Deena Helm Coaching

08/26/2026

Summer is winding down.
Fall is coming.

The routines return.
The calendar fills up.
The seasons change. 🍂

And suddenly, there’s this little voice asking:

“Wait… what about me? What have I actually done this year?”

Maybe you started the year with good intentions.

Maybe some things changed.
Maybe some didn’t.

Maybe you’re doing a lot — but it doesn’t actually feel like you’re getting anywhere.

And maybe what you need isn’t another goal, another planner, or another promise to “finally get your sh*t together.” 🫠

What if it’s not about trying harder?

What if what you need is to understand yourself better — and have some tangible next steps for when those same behaviours and patterns keep showing up? 🔁

Because real change gets easier when you understand:

→ what drives you
→ what triggers you
→ how you respond under stress
→ why you communicate the way you do
→ the patterns you keep repeating
→ the stories you’ve outgrown but still believe
→ your natural strengths — and your blind spots

And by “easier,” I don’t mean *easy.*

Change isn’t easy.

But without awareness, it’s damn near impossible.

That’s what we’ll explore in WIRED THIS WAY.

Four Wednesdays this fall.
A small group.
A safe, non-judgemental space.
Lots of a-ha moments.
Real conversations.
Practical support for making meaningful change.

Not about becoming someone you’re not.

It’s about understanding who you already are.

WIRED THIS WAY
Sept. 23–Oct. 14 | 10 AM–12 PM
Golf Biz 101, Stony Plain
$44/session | $176 total commitment
10 spots only.

Maybe this is your fall reset. 🙌🏻

Send me a DM to save your seat.

08/25/2026

You know us from Unfiltered AF — here’s a little more about who we are outside of it. 💛

Follow us individually at:

Krista Zaft
Divine Hearts Healing-Kelly Troudt Martens
Deena Helm Coaching

📍 Kelly’s studio, Divine Hearts Healing is located at 5007 50 Street, Stony Plain, AB (above Thistle & Berry on Main Street).

🔗Visit Krista’s page, website link in her bio!

Coming soon: Deena’s Wired This Way workshop:

📅 Starting Wednesday, September 23
🔄 4 Wednesdays in a row
⏰ 10am – 12pm
📍 Golf Biz, Stony Plain

Only 10 spots available. Comment or DM if you want in or more information 💛

08/25/2026

Baley and the team at POM AI | AI Websites & Systems have partnered with Unfiltered AF to help us build a website, streamline some of the behind-the-scenes chaos, and make our lives a whole lot easier — so we can spend more time doing what we actually love: building our businesses, creating great events, and bringing people together.

And THAT is what we love about community partnerships. 🙌🏻

It’s not just putting a logo somewhere and calling it sponsorship.

It’s finding ways to genuinely support each other.

We’re incredibly excited about what we’re building together — and there’s a lot more to come. 👀

And if you’re a local business thinking, “I’d love to be part of what Unfiltered AF is doing…”

We’d love to talk.

We’re looking for a few more sponsors and community partners who want to get involved, support local, and help us keep creating the kind of events our community shows up for.

Come be part of it. 🖤

08/17/2026

We take workplace safety seriously.

We train people.
We talk about hazards.
We provide PPE.
We have policies and safety meetings.

And we should. Physical safety matters.

But what about psychological safety?

Because people don’t perform the same way when they’re under stress.

The person who is afraid to say “I don’t understand.”
The person who sees a problem but doesn’t want to speak up.
The person who is exhausted and operating on autopilot.
The person who made a mistake but is more worried about the reaction than reporting it.

Those aren’t just “people problems.”

They can become safety problems.

So maybe we need to ask a second safety question:

Do people feel safe enough to speak up, ask questions, admit mistakes and tell us when something isn’t right?

Psychological safety isn’t about avoiding accountability or making work comfortable all the time.

It’s about creating an environment where people can be honest before a small problem becomes a big one.

That’s a leadership issue.
A culture issue.
And sometimes, quite literally, a safety issue.

The safest workplace isn’t necessarily the one with the most safety policies.

It may be the one where someone feels safe enough to say:

“Something isn’t right.”

If psychological safety is something your organization is ready to take more seriously, let’s connect. 📧

08/14/2026

Every month, Unfiltered AF donates a portion of our ticket sales to a local charity or non-profit doing meaningful work in our community.

This month, we’re proud to support Alberta Parenting for the Future Association (APFA) — an organization that supports children, youth and families across the Tri-Municipal area through programs, resources, education and connection.

But this month, there’s a call for a little extra help.

APFA is collecting items that families need right now, and we’re collecting them at Unfiltered AF on August 18th.

If you’re coming, please consider bringing:

🧷 Diapers & wipes
📚 School supplies
🧦 New socks & underwear — all ages
🧥 Coats for kids & their families

Small things can make a very real difference for a family.

Unfiltered AF is Tuesday, August 18th — and there are still tickets available!

🎟️ Link in bio or scan the QR code to grab yours.

08/05/2026

07/25/2026

🎉 BIG NEWS! We’re beyond excited to welcome Passion to Purpose Live with Stacey Berger as our newest community partner! ✨

From the very beginning, our vision for Unfiltered AF has been to create a space where people can show up as they are. A place for honest conversations, meaningful connection, personal growth, and a community that reminds you that you don’t have to do life alone.

That’s why we’re incredibly honored to welcome Passion to Purpose Live with Stacey Berger as an official Community Partner.

Their work is about helping people gain clarity, move beyond what’s been holding them back, and take intentional action toward a life they truly love. That commitment to transformation, purpose, and possibility aligns so beautifully with what we’re building at Unfiltered AF.

This partnership isn’t just about logos. It’s about shared values, shared vision, and creating an even greater impact together.

Thank you to Stacey Berger and the entire Passion to Purpose Live team for believing in what we’re creating. We can’t wait to see what’s possible when communities come together with a common purpose.

Here’s to more real talk.
More real growth.
More real connection.

Together, we’re just getting started. 💛

07/23/2026

Another Unfiltered in the books! 🙌🏻 Thank you to everyone who showed up and supported us — and especially to those who see our hearts, accept us exactly as we are, and celebrate this incredible community with us. 🌱