Sales isn’t complicated.
But doing it properly takes more than most people think.
That’s where the gap usually is.
Mark Berger Training
Sales Training Specialist. Sales Coach. Sales Performance Improvement. Sales Strategy Developer. Personal Leadership Facilitator. Motivational Speaker.
Our Customised Sales Training is practical, interactive, participative and outcomes based. We apply a proven, process-based training methodology, linked to a clear strategic objective. Our many satisfied clients are testimony to our success.
01/04/2026
The best leaders don’t just push for results. They build cultures where people actually want to perform, improve, and stay.
Get the culture right, and everything else gets easier.
Thank you SimplyBiz_SA for the opportunity to work with you and your entrepreneurs.
25/03/2026
Most organisations give their sales executives PRODUCT TRAINING. While this is very important, it is even more important to provide behavioural sales training, to accelerate sales success. And if both can be combined into a structured Sales System – the sky is the limit!
Talking less could be your most powerful sales move this year.
Here’s why the right kind of listening beats the pitch every time.
13/03/2026
A book I read that changed my life
How to Master the Art of Selling by Tom Hopkins. It was published in 1979 – can you believe it!
I read it in 1996. 30 Years ago. It made a huge impact on me. I still use some of the techniques I learned from that book in my daily sales life.
What books have you read that have had a big impact on your life?
Comment below.
10/03/2026
Telling is not selling...
“Seek first to understand – then to be understood”
– Stephen Covey – The 7 Habits of Highly Effective People.
06/03/2026
A high-performing sales team isn’t built on pressure alone... it’s built on motivation, recognition, and connection.
Consistency beats intensity every time.
I used to think “fake it till you make it” was the key to sales success.
Turns out the exact opposite is what earns trust, keeps clients, and makes you stand out.
If price is the main thing your client talks about, it usually means value was never properly established.
Price objections are often clarity problems, not cost problems.
When clients understand the impact of what you offer, price becomes a secondary discussion.
Always sell value first.
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