.

23/01/2025

🔍 Guiding SMEs Toward Digital Excellence! Enrique Sánchez from Orbisnauta discusses how EURO-EMOTUR supports tourism SMEs in navigating EU compliance and embracing digital transformation.

📹 Watch and see how digital hubs like EURO-EMOTUR empower businesses to thrive!

16/01/2025

🛫 Your Journey, personalized! Carlotta Valdesolo from Circolo Viaggi reveals the power of digital optimisation and user experience enhancements supported by EURO-EMOTUR. Ready for the future of travel?

📹 Check out her testimonial today!

📢 Segittur organizes workshops on digitalization and sustainability in the tourism sectorOn January 22, 23, and 24, Segi...
15/01/2025

📢 Segittur organizes workshops on digitalization and sustainability in the tourism sector

On January 22, 23, and 24, Segittur will host a series of workshops aimed at professionals and managers in the tourism sector, focusing on the latest innovations in digitalization and sustainability.

As part of this workshop series, Sergio [Last Name], principal investigator of the Euro-Emotur project, will deliver a key presentation on Friday, January 24, at 12:00 PM.

📍 Presentation: Applying Neurotourism to Optimize the Tourist Experience

In this talk, Sergio will share the results of the Euro-Emotur project, which has brought together over 100 companies from 20 countries to implement innovative techniques such as eye-tracking and emotion recognition to enhance the tourist experience. Throughout the presentation, attendees will learn how neuroscience is transforming tourism strategies and optimizing customer satisfaction, illustrated with practical real-world examples.

🔗 Registration: To participate in this workshop and learn more about the latest trends in digital and sustainable tourism, you can register through the following link: https://www.segittur.es/segitturlab-2025/

Don't miss the opportunity to discover how innovation and neuroscience are shaping the future of tourism.

09/01/2025

✈️ Travel Reinvented! Elisa Zambelli from Itinera SRL explains how EURO-EMOTUR inspired a complete website overhaul, ensuring clearer content and better user experiences for travellers.

📹 Tune in to discover how a fresh perspective can drive transformation!

Aftermovie - Final Conference Euro-emotur is here! 🎥🌍Relive the magic, the innovation, and the unforgettable moments fro...
03/01/2025

Aftermovie - Final Conference Euro-emotur is here! 🎥🌍

Relive the magic, the innovation, and the unforgettable moments from the final event of Euro-Emotur! Whether you were there or missed out, this highlight reel is your ticket to experience the groundbreaking journey of emotional tourism at its finest.

Don't miss out—watch it now and see the future of tourism unfold!

🔗👉 https://www.youtube.com/watch?v=6C6NYVAYD9s

Dirección

Emotur Lab/University Of Las Palmas De Gran Canaria
Las Palmas De Gran Canaria
35017

Horario de Apertura

Lunes 08:00 - 15:00
Martes 08:00 - 15:00
Miércoles 08:00 - 15:00
Jueves 08:00 - 15:00
Viernes 08:00 - 15:00

Teléfono

+34928454486

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