10/17/2016
Women aren’t the only ones in search of a good hair day. Men are, too. Men in their 20s and 30s, who brought back beards and readily apply a daily moisturizer, are now lifting their sights and obsessing over their hair.
Millennial men’s obsession with their hair is driving sales of male styling products ahead faster than sales of men’s skincare and shaving products, market research firm Mintel says.