Anyone Can Book A Gig

Anyone Can Book A Gig Our self-managed online course is in six complete steps.

Each one is specifically designed to explain the live touring industry’s basics to anyone considering a performing career in music. Music Works International and Katherine McVicker come together with decades of experience in booking and routing tours, marketing and branding artists, producing concerts, and more. In her 30-year career specializing in jazz and world music, Katherine has helped to develop and support the international livelihoods of a wide range of artists, including Grammy award-winning artists like Norah Jones, Wayne Shorter, Joshua Redman, Branford Marsalis, Richard Bona, Dianne Reeves, Jason Moran, Kurt Elling, Christian McBride, Jon Cleary, Vijay Iyer, and Lizz Wright. We took the knowledge, shortcuts, and hard-knocks accumulated over years and rolled it into Anyone Can Book A Gig. After workshops and private consultations with artists, we knew we could create this course to help musicians develop the confidence they need to book their own shows, market and promote gigs, and make a plan for successful live performance careers.

09/09/2026

Touring is supposed to be worth it.

If it isn't, something in the booking is broken. We're going to show you what to fix.

πŸ‘‡ Follow for the series.

Tell me you're on a tight tour budget without telling me you're on a tight tour budget
09/04/2026

Tell me you're on a tight tour budget without telling me you're on a tight tour budget

No, this isn't relationship advice...
09/02/2026

No, this isn't relationship advice...

A few months ago, we wrapped up our second guided artist training cohort in partnership with Jazz Power Initiative. Here...
05/13/2026

A few months ago, we wrapped up our second guided artist training cohort in partnership with Jazz Power Initiative. Here's what Co-Founder and Artistic Director Eli Yamin had to say about the program.

"Nobody enjoys being broke – and this course gives you the tools to pursue your art with integrity while creating consistent pathways to pay the band and pay yourself."

New videos are coming to Anyone Can Book a Gig!As part of our trip to Europe a few weeks ago, we had the chance to shoot...
05/08/2026

New videos are coming to Anyone Can Book a Gig!

As part of our trip to Europe a few weeks ago, we had the chance to shoot additional content to update our online program!

πŸ‘€ Stay tuned...

After more than 20 years attending jazzahead! in Bremen, Katherine McVicker has learned what makes the difference betwee...
04/13/2026

After more than 20 years attending jazzahead! in Bremen, Katherine McVicker has learned what makes the difference between a trip that transforms your career and one that just costs money.

We're excited to share that Anyone Can Book a Gig is heading to Europe this April for a three-stop workshop tour.This is...
04/11/2026

We're excited to share that Anyone Can Book a Gig is heading to Europe this April for a three-stop workshop tour.

This is a meaningful milestone for us. Take a look at what we have lined up:

πŸ“ Royal Conservatoire, The Hague β€” April 21
We're bringing the workshop directly to students at one of Europe's most respected music conservatories. This is an opportunity to work directly with the next generation of professional musicians on the real-world business skills that don't always make it into the curriculum.

πŸ“ Jazzahead! Conference, Bremen β€” April 24
Jazzahead! is one of the premier international jazz industry gatherings, and we're honored to be presenting on the conference program. This workshop is our follow up to the hugely successful industry panel we presented independently at last year's conference.

πŸ“ Zig Zag Jazz Club, Berlin β€” April 27
We close the trip at one of Berlin's most beloved jazz venues, a destination for so many of the artists represented by our agency, to bring booking education to working musicians in a grassroots, community setting.

We're proud of the range these three events represent: conservatory, conference, and club. It reflects our belief that this work belongs everywhere musicians are.

04/09/2026

Relationship over Transactions

🎷 BERLIN β€” we're coming for you.Anyone Can Book a Gig is landing at Zig Zag Jazz Club on Monday, April 27 for a live wor...
04/08/2026

🎷 BERLIN β€” we're coming for you.

Anyone Can Book a Gig is landing at Zig Zag Jazz Club on Monday, April 27 for a live workshop on demystifying the booking process.

If you've ever wondered how to actually get gigs β€” how to reach venues, pitch yourself, and build a touring life β€” this is for you.

πŸ“… Mon, April 27 Β· 7–8:30pm
πŸ“ Zig Zag Jazz Club, Berlin
🎟 https://www.zigzag-jazzclub.berlin/program-mai/kathwork

Led by Katherine McVicker and Music Works International, with 30+ years of experience booking tours.

(Workshop) Katherine McVicker, Leiterin der weltweit renommierten Booking-Agency Music Works International gibt Einblicke in die Prozesse hinter den Kulissen!

04/03/2026

At our Folk Alliance International workshop, we asked: what does a successful 2026 look like?

One artist wanted to grow beyond DIY house shows.
Another aimed for the Smithsonian Folklife Festival.
A third wanted to expand regionally with their band.

Different goals β†’ different strategies. That’s why we start with clarity, not bookings.

What does success look like for you this year? πŸ‘‡

Address

1486 Broadway
South Portland, ME
04106

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