It's YOUR job to test the coupon code your Sponsor provides 😌
Creator Wizard
Learn how to attract, price, and execute your dream brand partnerships. Sponsorship education and coaching to transform your influence into consistent income.
Your Step-by-Step Guide to the Business of Being a Creator!
Comment 'book' for 65 more brand deal frameworks
Most brand deal pitches get ignored and it's not because creators lack talent.
It comes down to one thing...
The pitch wasn't built around the brand.
After reviewing thousands of pitches throughout my career, the ones that actually get responses all follow the same 4-part structure I call the R.O.P.E. Method...
R = Relevant - Reference a campaign the brand has already run. They're not reinventing the wheel every year.
O = Organic - Point to content you've already posted that proves your audience has an affinity for their product.
P = Proof - Show past campaign results. Brands are buying confidence that you can move an audience.
E = Easy to Execute - Give them a specific concept, deliverables, and timeline. All they should have to do is say yes.
A pitch built this way takes under 10 minutes and is 10x more likely to land a response than a generic "let's collaborate" message.
There is no corner 🧘
It's YOUR job to tell a sponsor if their landing page sucks
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This $2500 "brand deal" is unpaid spec work. Sorry not sorry 😑
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