02/09/2026
What defines a luxury brand today?
We hope you can join us next Wednesday (9th September from 5.30pm to around 7.30pm) to discuss all things LUXURY.
We have put together a panel of people from outside of the wine industry to help give us a well-rounded perspective on luxury in the Australian market.
The panel will include Sam Herde from luxury venue 67 Pall Mall, Thomas Carr from luxury fashion brand Jac+Jack and Mark Baulderstone from luxury crystalware RIEDEL Australia. Not forgetting host Brian Chase Olson from Blend PR who works with multiple luxury brands and will guide us through topics like the architecture of a luxury brand, decoding the modern luxury consumer and the currency of trust & positioning.
The discussion on "luxury" and how we can all share in it, will be accompanied by nibbles and a selection of the latest trophy-winning wines from the 2026 Sydney Royal Wine Show, making for a very interesting and enjoyable event.
What ~ Luxury: the final frontier
When ~ Wednesday 9th September. 5:30pm
Where ~ The Crystal Room, Level 1, 1 West Street, North Sydney
Tix ~ WCA Member ticket = $35 | Non-Member ticket = $50
Book now via the link in our bio or on our website here - https://winecommunicators.com.au/event/luxury-panel-discussion/
Images from .baulderstone
Many thanks to our who have kindly donated their new event space – The Crystal Room – for us to host this panel discussion and drinks. We will be one of the first to see the new RIEDEL Boutique and event space; Australia's first-ever standalone crystalware store, and one of only three RIEDEL flagships in the world, containing more than 400 glassware products!