CT Sreenager DGM

Humor works exceptional well for brands on social. Jokes and laughter are a universal form of communication for all cultures, age groups, and demographics. They are responsible for creating a pleasant emotional response in the body and mind. A good sense of humor equals to a good amount of positive feelings and this in return translates into good chances to get more likes and shares. A recent survey by Ipsos Open Thinking Exchange (OTX) suggests that social media users are more likely to share a “funny” than “important” content (49% vs. 43%).

Humor works exceptional well for brands on social. Jokes and laughter are a universal form of communication for all cultures, age groups, and demographics. They are responsible for creating a pleasant emotional response in the body and mind. A good sense of humor equals to a good amount of positive feelings and this in return translates into good chances to get more likes and shares. A recent survey by Ipsos Open Thinking Exchange (OTX) suggests that social media users are more likely to share a “funny” than “important” content (49% vs. 43%).