PrimeTime Sports & Entertainment Inc.

PrimeTime Rewind 🔄

With the world's biggest soccer tournament kicking off this week, we're throwing it back to some of the leaders helping grow the game right here in Canada ⚽🍁

Past speakers include:

Kevin Blue (Canada Soccer)
Jason Hernandez (Toronto FC)
Peter Montopoli (FIFA
World Cup 2026 Canada)
Aarij Wasti (Gowling WLG)
James Johnson (Canadian Soccer Business)
Costa Smyrniotis (Canadian Premier League)
Scott Mitchell (Canadian Premier
League and Canadian Soccer Business)

Have you ever wondered what it takes to put on an NFL game?

Not the game itself.

Everything around it.

The fan festivals. The sponsorship activations. The international events. The logistics. The planning. The thousands of details that create the NFL experience fans see every Sunday.

Most fans never see that side of the business.

Past PTSE Speaker Abbey Steeneveld does.

We're excited to invite you to a special FREE SMWW Doc Talk featuring Abbey Steeneveld, NFL Events Coordinator, who helps bring some of the NFL's biggest events to life—including the NFL International Games in London.

🏈 FREE LIVE DOC TALK

INSIDE NFL EVENTS & FAN ENGAGEMENT

Featuring Abbey Steeneveld

📅 Wednesday, June 3, 2026

⏰ 2:30 PM PT / 5:30 PM ET

👉 Reserve Your Free Spot Today

During this live conversation with Dr. Lynn Lashbrook, Abbey will share:

✅ What it's really like working for the NFL

✅ How NFL events are planned and executed

✅ Behind-the-scenes stories from NFL International Games

✅ Fan engagement and sponsorship activation strategies

✅ Career paths into sports events and operations

✅ Advice for students and professionals looking to break into sports

If you've ever wanted to work in sports, this is your chance to hear directly from someone who has done it.

Whether your interests include:

• NFL Events

• Sports Marketing

• Fan Engagement

• Sponsorship Activation

• Event Operations

• International Sports Business

• Football

• Sports Management

..you'll walk away with valuable insights and practical career advice.

Plus, you'll have the opportunity to ask Abbey your questions live during the Q&A.

Abbey's journey proves there are incredible careers in sports beyond the sidelines and front office.

Come learn what happens behind the scenes of one of the most successful sports organizations in the world.

👉 Register Free Today

Space is limited and registration is required.

We look forward to seeing you there!

Sports Management Worldwide

Go Global or Go Home

Flashback Friday 📸⭐️

Looking back at more moments from !

Photo Credits - Kristina Laukkanen Photo and Films

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Thank you to Sports Management Worldwide for being a Partner at the 18th Annual PrimeTime Sports Management Conference & Trade Show!

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Thank you to Fever for being a Partner at the 18th Annual PrimeTime Sports Management Conference & Trade Show!