18/06/2026
I tell your story!
Helping shape the narrative behind your business through strategy-led storytelling and marketing. My name is Claire Northfield.
I act as your marketing department, without the need for a full-time hire. Contact me for a free initial consultation to discuss your marketing needs! I have 15 years of experience in the Early Childhood Sector, working in various leadership and management positions (Nominated Supervisor/Centre Director, Educational Leader, Pedagogy Leader) both in long day care and out-of-school hours care enviro
18/06/2026
I tell your story!
16/06/2026
Every business has a story. The challenge isn't whether you have one. It's knowing how to tell it in a way that connects with the people you want to reach.
Your story is more than what you sell. It's why you started, who you help, the challenges you've overcome, and the impact you make every day.
When people understand your story, they don't just follow your business. They connect with it.
Let's tell your story.
14/06/2026
A quick update from me!
I currently have capacity to support a small number of additional clients!
Through Claire Northfield Consultancy, I provide support across Early Childhood Education and small business marketing, helping services and business owners with the work that often gets pushed to the bottom of the to-do list.
Services may include:
• Story-led marketing that showcases the value of your business
• Strategic content creation designed to build engagement
• Social media strategy, planning and management
• Brand storytelling, messaging and audience communication
• Project support, administration and business coordination
• Early Childhood Education consultancy and sector expertise
• Policies, procedures and professional documentation
• Flexible business support tailored to your needs
Whether you need support for a few hours, a short-term project, or assistance during a particularly busy period, I'd love to have a conversation.
If you know a service, business owner, or organisation that could benefit from some extra support, please tag them below or share this post with them.
31/05/2026
Today’s 5 minute marketing challenge: Take a look at your social media insights.
A lot of business owners post consistently but never stop to look at what is actually working.
These insights are not just numbers. They are clues about your audience.
They tell you what your customers care about, when they are online, and how they prefer to engage with your content.
30/05/2026
Today’s 5 minute marketing challenge: Reintroduce the person behind the camera.
When was the last time you posted a photo of yourself and actually showed your audience who they are talking to?
Your audience is not just engaging with a brand. They are engaging with you.
Sometimes the simplest way to build trust is just letting people see the face behind the business.
29/05/2026
Today’s 5 minute marketing challenge: Share a recent win or testimonial.
Maybe it is a client result you are proud of.
A kind message you received.
A task you finally got done that has been sitting on your list.
Or a small milestone that reminded you your work matters.
We often move straight onto the next thing without pausing to acknowledge progress, but your audience needs to see those moments too.
28/05/2026
Today’s 5 minute marketing challenge: Go and follow 10 local businesses, then leave a genuine comment on their posts.
One of the biggest misconceptions about social media is that visibility only comes from posting your own content. But social media is exactly that… social.
Thoughtful comments help other businesses notice you, increase your visibility online, and start building genuine relationships locally.
28/05/2026
If you're looking for something to do this weekend, come and support local businesses at the Hovell Tree Markets!
🌳 Market Day by the River 🌳
Join us at the On the Border Hovell Tree May Market for a relaxed Sunday filled with local shopping, delicious food and family fun.
🛍 Boutique market stalls
☕ Great coffee & food vendors
🐐 Hay Ho Animal Nursery
🐴 Pony rides by JW Equestrian services
🌳 Beautiful park atmosphere
🎶 Live music by Shane Blade Music
Bring the family, catch up with friends and spend the morning exploring everything our local community market has to offer 💛
📅 Sunday 31st May
🕙 10am – 2pm
📍 Hovell Tree Park, Albury
Tag someone you’d bring along for a market wander 👇
27/05/2026
27/05/2026
Today’s 5 minute marketing challenge: Turn a frequently asked question into a post.
If one customer has asked a question, there’s a good chance many others are wondering the same thing too.
Your inbox, emails, and everyday conversations are full of content ideas people are already interested in hearing about.
So today, pick one common question and answer it through a post, reel, or story.