The StartUp Game

💛 This is a big moment for us.

For the past 2 years, we’ve poured our hearts into creating something we wish existed when we were younger.

We watched kids leave school full of potential —
but with no idea how money works, how ideas turn into businesses, or how to believe in themselves.

So we built The StartUp Game.

A game designed to help kids:
✨ build confidence
✨ stay curious
✨ learn real-world business skills — through play

Today, we’re proud (and a little emotional) to say…
The StartUp Game is officially live 🚀

This is for the curious kids.
The big dreamers.
The future builders.

Thank you to everyone who supported us along the way 💛
👉 Discover The StartUp Game
(and tell us — who would you play this with?)

They arrived just in time for the workshop! If you fancy getting hold of your copy and bagging 10% off, leave your details! 🏷️

We've been working really HARD developing The Startup Game over the last year now. Mountains of play 🎮, test 🧪, iterate 🔁...play, test, iterate... Here is a video of the old rules of the game. I'll be posting a new version later this week so you see how far we've come!

How to play The StartUp Game A short video that goes through the general gameplay of The StartUp Game.

Behind the scenes we've been working on an exciting new game and we can't wait to share it with you! 👀