Norm Leo

Norm Leo

Share

🌎 Climate Scientist. TEDx Speaker. Author. Consultant. I give hopeful presentations on climate change, without guilt or fear. Atmospheric Scientist. Theologian.

New book: LOOK AT IT THIS WAY: Climate Solutions will benefit your health and wealth Climate Communicator. Speaker.

05/14/2026

Local producers, local markets, offer better food resilience in case of broken supply chains because of big storms. And farmers markets are so fun!

05/14/2026

Solar panels are a climate solution, sure, but they offer so much: save money and gain autonomy.

05/14/2026

Harvesting in winter makes many vegetables sweeter.

05/13/2026

Solving climate change would stimulate the economy and add $43 trillion, according to the World Economic Forum. Why is nobody talking about this?

05/13/2026

Use the "Climate Lens" tool during infrastructure projects.

05/13/2026

Cover crops help keep moisture in the soil.

05/13/2026

With the same investment, remewable energy companies employ 7 times more people. And most jobs are safer.

05/13/2026

Local seasonal produce is healthier and makes us more resilient to climate change.

05/13/2026

💡 What if we've been talking about climate change the wrong way all along?

That's the question at the heart of a compelling personal essay on Happy Eco News by Norm Leo, former Head of Science Education at Montréal's Biosphère — and author of the new book Look At It This Way.

After years of experimenting with how to communicate climate change to museum visitors, Norm discovered something striking: fear-based messaging wasn't inspiring action. It was causing anxiety, numbness, and shutdown. Two-thirds of young adults now experience eco-anxiety, yet only one in four say they're interested in climate solutions.

The breakthrough came when he stopped framing solar panels as a climate choice — and started framing them as a smart investment that keeps your lights on during a blackout and your food cold when the grid goes down. Suddenly, people leaned in.

His book, published in December 2025, is literally designed to flip the narrative — structured so one side covers climate impacts and the other presents solutions, organized around five themes that touch everyday life: health, wealth, food, water, and infrastructure.

The core insight? When people see how climate solutions benefit them — not just the planet — they don't tune out. They get curious. They get inspired. They take action. 🌿

This is a genuinely refreshing read for anyone who cares about how we move people from anxiety to agency.

Full article link in the comments below 👇


Photo by Joyce G on Unsplash

05/11/2026

Rooftop farms, like , are awesome! They feed the city even if the supply chain is broken.

Want your school to be the top-listed School/college in Montreal?

Click here to claim your Sponsored Listing.

Location

Category

Address


Montreal, QC