The Site Shed

Most tradies do not realise their business is running them until they are already deep in it.

In Episode 501 of The Site Shed Podcast, Matt Jones sits down with Greg McElroy and Jonathan Fisk, founder of Crystalliq Pathways to talk about why trade businesses often get harder to run as they grow at scale.

They unpack:
✅ Why doing everything yourself eventually becomes the bottleneck
✅ Why more staff can create more work without the right systems
✅ How owner dependency keeps tradies stuck

If you are still doing the same role at $5M or $10M that you were doing at $1M, the business has outgrown the way it is being run.

Listen to EP 501 now on YouTube, Spotify, and Apple Podcasts!
Full link in bio and comments.

🎉 WE HAVE REACHED 500 EPISODES 🎉

In this special solo episode, Matt Jones looks back on how The Site Shed started, and breaks down five hard truths from nearly 10 years of conversations with trade business owners, operators, coaches, and experts.

A few that hit home:

✅ Doing great work isn’t enough if no one can find you
✅ If every decision depends on you, you don’t have freedom
✅ Systems aren’t just for big businesses
✅ Hiring problems are often leadership problems in disguise
✅ Technology isn’t coming, it’s already here

This one is for the tradie who’s ready to stop winging it and start building a business that can actually grow without relying on memory, referrals, and owner burnout.

Listen to EP 500 now on YouTube, Spotify, and Apple Podcasts!

Tradie business owners, listen up: AI isn’t coming; it’s already here!

If you’re still doing admin, invoices, and follow-ups manually, you’re leaving hours of profit and productivity on the table.

In this episode of The Site Shed Podcast, Troy Dean founder and CEO of Agency Mavericks shares how AI can help tradies:

✅ Automate admin and invoicing so your team focuses on high-value tasks
✅ Streamline lead follow-ups and client communications
✅ Create content that positions your business as the local authority

Start small. Pick one task AI can handle this week and watch how much time it frees up for you to focus on growing your business.

Listen to EP 499 now on YouTube, Spotify, and Apple Podcasts!

Getting leads is one thing.
Turning those leads into booked work is where the real opportunity is.

In Episode 498 of The Site Shed Podcast, Matt Jones sits down with James O'Neill, CEO and Founder of WildJar to talk about how trade businesses can get more value from their marketing by improving call handling, tracking what is driving enquiries, and using AI to support the customer journey.

They cover:
✅ Why phone calls are still some of the highest intent leads in trade businesses
✅ How call tracking gives you better visibility on what is working
✅ Where AI can help improve responsiveness and follow up
✅ Why strong systems help you convert more of the opportunities already coming in

Don't miss this episode if you are a tradesperson or contractor who wants to increase conversions, sharpen your operations, and get better results from the marketing you already do.

Listen to EP 498 now on YouTube, Spotify, and Apple Podcasts.