UEP Junior Marketing Association

Congratulations to our amazing Marketing Management Representatives of Mr. & Ms. CBA 2026! ✨💐

From the very beginning of your journey until the final moment on stage, you carried our department with so much heart, grace, and determination. Your courage to stand in front of everyone, your countless hours of preparation, and your unwavering dedication truly inspire us all.

No matter the results, you have already made a lasting mark in our hearts. You represented Marketing Management with elegance, confidence, and genuine passion. We are beyond proud of you! ❤️

𝗗𝗮𝘆 𝟯 𝗼𝗳 𝗖𝗕𝗔 𝗗𝗮𝘆𝘀 𝟮𝟬𝟮𝟲

Day 3 concluded with the much-awaited Awarding Night of Mr. and Ms. CBA Days. Among the elegant and outstanding contestants from each department were the Marketing Management representatives, Mr. Justin Apolinario and Ms. Maria Lianza Isabelle Toniza. With confidence, grace, and remarkable stage presence, they delivered their best performances, proudly representing the department and embodying excellence, poise, and charisma throughout the competition.

A warm and heartfelt congratulations to Ms. Zandrea Alexa Lagrimas for proudly securing 3rd place in the Ms. Trashion Show 2026—an impressive achievement made even more special as it marked her very first pageant competition. Stepping onto the stage for the first time with confidence and grace, she showcased remarkable creativity, poise, and passion for sustainability through fashion. Her courage to take on this new challenge and excel in it brings immense pride to the BSBA Marketing Management family. We are truly proud of you! 💙

Ms. Zandria Alexa Lagrimas
👑 Ms. Trashion Show — 3rd Runner-up (Major Award)
👑 Ms. Photogenic (Special Award)

𝗗𝗮𝘆 𝟮 𝗼𝗳 𝗖𝗕𝗔 𝗗𝗮𝘆𝘀 𝟮𝟬𝟮𝟲

The second day of CBA Days 2026 was filled with meaningful discussions, creativity, and remarkable talent as students actively participated in a series of activities.

Part I: Mental Health Campaign Seminar — “Cultivating Resilient Minds: Promoting Mental Wellness in Our Academic Community”

The day began with an inspiring mental health campaign seminar aimed at raising awareness about the importance of emotional well-being within the academic community. With our special resource speakers, Dr. Vincent Anthony Belicena, MD, FPPA and Dr. Mary Sandie Jaymie Tan, RN, MD, students gained valuable insights on building resilience, managing stress, and maintaining a healthy balance between academic responsibilities and personal life.

Part II: Financial Literacy Seminar — "Personal Financial Management for Future Professionals"

Following the mental health seminar, students attended a Financial Literacy Seminar led by resource speakers Ma'am Jade Ballado-Tan, Mr. Marvin Jim C. Cabudsan, CPA, and Mr. Allan Lagrimas. The topics focused on practical strategies for budgeting, saving, investing, and making informed financial decisions—skills that are essential not only for students but also for future professionals.

On the same day, the Marketing Management participants highlighted sustainability in the Bulletin Making Competition by using recycled and used materials. Through creative layouts and eco-friendly designs, they demonstrated resourcefulness while effectively communicating their message.

Part III: CBA Got Talent & Trashion Show

CBA Got Talent also took place in the evening, where participants confidently showcased their talents—from singing and dancing to unique performances—captivating the audience and filling the venue with excitement and school spirit.

One of the most awaited competitions of the night was the Trashion Show. Representing BSBA Marketing Management, Ms. Zandrea Alexa Lagrimas confidently took the stage, showcasing creativity and style through an outfit crafted from recycled and sustainable materials, embodying both innovation and environmental awareness.

Day 2 of CBA Days 2026 truly reflected a balance of awareness, learning, creativity, and entertainment, making it a memorable and meaningful experience for everyone involved.

Tonight is the night! Let us support our dear Marketing Management representatives as they shine at Mr. & Ms. CBA 2026 👑✨

𝗖𝗕𝗔 𝗗𝗮𝘆𝘀 𝟮𝟬𝟮𝟲 𝗵𝗮𝘀 𝗼𝗳𝗳𝗶𝗰𝗶𝗮𝗹𝗹𝘆 𝗯𝗲𝗴𝘂𝗻! Kicking off on wednesday, February 17, the celebration opened with a joyous parade that set the tone for the days ahead. Among the highlights of the event was the 𝗱𝗲𝘀𝗰𝗲𝗻𝗱𝗮𝗻𝘁𝘀 𝗼𝗳 𝗖𝗿𝘂𝗲𝗹𝗹𝗮 𝗗𝗲 𝗩𝗶𝗹, proudly coordinated by the 𝗔𝗰𝗰𝗼𝘂𝗻𝘁𝗮𝗻𝗰𝘆 𝗮𝗻𝗱 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗠𝗻𝗴𝘁. 𝗗𝗲𝗽𝗮𝗿𝘁𝗺𝗲𝗻𝘁𝘀. 🖤 The theme for this year's CBA Days 2026 is The CBA Story: Once Upon a Legacy, celebrating the remarkable history and contributions of the College of Business Administration. 🎉

Following the parade, the program continued with the loud cheers of each house at the UEP Gymnatorium, officially marking the start of the much-awaited 3-day event. The energy was electric as the houses showcased their team spirit, filling the venue with excitement and anticipation for the days ahead.

This is it! Let's give our loudest, proudest cheer for our Miss Trashion Queen tonight! 👑✨